Cover image for Insider's Guide to Building a Successful Consulting Practice.
Insider's Guide to Building a Successful Consulting Practice.
Title:
Insider's Guide to Building a Successful Consulting Practice.
Author:
KATCHER, Bruce L., Ph.D.
ISBN:
9780814414378
Personal Author:
Edition:
1st ed.
Physical Description:
1 online resource (272 pages)
Contents:
CONTENTS -- INTRODUCTION -- Introduction to The Consulting 200 -- PART 1 CHARGING YOUR BATTERY -- CHAPTER 1 DECIDING WHICH IS BEST FOR YOU: EMPLOYEE, CONTRACTOR, OR CONSULTANT -- The Challenge -- Solutions -- Conclusion -- CHAPTER 2 UNDERSTANDING THE ECONOMIC REALITIES OF INDEPENDENT CONSULTING -- The Challenge -- Solutions -- Conclusion -- CHAPTER 3 FOCUSING YOUR WORK ON A SPECIFIC PROBLEM OR NICHE -- The Challenge -- Solutions -- Conclusion -- CHAPTER 4 CHOOSING A BUSINESS MODEL -- The Challenge -- Solutions -- Conclusion -- CHAPTER 5 ESTABLISHING YOUR CREDIBILITY -- The Challenge -- Solutions -- Conclusion -- PART 2 MARKETING YOUR CONSULTING SERVICES -- CHAPTER 6 DEVELOPING AND IMPLEMENTING A MARKETING PLAN -- The Challenge -- Solutions -- Conclusion -- CHAPTER 7 MARKETING DIRECTLY TO PROSPECTS -- The Challenge -- Solutions -- Conclusion -- CHAPTER 8 MARKETING YOUR SERVICES THROUGH WRITING -- The Challenge -- Solutions -- Conclusion -- CHAPTER 9 MARKETING YOUR CONSULTING THROUGH SPEAKING -- The Challenge -- Solutions -- Conclusion -- CHAPTER 10 MAINTAINING YOUR VISIBILITY -- The Challenge -- Solutions -- Conclusion -- CHAPTER 11 MARKETING YOUR SERVICES THROUGH NETWORKING -- The Challenge -- Solutions -- Conclusion -- CHAPTER 12 SELLING YOUR CONSULTING SERVICES -- The Challenge -- Solutions -- Conclusion -- CHAPTER 13 WRITING PROPOSALS THAT LEAD TO BUSINESS -- The Challenge -- Solutions -- Conclusion -- PART 3 KEEPING THE GAS TANK FILLED -- CHAPTER 14 DELIVERING TANGIBLE RESULTS -- The Challenge -- Solutions -- Conclusion -- CHAPTER 15 MAKE CERTAIN YOUR RECOMMENDATIONS ARE IMPLEMENTED -- The Challenge -- Solutions -- Conclusion -- CHAPTER 16 MAXIMIZING THE VALUE OF NETWORKING MEETINGS -- The Challenge -- Solutions -- Conclusion -- CHAPTER 17 MARKETING EVEN WHEN YOU'RE BUSY -- The Challenge -- Solutions -- Conclusion.

PART 4 AVOIDING ROAD HAZARDS -- CHAPTER 18 LOSING YOUR MOTIVATION -- The Challenge -- Solutions -- Conclusion -- CHAPTER 19 BECOMING LONELY -- The Challenge -- Solutions -- Conclusion -- CHAPTER 20 DILUTING YOUR BUSINESS MODEL -- The Challenge -- Solutions -- Conclusion -- CHAPTER 21 CHARGING TOO LITTLE -- The Challenge -- Solutions -- Conclusion -- CHAPTER 22 CHASING PROSPECTS -- The Challenge -- Solutions -- Conclusion -- PART 5 GETTING MORE MILEAGE OUT OF YOUR BUSINESS -- CHAPTER 23 TAKING STOCK OF WHAT'S WORKING AND WHAT'S NOT -- The Challenge -- Solutions -- Conclusion -- CHAPTER 24 ESTABLISHING A BOARD OF ADVISERS -- The Challenge -- Solutions -- Conclusion -- CHAPTER 25 CONDUCTING RESEARCH -- The Challenge -- Solutions -- Conclusion -- CHAPTER 26 MAINTAINING READINESS TO ADAPT TO CHANGE -- The Challenge -- Solutions -- Conclusion -- CONCLUSION -- RECOMMENDED READING -- INDEX -- A -- B -- C -- D -- E -- F -- G -- H -- I -- J -- K -- L -- M -- N -- O -- P -- Q -- R -- S -- T -- U -- V -- W -- Y -- Z -- ABOUT THE AUTHORS.
Abstract:
An exciting alternative for those looking for a job - become your own boss!.
Local Note:
Electronic reproduction. Ann Arbor, Michigan : ProQuest Ebook Central, 2017. Available via World Wide Web. Access may be limited to ProQuest Ebook Central affiliated libraries.
Electronic Access:
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