The 7 Non-Negotiables of Winning: Tying Soft Traits to Hard Results -- Copyright -- Contents -- Foreword -- Preface -- Acknowledgments -- Introduction -- Entrepreneur by Choice -- Laying the Foundation for Success: The Rhythm of Business in the Bowl -- The Value of Personal Development -- The Single Greatest Secret of Leadership: Failing Up -- People, Priorities, and Purpose -- Setting the Groundwork -- The Organizational Ecosystem -- Your Interpersonal Ecosystem -- The Value of Employee Ownership -- Creating Long-Term Trust: Full Disclosure of Financials and KPIs -- Overview of the 7 Non-Negotiables and the Structure of This Book -- The 7 Non-Negotiables and Their Attributes -- 7 Non-Negotiables Team-Building Exercises -- Creating Your Personal Legacy -- Non-Negotiable Retrospectives: Examining the 7 Non-Negotiables -- Chapter 1 Respect -- Reflecting on the Attributes of the Non-Negotiable: Developing Respect through Empathic Listening -- Developing Empathic Listening Skills -- Showing Respect -- Failing Up Chronicles: How We Create Wedges in Life, and How We Can Mend Them -- Reflecting on Lessons Learned -- Business Applications -- Personal Applications -- Self-Respect -- Hard Results from Self-Respect -- Work Environment Applications -- Supplemental Materials and Exercises to Develop Your Own Non-Negotiables and Defining Attributes -- Team Retrospectives -- Chapter 2 Belief -- Reflecting on the Attributes of the Non-Negotiable: Using the Five R's to Foster Belief -- Failing Up Chronicles: Losing a Job and Gaining a Career -- Reflecting on Lessons Learned -- Business Applications: How to Be the Worst Manager-but the Best Boss -- What Can-and Should-Businesses Do? -- Embrace Diversity -- Supplemental Materials and Exercises to Develop Your Own Non-Negotiables and Defining Attributes -- How Belief Is Created and Sustained within Organizations.

Individual Exercise -- Interpersonal/Team Exercise -- Extra Credit for Champion Players -- Chapter 3 Trust -- Reflecting on the Attributes of the Non-Negotiable: The Quality of Our Relationships and Promises -- Quality of Relationships -- Quality of Promises -- Failing Up Chronicles: Surviving a Recession and Learning to Soar -- Supplemental Materials and Exercises to Develop Your Own Non-Negotiables and Defining Attributes -- Chapter 4 Loyalty -- Reflecting on the Attributes of the Non-Negotiable: Two Fish Are Better Than One -- Failing Up Chronicles: The Courage to Live Debt Free -- September 2010 -- December 2010 -- December 30, 2010, 5:58 pm : D-Day -- April 2011 -- May 2011 -- December 28, 2011 -- Making a Big Deal about Our Big Deal -- Supplemental Materials and Exercises to Develop Your Own Non-Negotiables and Defining Attributes -- Game Time: Personal -- Game Time: Interpersonal -- Interpersonal Retrospective -- Extra Credit for Champion Players -- Game Time: Group Activity -- Team Retrospectives -- Extra Credit for Champion Players -- Chapter 5 Commitment -- Reflecting on the Attributes of the Non-Negotiable: The Meaning of Failing Up -- Failing Up Chronicles: Winning, Losing, and Learning the True Meaning of Commitment -- Summer 1981: Flying Lessons with the Eagle Marketing Corporation -- Summer 1982: Failing Big at What Really Matters, and Discovering the True Meaning of Commitment -- Summer 1983: Building a Legacy, Not Just a Fortune, by Serving -- Reflecting on Lessons Learned -- Applying Commitment -- Deploying Commitment -- In Your Personal Life -- Business Applications of Deploying Commitment -- Innovative Compensation and Benefit Programs -- Starting Your Own Business -- Supplemental Materials and Exercises to Develop Your Own Non-Negotiables and Defining Attributes -- Team Support and Accountability Retrospective.

Extra Credit for Champion Players -- Chapter 6 Courage -- Reflecting on the Attributes of the Non-Negotiable: Tackling Fear -- Cam's Story -- Joining the Fishbowl Family -- Cam's Courageous Fight -- Cam's Courage Inspires Fishbowl -- The Courage to Live for Other People -- The Courage to Succeed-and to Fail -- Supplemental Materials and Exercises to Develop Your Own Non-Negotiables and Defining Attributes -- Building Courage for Individuals -- Team Retrospective on Courage -- Chapter 7 Gratitude -- Reflecting on the Attributes of the Non-Negotiable -- The Story of the Camstrong Bracelet -- Nate Checketts's Courage Above Mountains Moment -- Jameson King's Courage Above Mountains Moment -- Eric Pearson's Courage Above Mountains Moment -- Ryan Long's Courage Above Mountains Moment -- Supplemental Materials and Exercises to Develop Your Own Non-Negotiables and Defining Attributes -- Activity Overview -- Chapter 8 Tying It All Together -- Applying Fishbowl's 7 Non-Negotiables to Achieve Hard Results -- Seven Weeks to Hard Results -- What Can You Expect When You Reach the End of Week 7? -- Remain Hungry for New Experiences and Opportunities to Learn -- Creating an Active and Inspired Work Week Based on Newton's Laws -- Great Companies Are Led by Missionaries, Not Mercenaries -- Start with the "Why" -- People First -- Focus on the Long Term -- Collaborate -- Lead the Way to a New Organization -- Chapter 9 Creating a Lasting Legacy -- Closing Thoughts: Where Do We Grow from Here? -- 7 Non-Negotiables: Recap of the Lessons Learned -- Recognizing and Appreciating the Miraculous Moments in Business -- Fulfilling a Promise -- About the Author -- Index.