Cover -- Half Title -- Title Page -- Copyright Page -- Table of Contents -- Preface -- Acknowledgments -- 1. An Invitation to Global Business Citizenship -- Linking Ethics to Business Practice -- Globalization and the New Pressures on Managers -- Countervailing Forces -- The Promise of Global Business Citizenship -- 2. What's Wrong with the Status Quo? -- Systems Are More Complex and Turbulent -- Firms Face More Threats ... and Opportunities -- Managers Are Caught in a Vise -- Capitalism Itself Is Threatened -- The Promise of Global Business Citizenship -- Conclusion -- 3. The Lens of Global Business Citizenship -- The Concept of Citizenship -- Making the Leap from Individual to Business Citizenship -- Three Approaches to Citizenship -- Comparing Views of Citizenship -- The Process of Global Business Citizenship -- Guidelines for Implementing GBC -- Conclusion -- 4. Principles, Codes, and Policies: The Guidance System for Global Business Citizenship -- Organizational Guidance Systems -- GBC Requires a Small Set of Comprehensive Universal Principles -- Universal Principles and Ethical Relativism -- What Are "Universal" Principles? -- Codes of Conduct: What's Covered? -- Codes of Conduct: Temptations and Dilemmas -- What Does a GBC Code Look Like? -- Designing for Buy-In -- The Biggest Mistakes in Codes of Conduct -- Conclusion -- 5. The Principle of Accountability and Processes of Stakeholder Engagement -- Accountability: An Overview -- Stakeholder Engagement -- Which Stakeholders Need to Be Engaged? -- How and Where Do We Engage Our Stakeholders? -- Basic Approaches to Stakeholder Engagement -- More Complex Approaches to Stakeholder Engagement -- Stakeholder Engagement for Large-Scale Social Problem-Solving -- Making Stakeholder Engagement Work -- 6. Cases in Implementing GBC Stakeholder Engagement -- Implementing Stakeholder Engagement.

Employee Stakeholder Engagement: Calcados Azaléia S/A, Brazil -- Supplier Engagement: Hewlett-Packard -- Local Community Engagement: Holcim and Union Cement -- Public-Private Partnerships: Volvo and Göteborg -- Multi-Sector Collaboration: Vietnam Footwear Industry -- Collaborating on the Hardest Stuff: AngloGold Ashanti and Danfoss Group -- Stakeholders Matter -- Conclusion: Implementing Can Be Fun -- 7. Building the Citizen Company: The Principles of Organizational Change (Nice Theory, But Will It Work?) -- Definitions, Levels, Principles -- How Does Change Occur? The CHANGE Model -- Why Do Some Change Efforts Fail? -- Conclusion -- 8. Organizational Change the GBC Way: Cases in Implementation -- What's Different About GBC Implementation? -- What Makes a Problem Easier or Harder? -- Merging the GBC Process and the Change Process: Examples from Global Compact Cases -- Conclusion -- 9. The Practice of Accountability: GBC Measurement and Reporting -- GBC Reporting Goes Further -- Reporting Then: An Historical Perspective -- Reporting Now: A Current Perspective -- Accountability Tools: An Internal Focus -- Accountability Tools: An External Focus -- Challenges of Accountability Reporting -- Conclusion: Memo to Global Business Citizens -- 10. Cases in Implementing Stakeholder Accountability -- Implementing Stakeholder Accountability -- Compliance and Local Adaptation: Beauty Essential Co., Ltd. -- Compliance, Conflicts, and Tool Development: Royal Dutch Shell -- Experiment in Monitoring and Transparency: The Gap -- Interface, Inc.'s Sustainability Reporting -- Conclusion: Accountability Processes -- 11. System-Level Learning and the Payoff in Reputation -- Knowledge Management and GBC Learning -- System-Level Learning -- How Does a GBC Company Learn? -- What's the Link from Accountability and Stakeholder Engagement to Learning?.

Benchmarking: How GBC Firms Learn to Learn -- Reputation, Image, and Identity the GBC Way -- Conclusion -- 12. The Promise of Global Business Citizenship -- GBC for Managers and Their Companies: Themes Revisited -- GBC Payoffs: Why Global Business Citizenship Makes a Difference -- The Old Rules No Longer Work -- Is It Too Late to Self-Regulate? -- Power Imbalances and the Need for Self-Regulation -- Problems to Watch Out For -- In the End, a New Beginning -- Notes -- Bibliography -- About the Authors -- Index.