Cover image for Modern Business Communication.
Modern Business Communication.
Title:
Modern Business Communication.
Author:
Pathi, Satyanarayan.
ISBN:
9789350436936
Personal Author:
Edition:
1st ed.
Physical Description:
1 online resource (223 pages)
Contents:
COVER -- CONTENTS -- CHAPTER I : INTRODUCTION TO COMMUNICATION -- CHAPTER II : WRITTEN COMMUNICATION -- CHAPTER III : FORMS OF WRITTEN COMMUNICATION -- CHAPTER IV : ORAL COMMUNICATION -- CHAPTER V : FORMS OF ORAL COMMUNICATION -- CHAPTER VI : NON-VERBAL COMMUNICATION -- CHAPTER VII : KNOWLEDGE OF ENGLISH FOR COMMUNICATION -- SUGGESTED READINGS.
Abstract:
Modern Business Communication is a text book specially designed to meet the present needs of management students in BBA,MBA levels and also for students to prepare themselves to become a company executive. The book covers almost all typical areas of communication in a brief and point wise manner for immediate remembrance of the students. It provides in-depth coverage of three components of business communication i.e. Written Communication,Oral Communication and Non-Verbal Communication. Beginning with an overview of communication,the book discusses about effective listening. Business correspondence , Negotiation and conflicts ,Tools for effective sales presentations,Modern technology used in communication. Finally the usage of grammar,punctuation,capitalization etc.
Local Note:
Electronic reproduction. Ann Arbor, Michigan : ProQuest Ebook Central, 2017. Available via World Wide Web. Access may be limited to ProQuest Ebook Central affiliated libraries.
Electronic Access:
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