Cover image for Strategic information technology opportunities for competitive advantage
Strategic information technology opportunities for competitive advantage
Title:
Strategic information technology opportunities for competitive advantage
Author:
Papp, Raymond, 1966-
ISBN:
9781930708952
Publication Information:
Hershey, Pa. : IGI Global (701 E. Chocolate Avenue, Hershey, Pennsylvania, 17033, USA), c2001.
Physical Description:
electronic texts (iii, 300 p. : ill. (some col.)) : digital files.
Contents:
1. Introduction to strategic alignment / Raymond Papp -- 2. Sustainable competitive advantage from information technology : limitations of the value chain / David L. Bahn -- 3. Alignment through cross-functional integration / Mark R. Nelson -- 4. Information systems strategy, structure and alignment / Yolande E. Chan -- 5. Communicating strategic IT vision to organization members : a conceptual framework / Mary Elizabeth Brabston, Robert W. Zmud, John R. Carlson -- 6. Assessing business-IT alignment maturity / Jerry N. Luftman -- 7. Outsourcing decisions : using Porter's model / Anne L. Powell -- 8. The changing roles of IT leaders / Petter Gottschalk -- 9. Strategic information systems for competitive advantage : planning, sustainability and implementation / Gareth Griffiths, Ray Hackney -- 10. Aligning IT resources for e-commerce / Makoto Nakayama -- 11. Competitive force/marketing mix (CF/MM) framework / Brian J. Reithel, Chi Hwang, Katherine Boswell -- 12. The importance of the IT-end user relationship paradigm in obtaining alignment between IT and the business / A.C. Leonard -- 13. Strategic human resource forecasting for an internal labor market / Wilfred S.J. Geerlings, Alexander Verbraeck, Pieter J. Toussaint, Ron P.T. de Groot -- 14. Strategic alignment for electronic commerce / Christian Bauer -- 15. Strategic significance of information technology to developing countries / Muhammadou Kah.
Abstract:
This book investigates myriad issues regarding the application of business strategy and IT strategy. Specifically, it focuses on how business/IT alignment is assessed, the factors that aid or hinder its integration, a maturity assessment and way in which managers can implement strategic information systems within their firms using various constructs and models.
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