eBu 7 Steps to Get Your Small Business Online... and Making Money Now!.
Title:
eBu 7 Steps to Get Your Small Business Online... and Making Money Now!.
Author:
Wallbank, Paul.
ISBN:
9780730376262
Personal Author:
Edition:
1st ed.
Physical Description:
1 online resource (274 pages)
Contents:
eBuiness: 7 steps to getting your small business online and making money now! -- Table of Contents -- About the author -- Chapter 1: Define your business -- Step 1: The free web tools -- Chapter 2: Local directories -- Chapter 3: Social media -- Chapter 4: Blogging platforms -- Step 2: The name -- Chapter 5: What's in a name? -- Chapter 6: Types of domain -- Chapter 7: Choosing a registrar -- Step 3: The technology -- Chapter 8: Hosting your site -- Chapter 9: Site platforms -- Step 4: The look -- Chapter 10: Designing a website -- Chapter 11: The content -- Chapter 12: Payment options -- Chapter 13: Tracking progress -- Step 5: Getting your name out -- Chapter 14: Search engine optimisation -- Chapter 15: Paid advertising -- Step 6: Creating fans and customers -- Chapter 16: Social media rules -- Chapter 17: Staying in touch -- Step 7: Staying relevant -- Chapter 18: Ongoing maintenance -- Chapter 19: Future opportunities -- Appendix A: Getting Australian Business Online -- Appendix B: Choosing a consultant -- Jargon buster.
Abstract:
Is your business website a money pit? A source of frustration? A time-waster? Does your business even have an online presence? It's time to get your website working for you and making money. The web and social media have become the new shopfronts where customers, staff and suppliers look to find people to do business with. eBuiness will help anyone who wants to set up and maintain a professional web presence by showing you how to: register an effective domain name set up your own free or cheap website use social media to your advantage optimise your website so that search engines and customers can find you take advantage of free local listing services and much more. Whether you already have a website or you're just starting out, eBuiness gives you the tools and know-how to save time and money, and will help you to grow your business and make a profit.
Local Note:
Electronic reproduction. Ann Arbor, Michigan : ProQuest Ebook Central, 2017. Available via World Wide Web. Access may be limited to ProQuest Ebook Central affiliated libraries.
Genre:
Electronic Access:
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