Cover image for Controversies in competitive intelligence the enduring issues
Controversies in competitive intelligence the enduring issues
Title:
Controversies in competitive intelligence the enduring issues
Author:
Fleisher, Craig S.
ISBN:
9780313053672
Publication Information:
Westport, Conn. : Praeger, 2003.
Physical Description:
1 online resource (xiv, 331 p.) : ill.
Contents:
What are the enduring issues in competitive intelligence? / What effects does e-commerce have on competitive intelligence practice? / Are competitive intelligence practitioners professionals? / What key learning should corporate competitive intelligence specialists acquire from their military intelligence counterparts? / Should the field be called "competitive intelligence" or something else? / Can competitive intelligence be effectively applied to public-sector organizations? / How can competitive intelligence practitioners avoid over-relying on the Internet? / What are the "best practices" in using internal organizational sources for competitive intelligence? / Why is analysis performed so poorly and what can be done to improve it? / How has the advent of the Internet impacted the practice of competitive intelligence? / Why should theory matter to competitive intelligence practitioners? / Customer data collection and analysis : how do firms develop competence in customer intelligence management? / How can we determine which competitive intelligence software is most effective? A framework for evaluation / How do companies find the best balance between the technical and the personal in effective competitive intelligence systems? / Why do so many firms fail at competitive intelligence? / How can businesses practice competitive intelligence on a modest budget? / How can competitive intelligence best adapt to organizational change? / How does competitive intelligence planning in technology companies change over time? / What types of people perform competitive intelligence best? A type-indicator approach / Are there linkages between theories of intelligence and the practice of competitive intelligence? / How can an organization's culture be changed to better support competitive intelligence? / What is the best form of relationship between competitive intelligence and marketing? / What is the relationship between competitive intelligence and knowledge management? / How will these enduring issues in competitive intelligence be resolved?
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