Outthink the Competition : How a New Generation of Strategists Sees Options Others Ignore.
Title:
Outthink the Competition : How a New Generation of Strategists Sees Options Others Ignore.
Author:
Krippendorff, Kaihan.
ISBN:
9781118163863
Personal Author:
Edition:
1st ed.
Physical Description:
1 online resource (258 pages)
Contents:
OUT THINK THE COMPETITION: HOW A NEW GENERATION OF STRATEGISTS SEES OPTIONS OTHERS IGNORE -- CONTENTS -- Acknowledgments -- PART 1: THE FOUNDATION -- Chapter 1: Evolution through Revolution -- Chapter 2: Today's Business Revolution -- PART 2: THE NEW OUTTHINKER PLAYBOOK -- Chapter 3: Move Early to the Next Battleground -- Chapter 4: Coordinate the Uncoordinated -- Chapter 5: Force Two-Front Battles -- Chapter 6: Be Good -- Chapter 7: Create Something Out of Nothing -- PART 3: THE FIVE HABITS OF OUTTHINKERS -- Chapter 8: Mental Time Travel -- Chapter 9: Attacking the Interconnected System -- Chapter 10: Frame Shifting -- Chapter 11: A Disruptive Mind-Set -- Chapter 12: Shaping Perceptions -- PART 4: APPLY THE OUTTHINKER PROCESS -- Chapter 13: Step 1: Imagine -- Chapter 14: Step 2: Dissect -- Chapter 15: Step 3: Expand -- Chapter 16: Step 4: Analyze -- Chapter 17: Step 5: Sell -- PART 5: REBUILDING THE ORGANIZATION FROM WITHIN -- Chapter 18: Phase 1: Establish Multiple Points of Differentiation -- Chapter 19: Phase 2: Create Playbook Asymmetry -- Chapter 20: Phase 3: Construct an Outthinker Culture -- Appendix A The Research -- Appendix B The 36 Stratagems -- Appendix C Tools -- Notes -- Index.
Abstract:
A Fast Company blogger and former McKinsey consultant profiles the next generation business strategists: the "Outthinkers" "Outthinkers" are entrepreneurs and corporate leaders with a new playbook. They see opportunities others ignore, challenge dogma others accept as truth, rally resources others cannot influence, and unleash new strategies that disrupt their markets. Outthink the Competition proves that business competition is undergoing a fundamental paradigm shift and that during such revolutions, outthinkers beat traditionalists. Outthink the Competition presents stories of breakthrough companies like Apple, Google, Vistaprint, and Rosetta Stone whose stunning performances defy traditional explanation and will inspire readers to outthink the competition. Core concepts in the book include: Discover the Eight Dimensions of Disruption Learn to play by the Outthinker Playbook Develop the Five Habits of the Outthinker Implement the Outthinker Process It's time to buck tradition in order to stay ahead. Outthink the competition and uncover opportunities hiding in plain sight.
Local Note:
Electronic reproduction. Ann Arbor, Michigan : ProQuest Ebook Central, 2017. Available via World Wide Web. Access may be limited to ProQuest Ebook Central affiliated libraries.
Genre:
Electronic Access:
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