Part I. Understanding business cultures around the world -- 1. Language and communication -- 2. Social organization -- 3. Contexting and face-saving -- 4. The impact of technology and the environment -- 5. Power, influence, and authority -- 6. Concepts of time -- 7. Body language and non-verbal communication -- Part II. Managing business in a global environment -- 8. Restoring trust in business and understanding international business ethics -- 9. Managing people globally: managing executives on global assignment -- 10. Dealing with culture shock -- 11. Working globally without leaving your desk -- 12. Marketing and negotiating transnationally -- 13. Impact of global growth, BRICS and the Next 11 -- Part III. Understanding and working in specific cultures: country analysis and planning for an overseas assignment -- 14. Working in the United States, and with Americans -- 15. China, India, and the Pacific Rim -- 16. European Union, Europe, and the Former Soviet Union -- 17. South America: and NAFTA -- 18. The Middle East and Africa -- Further reading -- Index.