Magento 1.3 Theme Design -- Table of Contents -- Magento 1.3 Theme Design -- Credits -- About the Author -- About the Reviewers -- Preface -- What this book covers -- What you need for this book -- Who this book is for -- Conventions -- Reader feedback -- Customer support -- Errata -- Piracy -- Questions -- 1. Introduction to Magento -- What is Magento? -- Magento's features -- The challenges of theming Magento -- Default Magento themes -- Why theme your Magento store? -- Example Magento themes -- Raspberry Kids -- Mia & Maggie -- Cacties -- The Recycled Retriever -- Summary -- 2. Exploring Magento Themes -- What makes a Magento theme? -- Interfaces and themes -- Interfaces in Magento -- Themes in Magento -- Default and non-default themes -- Default themes -- Non-default themes -- Hierarchy of themes -- Skins, layouts, and templates -- Skins -- Layouts and blocks -- Templates -- Summary -- 3. Magento Themes: The Basics -- Our case study: Cheesy Cheese Store -- What we need to consider design-wise -- Blank Theme from Magento Connect -- Accessing the Blank Theme -- Clearing Magento's cache -- Installing Magento's Blank Theme -- Making a theme Magento's default theme -- What the Blank Theme looks like -- Adding content with Magento's CMS -- Cheesy Cheese Store's Magento theme -- Changing your store's design -- The header -- The search form -- User links -- Styling pages -- Styling your store's footer -- Styling the product pages -- Changing the Magento store's logo -- Changing your store's favicon -- Removing the callouts -- Removing the callouts on the righthand side -- Removing callouts on the lefthand side -- Displaying featured products on the home page -- Creating a "featured" category -- Displaying the "featured" category through the Content Management System -- Cheesy Cheese Store so far -- Summary -- 4. Magento Theme Layout.

Themes and Layouts in Magento -- Changing our store's layout with CMS -- Template path hints -- Enabling template path hints -- Layout terminology in Magento -- A brief guide to XML -- Self-closing elements in XML -- Closing XML elements normally -- Entity escapes in XML -- Customizing Magento layouts with XML -- Layout files' location -- Handles -- Non-default handles -- Useful handles in Magento -- Using Magento layout: Another example -- Changing the layout on a particular page -- Summary -- 5. Non-default Magento Themes -- Uses of non-default themes -- A/B testing -- Easily rolled-back themes -- Non-default themes -- Magento theme hierarchy -- Magento theme directory structure -- Templates -- Layout -- Skins -- Assigning your non-default theme -- Restrictions with assigning themes -- Creating non-default themes -- Skin changes -- Template changes -- Summary -- 6. Advanced Magento Themes -- Introducing our new design -- Creating skeleton templates -- getChildHtml -- Assigning the skeleton template -- Blocks in Magento -- Structural blocks -- Content blocks -- Inserting in to tag -- Creating your store's header.phtml file -- Store links -- Altering your store's logo -- Changing the logo using Magento's administration panel -- Footer.phtml -- Pager.phtml -- Wrapper.phtml -- Magento's IDs and classes -- Styling with CSS -- Reset CSS -- Turning the cache off -- Creating a favicon -- Setting the theme -- Summary -- 7. Further Magento Theming -- Theming tasks -- Customizing the product page -- Improving content hierarchy for better search engine results -- Customizing Magento's navigation -- Displaying Navigation in Magento -- Creating a new root category -- Editing the navigation -- Styling the navigation -- Creating a custom "not found" page -- Creating a "not found" page using templates -- Advanced layouts in Magento -- Default layouts.

Layout updates -- How Magento layouts work -- Handles in layout -- Layout blocks -- The action attribute -- The as attribute -- The after and before attributes -- The type attribute -- Layout references -- addJS in layout -- addCss in layout -- as in layout -- Removing a layout -- Summary -- 8. Social Media in Magento -- Integrating Twitter with Magento -- Tweeting: Ideas for your store's tweets -- Displaying your Twitter updates on your Magento store -- Installing the LazzyMonks Twitter module -- Other ways to integrate Twitter with Magento -- Adding your Twitter feed through Magento's CMS -- Integrating Get Satisfaction with Magento -- Integrating social bookmarking with Magento -- Social bookmarking tools -- Socializer -- AddThis -- Using AddThis in Magento -- Summary -- 9. Magento Print Styles -- Viewing the print stylesheet -- Print stylesheets in other Magento themes -- The Default theme print style -- Principles of good print stylesheet designs -- Limitations of the print stylesheet -- Print preview -- Gecko-based browsers -- What we should show -- Logos and store names -- Promotional graphics and callouts -- Links -- What we can hide -- Background images -- Styling our theme for print -- Assigning a print stylesheet in Magento -- Styling Magento for print with CSS -- Images -- Printing and colors -- Printing and links -- Printing and typography -- Printing and layout -- Summary -- 10. Magento Theme Deployment -- Cross-browser testing -- Popularity of browsers -- Browser-testing services -- BROWSERCAM -- BrowserShots -- Deploying your Magento theme on your own store -- Setting the theme -- Turning template path hints off -- Turning the system cache on -- Packaging your Magento theme -- Types of Magento contributions -- Magento Commercial Extensions -- Magento Community Extensions -- What to include in your packaged Magento theme.

Creating your package -- Package Info -- Maintainers -- Dependencies -- Contents -- Sharing your theme with the Magento community -- Summary -- Index.