Connected Services : A Guide to the Internet Technologies Shaping the Future of Mobile Services and Operators.
Title:
Connected Services : A Guide to the Internet Technologies Shaping the Future of Mobile Services and Operators.
Author:
Golding, Paul.
ISBN:
9781119976455
Personal Author:
Edition:
1st ed.
Physical Description:
1 online resource (352 pages)
Contents:
CONNECTED SERVICES -- Contents -- Foreword -- Preface -- 1 Connected Services: The Collision of Internet with Telco -- 1.1 Connected What? -- 1.2 Ubiquity: IP Everywhere or Software Everyware? -- 1.3 Six Models for Potential Operator Futures -- 1.3.1 Access Provider -- 1.3.2 Connected Services Platform -- 1.3.3 Distribution Channel -- 1.3.4 Seamless Services Provider -- 1.3.5 Financial Merchant -- 1.3.6 Social Telco -- 1.3.7 Start Thinking Platforms -- 1.3.8 Execution -- 1.4 "Follow Me" Web - Social Networks and Social Software -- 1.5 What are Platforms and Why are They Important? -- 1.5.1 Platform Patterns for Telcos -- 1.5.2 Marketplace and Service Platforms -- 1.5.3 Data and Mash-Up Platforms -- 1.5.4 Platform as a Service -- 1.5.5 Do Platforms Work? -- 1.6 From Platforms to Ecosystems -- 1.7 Where's the Value? -- 1.8 What Should We Build? It's Still About the Experience! -- 1.9 Summary -- 2 The Web 2.0 Services Ecosystem, How It Works and Why -- 2.1 Introduction -- 2.2 Beneath the Hood of Web 2.0: CRUD, MVC and REST -- 2.3 LAMP and Beyond: Web Frameworks and Middleware -- 2.3.1 Introducing LAMP -- 2.3.2 Web Frameworks -- 2.3.3 Agile - Coding at the Speed of Thought -- 2.3.4 Summary - "Why Frameworks Work" -- 2.4 Open by Default: Open Source, Open APIs and Open Innovation -- 2.4.1 The Different Types of Open -- 2.4.2 Open, Open, Open! -- 2.4.3 Summary ("Why Open Works . . .") -- 2.5 One App Fits All? HTML5 and the Modern Browser -- 2.5.1 Summary ("Why the Browser Works") -- 2.6 It's all About People: Social Computing -- 2.6.1 Exploiting Relationships - The Social Graph -- 2.6.2 Exploiting Interests - Context Awareness -- 2.6.3 Portable Data -- 2.6.4 Mobile is THE Social Device -- 2.6.5 Summary ("Why Social Computing Works") -- 2.7 User Participation, Co-Creation and Analytics -- 2.7.1 User Participation -- 2.7.2 Co-Creation -- 2.7.3 Analytics.
2.7.4 Summary ("Why User-Voice Works") -- 2.8 Standing on the Shoulders of Giants: APIs and Mash-Ups -- 2.8.1 Summary ("Why Mash-Ups Work") -- 2.9 Mobile 2.0 - It's Really a Developer Thing! -- 2.9.1 Mobile 2.0 -- 2.9.2 Mobile as THE Platform (Again) -- 3 The Web Operating System - The Future (Mobile) Services Platform -- 3.1 Why is the Concept of a Web OS Important? -- 3.1.1 Summary -- 3.2 Internet of Things -- 3.2.1 Summary -- 3.3 Making Sense of Data -- 3.3.1 Data Semantics -- 3.3.2 Data Relationships -- 3.3.3 Meta-Data Tools: Ontologies, OWL, RDF -- 3.3.4 Meta-Data Tools: Tagging and Folksonomies -- 3.3.5 RDFa - Embedding Meta-Data Within Web Pages -- 3.3.6 Meta-Data Tools: Twitter and Annotations "Twannotations" -- 3.3.7 Summary -- 3.4 Future Web: "People OS?" -- 3.4.1 Introduction -- 3.4.2 Social Networks -- 3.4.3 Social APIs and Platform Thinking (Again) -- 3.4.4 Open Social API - A Cross-Platform People OS? -- 3.4.5 Open Social API - The Mechanics -- 3.4.6 Emergence of a Person OS at the UI layer -- 3.4.7 Privacy and Personas -- 3.5 Social Telcos and the Web OS -- 3.5.1 Where are the Telcos? -- 3.5.2 Telco Social Graph and APIs -- 3.5.3 Identity and Security -- 4 Big Data and Real-Time Web -- 4.1 What is Big Data and Where Did it Come From? -- 4.1.1 In Search of the New Big Data -- 4.1.2 The Business of Big Data -- 4.1.3 Welcome to the Age of Big Data -- 4.2 Some Key Examples of Big Data -- 4.2.1 Statistics Collection at Facebook -- 4.2.2 Real-Time e-Commerce at Amazon with Dynamo -- 4.2.3 Amazon's Dynamo Features -- 4.3 Say Hello to the Data Geeks -- 4.4 "No SQL" and Some of its Flavours -- 4.4.1 No SQL Means No SQL, But not Much Else -- 4.4.2 Key-Value Stores -- 4.4.3 Document Stores -- 4.4.4 Graph Stores -- 5 Real-Time and Right-TimeWeb -- 5.1 Real-Time Web and Twitter -- 5.1.1 Web Becomes Real-Time Thanks to Twitter.
5.1.2 Web Infrastructure Goes Real-Time -- 5.1.3 The Real-Time Nature of Mobile -- 5.2 Big Data + Real-Time = Right-Time Web -- 5.2.1 New Buzzword: Right-Time Web -- 5.2.2 Key Components of Right-Time Web -- 6 Modern Device Platforms -- 6.1 Mobile Devices or Connected Devices? -- 6.1.1 What is a Mobile Platform? -- 6.1.2 Developer Mindset About Mobile Platforms -- 6.1.3 Mobile Device or Connected Device? -- 6.2 Introduction to Mobile Device Platforms -- 6.2.1 Platforms of Interest -- 6.2.2 Brief Explanation of an Operating System and SDK -- 6.3 The iOS Platform -- 6.3.1 Mac OS X and Unix - The Foundation for iOS -- 6.3.2 The Mechanics of iOS -- 6.3.3 iOS - What Makes the Platform Tick -- 6.3.4 How Open is iOS? -- 6.4 The Android Platform -- 6.4.1 Introduction -- 6.4.2 Architecture -- 6.4.3 Linux Kernel -- 6.4.4 Android Runtime -- 6.4.5 Android Application Framework -- 6.4.6 Android System Libraries -- 6.4.7 Android - What Makes the Platform Tick -- 6.4.8 How Open is Android? -- 6.5 The Mobile Web Platform -- 6.5.1 Introduction -- 6.5.2 Native versus Web "Debate" -- 6.5.3 Is Native versus Web the Right Question? -- 6.5.4 Major Trends in Mobile Web -- 6.5.5 HTML5 -- 6.5.6 Widgets -- 6.5.7 Is That a Phone in My Browser? -- 6.5.8 Mobile Web First? -- 7 Augmented Web -- 7.1 Real or Virtual Worlds? -- 7.1.1 Introduction -- 7.1.2 Augmented Reality -- 7.1.3 Proof-of-Presence or "check-in" Services -- 7.1.4 Summary - Virtual is Just Another Layer in the Web OS -- 7.2 Sensor-Net: Mobiles as Sixth-Sense Devices -- 7.2.1 Current Sensor Applications in Smartphones -- 7.2.2 Emergent and Future Sensor Applications in Smartphones -- 7.2.3 Sensor Net - Is This Web 3.0? -- 8 Cloud Computing, Saas and PaaS -- 8.1 What is Cloud Computing? -- 8.1.1 More Than Just a Fluffy Phrase -- 8.1.2 Open and Commodity: Key Enablers for Cloud Computing.
8.1.3 Public or Private Cloud? -- 8.1.4 Key Use Cases -- 8.2 On-Demand: Cloud Computing Infrastructure -- 8.2.1 The Infrastructure Level: Servers, Images and Templates -- 8.2.2 The Service Level: Storage, Queues, Load-Balancers . . . -- 8.3 On-Demand: Software as a Service -- 8.3.1 Opening SaaS with APIs -- 8.3.2 Using SaaS for an Ecosystem Strategy -- 8.3.3 Opportunities for Telcos -- 8.4 On-Demand: Platform as a Service -- 8.4.1 Business PaaS - Force.com -- 8.4.2 Telco 2.0 PaaS - Tropo.com -- 8.4.3 Web 2.0 PaaS - Heroku.com -- 9 Operator Platform: Network as a Service -- 9.1 Opportunity? Network as a Service -- 9.1.1 What is Network as a Service (NaaS)? -- 9.1.2 Characteristics of NaaS APIs -- 9.1.3 Opportunity? -- 9.1.4 The "Customers" are Developers, not the Users! -- 9.1.5 Who are Developers? -- 9.1.6 Ingredients for NaaS Success - What do Developers Want? -- 9.2 Examples of NaaS Connected Services -- 9.2.1 NaaS Case Study - O2 Litmus -- 9.2.2 Update to O2 Litmus Story - BlueVia -- 9.2.3 OneAPI - The Interoperable NaaS Play -- 9.2.4 Hashblue Case Study? - RT# and SMSOwl -- 9.2.5 The #Blue Hacks -- 9.2.6 The Benefits of #Blue Platform -- 10 Harnessing Web 2.0 Start-Up Methods for Telcos -- 10.1 Start-Ups and Innovation -- 10.2 What can Telcos Learn from Web 2.0? -- 10.3 Key Web Start-Up Memes -- 10.4 Tech People -- 10.5 Lean Start-Up Methodologies -- 10.6 Extreme and Constant Optimization -- 10.6.1 Ship Often -- 10.6.2 Always Experiment -- 10.6.3 Experiment Driven Development (EDD) -- 10.6.4 The Metrics Mantra - Startup Metrics for Pirates: AARRR! -- 10.7 Co-Creation and Crowdsourcing -- 10.8 Exploiting Big-Data -- 10.9 Social Discovery -- 10.10 APIs and Developers -- 10.11 Incubation and Acceleration -- 10.12 Hack Days, Events and Barcamps -- 10.12.1 Hack Days -- 10.12.2 Barcamps -- Index.
Abstract:
"Connected Services is a must-read for telco strategists who need to get up to speed on how the world of software and the web 2. 0 works." Andreas Constantinou, Research Director, VisionMobile "This book is a must read for those charged with leading innovation in a world of connected services where telco and Internet collide." - Jason Goecke, VP of Innovation, Voxeo Labs This book explains the common underlying technological themes that underpin the new era of connected services in a post Web 2.0 epoch In this book, the author explores the underlying technological themes that underpin the new era of connected services. Furthermore, it explains how the technologies work and what makes each of them significant, for example, the potential for finding new meaning in data in the world of BIG DATA platforms, often referred to as "No-SQL" databases. In addition, it tackles the newest areas of technology such as HTML5, Android, iOS, open source, mash-ups, cloud computing, real-time Web, augmented reality, and more. Finally, the book discusses the opportunities and challenges of a connected world where both machines and people communicate in a pervasive fashion, looking beyond the hype and promise of emerging categories of communication such as the "Internet of Things" and "Real-time Web" to show managers how to understand the potential of the enabling technologies and apply them for meaningful applications in their own world. Key Features: Explores the common and emergent underlying technological themes that underpin the new era of connected services Addresses the newest areas of Internet technology such as web and mobile 2.0, open source, mash-ups, cloud computing, web 3.0, augmented reality, and more Shows the reader how to understand the potential of the enabling technologies and apply them for meaningful applications in their own world
Discusses new developments in the technological landscape such as Smartphone proliferation, maturation of Web 2.0, increased convergence between mobile networks and the Internet, and so forth Examines modern software paradigms like Software-as-as-Service (SaaS), Platform-as-a-Service (PaaS) and Network-as-a-Service (NaaS) Explores in detail how Web start-ups really work and what telcos can do to adopt lean and agile methods This book will be an invaluable guide for technical designers and managers, project managers, product managers, CEOs etc. at mobile operators (O2, Vodafone, Orange, T-Mobile, BT), fixed operators, converged operators and their contributory supplier networks (e.g. infrastructure providers). Internet providers (Google, Yahoo, Amazon, eBay, Apple, Facebook), analysts, product managers, developers, architects, consultants, technology investors, analysts, marketing directors, business development directors will also find this book of interest.
Local Note:
Electronic reproduction. Ann Arbor, Michigan : ProQuest Ebook Central, 2017. Available via World Wide Web. Access may be limited to ProQuest Ebook Central affiliated libraries.
Genre:
Electronic Access:
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