A self-assessment workbook that uses the structure of the Malcolm Baldrige Perfor-mance Excellence Framework. The book uses practical examples and everyday events to open up the Baldrige Criteria from the perspective of a Business Enterprise. Each assessment point in the book is illustrated comparing how average and excellent organisations perform. Examples taken from successful organisa-tions help us to raise our limits and give us the courage to set our own targets higher. Examples taken from successful organisations help us to raise our limits and give us the courage to set our own targets higher.