Information Technology Strategies : How Leading Firms Use IT to Gain an Advantage.
Title:
Information Technology Strategies : How Leading Firms Use IT to Gain an Advantage.
Author:
Rapp, William V.
ISBN:
9780195348958
Personal Author:
Physical Description:
1 online resource (324 pages)
Contents:
Contents -- Foreword -- Terminology -- Acronyms -- Introduction -- Part I: A Strategic Framework for Using IT -- 1 Basic Strategic Framework -- 2 Managing Information Technology -- 3 Advanced Strategy -- 4 Convergence, Competition, Evolution -- Part II: Case Studies -- 5 Pharmaceuticals: Takeda, Merck -- 6 Steel: Nucor, Tokyo Steel, Nippon Steel -- 7 Automobiles: Toyota -- 8 Retailing: Ito-Yokado, Seven-Eleven Japan -- 9 Life Insurance: Nationwide Financial Services, Meiji Seimei -- 10 International Retail Banking: Sanwa Bank, Citigroup -- 11 Wireless Telecommunications: Nokia -- Part III: Conclusions -- 12 Gaining a Leading Edge or Leaving a Bleeding Tail -- Appendix: Sloan Industry Centers -- Bibliography -- Index -- A -- B -- C -- D -- E -- F -- G -- H -- I -- J -- K -- L -- M -- N -- P -- R -- S -- T -- U -- V -- W.
Abstract:
The focus of this book is to educate the reader on the strategic principles fundamental to using information technology to gain market control. It provides case examples of how to use IT to enhance existing core competencies and strategies. The book is designed to help managers struggling with how to advantageously harness the new information revolution. It can also support executive and business education programs on managing technology when few such studies exist. While Internet and information technologies are currently hot topics many firms and executives are without the tools and know-how of how to actually use them to improve results. This book describes how major non-information technology companies are doing this and the strategic principles employed.
Local Note:
Electronic reproduction. Ann Arbor, Michigan : ProQuest Ebook Central, 2017. Available via World Wide Web. Access may be limited to ProQuest Ebook Central affiliated libraries.
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