Cover image for The Portable MBA.
The Portable MBA.
Title:
The Portable MBA.
Author:
Eades, Kenneth M.
ISBN:
9780470627259
Personal Author:
Edition:
5th ed.
Physical Description:
1 online resource (381 pages)
Series:
The Portable MBA Series ; v.34

The Portable MBA Series
Contents:
The Portable MBA -- Contents -- List of Downloadable Materials -- Preface -- About the Authors -- Introduction: The MBA Degree Experience -- The Classroom -- The Community -- The Career Search -- Life Balance -- Notes -- 1 Accounting Principles -- The Framework of Accounting: The Balance Sheet Equation -- Accrual Accounting -- Accounting Discretion and Financial Statement Quality -- A Step-by-Step Guide to Reading Annual Reports -- Step 1: Pay Attention to the Themes in the Opening Letter to Shareholders -- Step 2: Check the Auditor's Letter -- Step 3: Review the Income Statement -- Step 4: Review the Balance Sheet -- Step 5: Review the Statement of Cash Flows -- Step 6: Read the Footnotes to the Financial Statements -- Step 7: Read Management's Discussion of the Year's Performance -- Assessing the Financial Health of the Firm -- Managerial Accounting: Assessing Performance Against a Plan -- Backyard Production, Inc.: DVD Release -- Accounting in MBA Curricula -- Concluding Remarks -- Notes -- Downloadable Resources for this chapter available at www.wiley.com/go/portablemba5e -- 2 The Principles of Economics -- Microeconomics -- Supply and Demand -- Macroeconomics -- National Income Accounting -- Fiscal Policy -- Monetary Policy -- Interest Rates -- Balance of Payments -- Savings, Exports, and the Crisis of 2008-2009 -- Appendix: Courses in Economics at Top Business Schools -- Downloadable Resources for this chapter available at www.wiley.com/go/portablemba5e -- 3 Introduction to Business Ethics -- What Constitutes an Ethical Issue? -- Tools of Moral Reasoning -- Values -- Rights, Duties, and Responsibilities -- Consequences -- Principles and Rules -- Parallel Cases -- A Method for Understanding Capitalism in Ethical Terms -- Ethical Challenges to Business -- Business Ethics in MBA Curricula -- Notes -- For Further Reading.

4 Marketing Management -- Understanding Customers and the Market -- Understanding Customers, Competition, and the Company -- Marketing Research -- Developing a Specific Market Offering -- Market Segmentation -- Targeting and Positioning -- Delivering Customer Value -- Product -- Price -- Place (i.e., Distribution) -- Promotion -- Marketing in MBA Curricula -- MBA Careers in Marketing -- Notes -- For Further Reading -- Downloadable Resources for this chapter available at www.wiley.com/go/portablemba5e -- 5 Financial Management -- Principle #1: Think Like an Investor -- Corporations as Issuers of Securities -- Intermediaries -- Investors -- How Do Investors Think? -- Principle #2: Invest When the Intrinsic Value of an Asset Equals or Exceeds its Cost -- Time Value of Money -- Future Values -- Present Values -- Free Cash Flows -- Weighted Average Cost of Capital -- An Example -- Drivers of Value Creation -- Principle #3: Sell Securities (Raise Funds) When the Cash Received Equals or Exceeds the Value of Securities Sold -- An Example: Valuing an Issue of Debt -- Finding the Optimal Mix of Debt and Equity -- Principle #4: Ignore Options at Your Peril: They Are Pervasive and Can Strongly Influence a Decision -- Conclusion: Principle #5 Says If You Get Confused, See Principle #1 -- MBA Concepts in Action -- Target Corporation -- Financial Management in MBA Curricula -- MBA Careers in Finance -- Notes -- For Further Reading -- Downloadable Resources for this chapter available at www.wiley.com/go/portablemba5e -- 6 Operations Management -- Defining Operations Effectiveness -- Measuring Productivity -- Capacity Utilization -- Quality Measurement -- Service Time -- Principles of Operations Effectiveness -- Operations Strategy versus Effectiveness -- From Manufacturing Strategy to Operations Strategy -- Structural Decisions -- Operations Capabilities.

From Theory to Practice -- Operations Management in MBA Curricula -- Note -- For Further Reading -- Downloadable Resources for this chapter available at www.wiley.com/go/portablemba5e -- 7 Managing People -- Introduction -- Understanding Ourselves and Others -- Theories about Individual Preferences and Thinking Styles -- Why People Behave as They Do -- The Problem of Motivation -- Engaging with Others One-on-One -- Building Relationships and Trust -- Issues of Advocacy versus Inquiry -- Managing the Boss -- Collaborating with Others -- Stages of Group Development -- Group Norms -- Group Roles -- The Organizational Level -- Impact of Organizational Culture -- Impact of Organizational Alignment -- Challenges of Managing Talent -- Putting the Pieces Together -- Some Practical Principles -- One Final Word -- MBA Concepts in Action -- Cisco Switches in China: The Year of the Manager -- Managing People in MBA Curricula -- MBA Careers in General Management -- Notes -- Downloadable Resources for this chapter available at www.wiley.com/go/portablemba5e -- 8 Supply Chain Management -- Inventory: Root Causes -- Inventory: More versus Less -- Forecasts -- Bullwhip Effect -- Competitive Positioning -- Making Tactical Trade-Offs -- Balancing Cooperative Relationships with Competitive Pricing -- Global Outsourcing -- Managing a Global Supply Chain -- Supply Chain Management in MBA Curricula -- For Further Reading -- Downloadable Resources for this chapter available at www.wiley.com/go/portablemba5e -- 9 Strategy-Defining and Developing Competitive Advantage -- What Is Strategy? -- The Strategy Development Process -- Step 1: Industry Analysis-Industry Profitability Today and Tomorrow -- Step 2: Positioning-Sources of Competitive Advantage -- Step 3: Competitor Analysis-Past and Predicted -- Step 4: Current Strategy Assessment-Relative Position and Sustainability.

Step 5: Option Generation-A Creative Look at New Customers and Positions -- Step 6: Development of Capabilities-Positioning for Future Opportunities -- Step 7: Choosing or Improving Strategy-Uniqueness, Trade-Offs, Fit -- Strategy in MBA Curricula -- MBA Careers in Strategy -- Notes -- For Further Reading -- 10 Financial Analysis and Firm Valuation -- Part I: Historical Ratio Analysis -- Common-Size and Percentage Change Analysis -- Other Key Financial Ratios -- Part II: Forecasting Financial Statements -- Part III: Firm Valuation -- Review of DCF Basics -- Application of DCF to Home Depot -- Using Multiples -- Part IV: Other Critical Considerations in Financial Analysis -- Management Discussion and Analysis -- Financial Statement Footnotes -- Management and Corporate Governance Considerations -- Other Financial Metrics -- MBA Concepts in Action -- Delphi Corporation -- Financial Analysis and Firm Valuation in MBA Curricula -- Appendix A: Home Depot Financial Statements -- Appendix B: Ratio Formulas -- Notes -- Downloadable Resources for this chapter available at www.wiley.com/go/portablemba5e -- 11Consumer Behavior -- Culture -- Social Groups -- The Decision-Making Process -- Consumer Behavior in MBA Curricula -- Notes -- For Further Reading -- Downloadable Resources for this chapter available at www.wiley.com/go/portablemba5e -- 12 New Product Creation -- Maintaining the Lifeblood -- New Product Creation in MBA Curricula -- For Further Reading -- 13 Entrepreneurship -- What Is an Entrepreneurial Opportunity and Where Does It Come From? -- Individuals and Macro Forces and Trends: The Nexus of Opportunity and the Individual -- Problems in Pursuing an Opportunity with Limited Resources -- Entrepreneurship in MBA Curricula -- Notes -- For Further Reading -- References -- 14 Emerging Markets and Development -- The New World Economy.

The Rise of the New Giants -- A Simple Accounting of Economic Growth -- Demographics -- The Employment Rate (1 Minus the Unemployment Rate) -- Average Worker Productivity -- An Example: Dell Tries Brazil -- Institutions and Emerging Economies -- Examples: Corruption and Bureaucratic Inefficiency -- Corruption -- Bureaucratic Inefficiency -- Some Guiding Principles for Emerging Markets -- Courses on Development and International Business -- Notes -- Downloadable Resources for this chapter available at www.wiley.com/go/portablemba5e -- 15 Enterprise Risk Management -- What Is Enterprise Risk Management? -- Identification of Risks -- Assessment of Risks -- Contingency Planning -- Hedging -- Risk and Statistical Analysis -- Futures and Options Contracts -- The Hedging Decision -- MBA Concepts in Action -- Select Staffing Inc. -- Risk Management in MBA Curricula -- Notes -- For Further Reading -- 16 Leading from the Middle -- Caught in the Middle -- Middle Managers as Translators -- Thinking Like Designers -- Acting Like a Partner -- Be a Teacher -- Why Tools Aren't Dropped and What to Do about It -- Conclusion -- Notes -- 17 Managing Teams -- The Essence of Teamwork -- The Case for Strong Teamwork -- Business Needs Demand Teamwork -- Teamwork Augments One's Leadership Skill Set -- The Good, the Bad, and the Ugly Concerning Teams and Teamwork -- On the Positive Side -- On the Negative Side -- Different Teams, Same Teamwork Needed -- Management Teams -- Task Forces or Project Groups -- Virtual Teams -- Professional Support Teams -- Action (or Performance) Teams -- The Platform for Strong Teams and Teamwork -- Setting the Record Straight about Team Myths -- Myths about Teams and Teamwork -- The Reality of Teams and Teamwork -- Teams versus Groups -- Great Teamwork or Not -- Teamwork at Its Best -- Teamwork at Its Worst -- The Middle Ground.

Should the Level of Teamwork Be Higher?.
Abstract:
A totally revised new edition of the bestselling guide to business school basics The bestselling book that invented the "MBA in a book" category, The Portable MBA Fifth Edition is a reliable and information-packed guide to the business school curriculum and experience. For years, professionals who need MBA-level information and insight-but don't need the hassle of business school-have turned to the Portable MBA series for the very best, most up-to-date coverage of the business basics. This new revised and expanded edition continues that long tradition with practical, real-world business insight from faculty members from the prestigious Darden School at the University of Virginia. With 50 percent new material, including new chapters on such topics as emerging economies, enterprise risk management, consumer behavior, managing teams, and up-to-date career advice, this is the best Portable MBA ever. Covers all the core topics you'd learn in business school, including finance, accounting, marketing, economics, ethics, operations management, management and leadership, and strategy. Every chapter is totally updated and seven new chapters have been added on vital business topics Includes case studies and interactive web-based examples Whether you own your own small business or work in a major corporate office, The Portable MBA gives you the comprehensive information and rich understanding of the business world that you need.
Local Note:
Electronic reproduction. Ann Arbor, Michigan : ProQuest Ebook Central, 2017. Available via World Wide Web. Access may be limited to ProQuest Ebook Central affiliated libraries.
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