When employees don't 'like' their employers on social media : many managers would like their employees to be active in representing the company on social media, but employees are often less engaged than expected. How can organizations encourage employees to become brand ambassadors?
Title:
When employees don't 'like' their employers on social media : many managers would like their employees to be active in representing the company on social media, but employees are often less engaged than expected. How can organizations encourage employees to become brand ambassadors?
Author:
Cervellon, Marie-Cécile, author.
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Physical Description:
1 online resource (1 volume) : illustrations
General Note:
"Reprint #58201."
Local Note:
O'Reilly
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