Cover image for Fundamentals of Business Writing : EBook Edition.
Fundamentals of Business Writing : EBook Edition.
Title:
Fundamentals of Business Writing : EBook Edition.
Author:
MANCUSO, Joseph.
ISBN:
9780761215325
Personal Author:
Physical Description:
1 online resource (159 pages)
Contents:
Contents -- About This Course -- How to Take This Course -- Pre-Test -- 1. Introduction to the Business Writing Process -- How This Course Differs from Others -- Old Attitude -- New Attitude -- The Four Steps of the Business Writing Process (BWP) -- Strategies for Achieving an Effective Business Writing Style -- Typical Types of Business Documents -- Sample Documents I and II -- Outline of Chapters -- Recap -- 2. Step I: Analyze Your Purpose and Audience -- Old Attitudes -- New Attitudes -- Benefits to Analyzing Your Purpose and Audience -- Questions to Ask About Your Purpose -- Questions to Ask About Your Audience -- Applying the 5W's and 1H Technique -- Recap -- 3. Step II: Organize the Document, Part I -- Writers Who Don't Take Time to Organize -- Adopt a Better Way to Organize Your Time -- Old Attitude -- New Attitude -- A Five-Step Organizing Procedure (The First Three Steps) -- Recap -- 4. Step II: Organize the Document, Part II -- Writers Who Don't Stop to Think Where They Are Going -- Old Attitude -- New Attitude -- A Five-Step Organizing Procedure (The Last Two Steps) -- Recap -- 5. Step III: Write Your Draft -- Old Attitudes -- New Attitudes -- Increase Your Writing Efficiency -- Recap -- 6. Step IV: Revise Your Writing-An Overview -- Old Attitude -- New Attitude -- Revise Your Ideas About Revising -- Use an Editor's Checklist in Revising Documents -- Recap -- 7. Step IV: Revise Your Writing: Format the Document -- Good Formatting Makes Documents Easier to Read -- Old Attitude -- New Attitude -- Strategies for Improving the Format -- Applying Formatting Strategies in Revising Documents -- Recap -- 8. Step IV: Revise Your Writing: Streamline Sentences -- Old Attitude -- New Attitude -- Streamline Your Sentences -- Applying Streamlining Techniques in Revising Documents -- Recap.

9. Step IV: Revise Your Writing: Clarify Subjects and Verbs -- Old Attitude -- New Attitude -- Focus on the Human Element -- Use the Active Voice Rather Than the Passive Voice -- Use Strong Verbs Rather Than Weak Ones -- Revising Documents to Clarify Subjects and Verbs -- Recap -- 10. Step IV: Revise Your Writing: Correct Grammar, Punctuation, Spelling, and Typing Errors -- Old Attitude -- New Attitude -- Correct Grammatical Mistakes -- Distinguish Between Words that People Often Confuse -- Correct Punctuation Errors -- Correct Misspellings -- Check for Typographical Errors -- Recap -- 11. Step IV: Revise Your Writing: The Final Task -- Old Attitude -- New Attitude -- Make Five Sweeps Through Your First Draft -- Use the Editor's Checklist to Guide You -- Congratulations on Completing the Course -- Recap -- Bibliography -- Post-Test -- Index -- A -- B -- C -- D -- E -- F -- G -- H -- I -- J -- K -- L -- M -- N -- O -- P -- R -- S -- T -- V -- W.
Abstract:
A ground-breaking approach to writing with a greater focus on planning and revising documents. When you complete this book, you will know how to write with clarity and style, so your ideas come across clearly and quickly. You'll become a sharp-eyed critic, constantly spurring yourself to do better. Best of all, you'll learn by doing-by building and evaluating your own business letter. You'll discover how to avoid writer's block by making writing a process with a beginning, middle, and end. You will learn how to: Sharpen your competitive edge through good, clear writing Make sure your written words say exactly what you mean Identify words and phrases that get in the way of clear, concise communication Quickly analyze, organize, write, and revise any document Use expressive words; keep sentences and paragraphs short; keep thoughts simple Use techniques that involve the reader and create the feeling of personal communication Format documents so they're inviting to look at and easy to read. This is an ebook version of the AMA Self-Study course. If you want to take the course for credit you need to either purchase a hard copy of the course through amaselfstudy.org or purchase an online version of the course through www.flexstudy.com.
Local Note:
Electronic reproduction. Ann Arbor, Michigan : ProQuest Ebook Central, 2017. Available via World Wide Web. Access may be limited to ProQuest Ebook Central affiliated libraries.
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