The marketer's handbook : reassessing marketing techniques for modern business
Title:
The marketer's handbook : reassessing marketing techniques for modern business
Author:
Young, Laurie, 1955-
ISBN:
9781119206606
9781119973522
9781119978503
9781119978510
9781283405096
Personal Author:
Publication Information:
Chichester, West Sussex, U.K : Wiley, 2011.
Physical Description:
1 online resource (xix, 494 pages) : illustrations
Local Note:
O'Reilly
Genre:
Holds: Copies: