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Building brand communities : how organizations succeed by creating belonging
Title:
Building brand communities : how organizations succeed by creating belonging
Author:
Jones, Carrie Melissa, author.
ISBN:
9781523086634

9781523086627
Personal Author:
Jones, Carrie Melissa, author.
Edition:
First edition.
Physical Description:
1 online resource (1 volume)
Local Note:
O'Reilly
Subject Term:
Branding (Marketing)

Brand loyalty.

Customer relations.

Stratégie de marque.

Fidélité à une marque.

branding.

BUSINESS & ECONOMICS -- Commerce.

Brand loyalty (OCoLC)fst00837881

Branding (Marketing) (OCoLC)fst01743755

Customer relations (OCoLC)fst00885533
Genre:
Electronic books.
Added Author:
Vogl, Charles H.,
Electronic Access:
https://learning.oreilly.com/library/view/~/9781523086634
https://learning.oreilly.com/library/view/~/9781523086634/?ar
https://go.oreilly.com/library-access/library/view/-/9781523086634/?ar
Holds: Copies:

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