Innovation in a Reinvented World: 10 Essential Elements to Succeed In the New World of Business -- Contents -- Preface -- Acknowledgments -- Introduction Great Recession, Great Disruptions -- Disruptions Are All around Us -- Where Are the Seismic Struggles? -- What Happened? -- Connecting the Dots: The 10 Essential Elements -- Chapter 1: The Old World of Business versus the New World of Business in Four Major Industries -- Industry Snapshot: Retail-Circuit City Stores, Inc. -- Industry Snapshot: Technology and Telecommunications-Motorola, Inc. -- Industry Snapshot: Transportation-Airlines, Rails, and Automobiles -- Industry Snapshot: Journalism, News Media, and Publishing -- Facing the Facts: The Old Rules No Longer Work -- New Rules for a Reinvented World -- The Takeaway -- Part I: Succeeding in the New World of Business -- Chapter 2: Element #1: Vision and Values -- EMC: Mark S. Lewis, Chief Strategy Officer -- Zuvo Water: Andy Butler, CEO -- Anita Borg Institute for Women and Technology: Dr. Telle Whitney, President and CEO, and Jerri Barrett, VP of Marketing -- Fresh Lifelines for Youth: Christa Gannon, Founder and Executive Director, and Skye DeLano, Director of Development -- The Takeaway -- Chapter 3: Element #2: Entrepreneurship -- EMC: Steve Todd, Distinguished Engineer, Author, Intrapreneur -- Synopsys: Rich Goldman, VP Corporate Marketing and Strategic Alliances, CEO Synopsys Armenia -- The Bridge Group: Reiko Emmi-Sota, Cultural Ambassador -- EMC: Barbara Robidoux, VP Corporate Marketing -- The Takeaway -- Chapter 4: Element #3: Navigation -- EMC: John T. (Jack) Mollen, EVP Human Resources -- EMC: Gwen Weld, VP of Global People and Infrastructure -- Zuvo Water: Ray Brown, VP Marketing -- Micro Enterprise Journal: Dawn R. Rivers, Publisher, Journalist -- The Takeaway -- Chapter 5: Element #4: Responsible Risk taking.

EMC: Kathrin R. Winkler, VP of Corporate Sustainability -- M-Cubed Global: Exley Mixon, CEO -- Zuvo Water: Elizabeth Flammini, Chief Evangelist, Director of Marketing -- The Takeaway -- Chapter 6: Element #5: Disruption and Discontinuity -- West Valley College: Dr. Lori Gaskin, President -- EMC: Patricia Florissi, Ph.D., Chief Technology Officer, Americas -- EMC: Linda Connly, VP and GM, SMB Division & Inside Sales, Americas -- The Takeaway -- Chapter 7: Element #6: Experimental and Exploration -- EMC: Bill Cook, President, Data Computing Division -- Space Portal: Robert Bruce Pittman, Director of Flight Projects and Chief Systems Engineer, NASA Research Park -- Zuvo Water: Brian Godfrey, Lab Manager, Research and Development Engineer -- The Takeaway -- Chapter 8: Element #7: Innovation and Invention -- EMC: Jeffrey M. Nick, Senior VP and Chief Technology Officer -- Latinas in Computing: Patricia Lopez, Ph.D., Technologist and Inventor -- The Takeaway -- Chapter 9: Element #8: Transition and Training -- SAP: Phyllis Stewart Pires, VP of Human Resources, Global Diversity Leader, Gender Diversity Expert -- New World Transitions: Gayle Uchida, Consultant -- Zuvo Water: Phil Houdek, VP Engineering and Operations, Quality Office -- Zuvo Water: Joseph Taylor, Regional Sales Manager, Betty Kinney, Regional Sales Manager -- The Takeaway -- Chapter 10: Element #9: Networking and Collaboration -- EMC: Sheryl Chamberlain, Senior Director, Central Partner Engineering, EMC Solutions Group -- Synopsys: Karen Bartleson, Senior Director, Community Marketing -- F Gordon Group: Francine Gordon, Ph.D., CEO -- The Takeaway -- Chapter 11: Element #10: Execution -- Zuvo Water: Margaret Diesel, VP Finance -- EMC: Heather Healy, VP and Business Unit CIO -- Tara Collison, Ph.D., Senior Manager, Corporate Affairs.

EMC: Chris Claudatos, Senior Director, EMC CTO Office Research & Development, and ShawnDouglass, Senior Director, Advanced Technology Ventures -- Zuvo Water: Esterina Gentilcore, Social Responsibility Manager -- The Takeaway -- Part II: The Practical Side of Reinvention -- Chapter 12: Navigating Your Way: Implementing the 10 Essential Elements -- Different Approaches to Reinvention -- The Takeaway -- Chapter 13: The Reinventing Organization -- Is Your Organization Reinvention Ready? -- The Takeaway -- Chapter 14: The Reinventing Leader -- Are You a Reinvention-Ready Leader? -- Transitions, Disruptions, and Innovation -- The Takeaway -- Chapter 15: The Reinventing Career Professional -- Are You a Reinvention-Ready Career Professional? -- Managing Your Personal Inflection Curve -- The Takeaway -- Conclusion -- About the Author -- About the Companion Websites -- Index.