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Dooley, Roger.
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Neuromarketing, the most popular blog on using brain and behavior research in marketing, advertising, and sales
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Du Plessis, Erik.
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science can contribute to marketing and brand building strategies. Including research by Millward Brown
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Hansen, Flemming.
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Consumer Behaviour Research -- 3. Consumer Behaviour as a Discipline -- 4. The Content of the Present Book
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