Turning Good Ideas Into Great Businesses.
Title:
Turning Good Ideas Into Great Businesses.
Author:
Tay, Francis.
ISBN:
9789814677158
Personal Author:
Physical Description:
1 online resource (313 pages)
Contents:
cover -- Contents -- Preface -- Part I -- Introduction -- Chapter 1 Starting Right! -- Chapter 2 All About Needs -- Chapter 3 Getting Unstuck! -- Chapter 4 The Addressable Market -- Chapter 5 Critical Success Factors -- Chapter 6 Developing a Bankable Business Model -- Chapter 7 Navigating The Minefield -- Chapter 8 Managing Business Risks -- Chapter 9 Sensing The Market -- Epilogue The Next Steps -- Part II -- Introduction Bankability - The Next Level -- Chapter 10 Value Creation -- Chapter 11 The Financial Model -- Chapter 12 Valuing That Business -- Chapter 13 Red Flags -- Chapter 14 Pitching Your Business -- Chapter 15 Funding And Financing -- Keeping It Real.
Abstract:
The essence of this book is about turning a good business idea into a great business. The former does not always lead to the latter. Turning Good Ideas Into Great Businesses is the amalgamation of more than two decades of the author's business experiences, gleaned from starting companies as well as working with companies of various sizes, as an investor and mentor. Whether you are thinking about starting a business, taking the first steps, already running your own business, managing a company, or simply interested in investing in a business, this comprehensive guide provides you with a structured way to study a business from a fresh perspective. The SPARK model is presented, simple and cutting through the clutter to present what really matters in today's businesses. Each letter of SPARK represents an important milestone in the journey that takes a good idea and turns it into a great business.
Local Note:
Electronic reproduction. Ann Arbor, Michigan : ProQuest Ebook Central, 2017. Available via World Wide Web. Access may be limited to ProQuest Ebook Central affiliated libraries.
Genre:
Electronic Access:
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