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An audience of one : drive superior results by making the radical shift from mass marketing to one-to-one marketing
Title:
An audience of one : drive superior results by making the radical shift from mass marketing to one-to-one marketing
Author:
Turner, Jamie, 1961- author.
ISBN:
9781264268559
Personal Author:
Turner, Jamie, 1961- author.
Physical Description:
1 online resource
Local Note:
O'Reilly
Subject Term:
Market segmentation.

Customer relations.

Segmentation du marché.

Customer relations. (OCoLC)fst00885533

Market segmentation. (OCoLC)fst01010139
Genre:
Electronic books.
Added Author:
Moxley, Chuck,
Electronic Access:
https://go.oreilly.com/library-access/library/view/-/9781264268559/?ar
https://learning.oreilly.com/library/view/~/9781264268559
https://learning.oreilly.com/library/view/~/9781264268559/?ar
Holds: Copies:

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