Corporate branding : areas, arenas and approaches
Title:
Corporate branding : areas, arenas and approaches
Author:
Melewar, T. C., editor.
ISBN:
9781315863177
Physical Description:
1 online resource (287 pages) : illustrations, tables
Local Note:
Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.
Genre:
Electronic Access:
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