Contents -- Acknowledgments -- 1 What's Fair?: The Paradox of Seeking Justice through Markets -- PART I: GLOBAL MARKETS AND LOCAL REALITIES: REGULATING AND EXPANDING FAIR TRADE -- 2 Fair Trade and the Specialty Coffee Market: Growing Alliances, Shifting Rivalries -- 3 A New World?: Neoliberalism and Fair Trade Farming in the Eastern Caribbean -- 4 Fair Flowers: Environmental and Social Labeling in the Global Cut Flower Trade -- 5 Colonial Pasts and Fair Trade Futures: Changing Modes of Production and Regulation on Darjeeling Tea Plantations -- PART II: NEGOTIATING DIFFERENCE AND IDENTITY IN FAIR TRADE MARKETS -- 6 A Market of Our Own: Women's Livelihoods and Fair Trade Markets -- 7 Fractured Ties: The Business of Development in Kenyan Fair Trade Tea -- 8 Fair Trade Craft Production and Indigenous Economies: Reflections on "Acceptable" Indigeneities -- PART III : RELATIONSHIPS AND CONSUMPTION IN FAIR TRADE MARKETS AND ALTERNATIVE ECONOMIES -- 9 Fair Money, Fair Trade: Tracing Alternative Consumption in a Local Currency Economy -- 10 Relationship Coffees: Structure and Agency in the Fair Trade System -- 11 Novica, Navajo Knock-Offs, and the 'Net: A Critique of Fair Trade Marketing Practices -- 12 Naming Rights: Ethnographies of Fair Trade -- About the Contributors -- Index -- A -- B -- C -- D -- E -- F -- G -- H -- I -- J -- K -- L -- M -- N -- O -- P -- Q -- R -- S -- T -- U -- V -- W -- Z.