Search Results for - Narrowed by: 2015 - Marketing. SirsiDynix Enterprise https://catalog.iyte.edu.tr/client/en_US/default/default/qf$003dPUBDATE$002509Publication$002bDate$0025092015$0025092015$0026qf$003dSUBJECT$002509Subject$002509Marketing.$002509Marketing.$0026ps$003d300? 2024-06-19T23:00:00Z Marketing : real people, real choices. ent://SD_ILS/0/SD_ILS:531433 2024-06-19T23:00:00Z 2024-06-19T23:00:00Z by&#160;Solomon, Michael R., author.<br/>Format:&#160;Books<br/> YouthNation : Building Remarkable Brands in a Youth-Driven Culture. ent://SD_ILS/0/SD_ILS:1280064 2024-06-19T23:00:00Z 2024-06-19T23:00:00Z by&#160;Britton, Matt.<br/><a href="http://ebookcentral.proquest.com/lib/iyte/detail.action?docID=1895183">Click to View</a><br/>Format:&#160;Electronic Resources<br/> Data Driven : How Performance Analytics Delivers Extraordinary Sales Results. ent://SD_ILS/0/SD_ILS:1280432 2024-06-19T23:00:00Z 2024-06-19T23:00:00Z by&#160;Dearborn, Jenny.<br/><a href="http://ebookcentral.proquest.com/lib/iyte/detail.action?docID=1895987">Click to View</a><br/>Format:&#160;Electronic Resources<br/> K&uuml;resel pazarları kazanmak: şirketlerin d&uuml;nyanın en hızlı b&uuml;y&uuml;yen kentlerindeki yatırım ve b&uuml;y&uuml;me sırları ent://SD_ILS/0/SD_ILS:1177159 2024-06-19T23:00:00Z 2024-06-19T23:00:00Z by&#160;Kotler, Philip, author.<br/>Format:&#160;Books<br/> Oversubscribed : How to Get People Lining Up to Do Business with You. ent://SD_ILS/0/SD_ILS:1282338 2024-06-19T23:00:00Z 2024-06-19T23:00:00Z by&#160;Priestley, Daniel.<br/><a href="http://ebookcentral.proquest.com/lib/iyte/detail.action?docID=1964048">Click to View</a><br/>Format:&#160;Electronic Resources<br/> Multicultural marketplaces. ent://SD_ILS/0/SD_ILS:1285205 2024-06-19T23:00:00Z 2024-06-19T23:00:00Z by&#160;Demangeot, Catherine.<br/><a href="http://ebookcentral.proquest.com/lib/iyte/detail.action?docID=2058250">Click to View</a><br/>Format:&#160;Electronic Resources<br/> Marketing Analytics : A Practical Guide to Real Marketing Science. ent://SD_ILS/0/SD_ILS:1285220 2024-06-19T23:00:00Z 2024-06-19T23:00:00Z by&#160;Grigsby, Mike.<br/><a href="http://ebookcentral.proquest.com/lib/iyte/detail.action?docID=2059103">Click to View</a><br/>Format:&#160;Electronic Resources<br/> Marketing and Innovation in Business. ent://SD_ILS/0/SD_ILS:1286134 2024-06-19T23:00:00Z 2024-06-19T23:00:00Z by&#160;Christofi, Michael.<br/><a href="http://ebookcentral.proquest.com/lib/iyte/detail.action?docID=2141476">Click to View</a><br/>Format:&#160;Electronic Resources<br/> Recipe for Success : An Insider's Guide to Bringing Your Natural Food to Market. ent://SD_ILS/0/SD_ILS:1337776 2024-06-19T23:00:00Z 2024-06-19T23:00:00Z by&#160;Steinberg, Abigail.<br/><a href="http://ebookcentral.proquest.com/lib/iyte/detail.action?docID=4002843">Click to View</a><br/>Format:&#160;Electronic Resources<br/> Mass moralizing : marketing and moral storytelling ent://SD_ILS/0/SD_ILS:2092290 2024-06-19T23:00:00Z 2024-06-19T23:00:00Z by&#160;Hopkins, Phil, 1958- author.<br/><a href="https://ebookcentral.proquest.com/lib/iyte/detail.action?docID=2010985">Click to View</a><br/>Format:&#160;Electronic Resources<br/> Sell local, think global : 50 innovative ways to make a chunk of change and grow your business ent://SD_ILS/0/SD_ILS:2101095 2024-06-19T23:00:00Z 2024-06-19T23:00:00Z by&#160;Mizrahi, Olga, author.<br/><a href="https://ebookcentral.proquest.com/lib/iyte/detail.action?docID=5531258">Click to View</a><br/>Format:&#160;Electronic Resources<br/> Marketing, sales and customer management (MSC) : an integrated overall B2B management approach ent://SD_ILS/0/SD_ILS:2142663 2024-06-19T23:00:00Z 2024-06-19T23:00:00Z by&#160;Hofmaier, Richard, author.<br/><a href="https://ebookcentral.proquest.com/lib/iyte/detail.action?docID=1787239">Click to View</a><br/>Format:&#160;Electronic Resources<br/> Cross-cultural and cross-national consumer research. ent://SD_ILS/0/SD_ILS:1285433 2024-06-19T23:00:00Z 2024-06-19T23:00:00Z by&#160;Cadogan, John.<br/><a href="http://ebookcentral.proquest.com/lib/iyte/detail.action?docID=2070198">Click to View</a><br/>Format:&#160;Electronic Resources<br/> Predictive Marketing : Easy Ways Every Marketer Can Use Customer Analytics and Big Data. ent://SD_ILS/0/SD_ILS:1286128 2024-06-19T23:00:00Z 2024-06-19T23:00:00Z by&#160;Artun, Omer.<br/><a href="http://ebookcentral.proquest.com/lib/iyte/detail.action?docID=2130996">Click to View</a><br/>Format:&#160;Electronic Resources<br/> Marketing : prozess- und praxisorientierte grundlagen ent://SD_ILS/0/SD_ILS:2118547 2024-06-19T23:00:00Z 2024-06-19T23:00:00Z by&#160;Runia, Peter M., author.<br/><a href="https://ebookcentral.proquest.com/lib/iyte/detail.action?docID=1809885">Click to View</a><br/>Format:&#160;Electronic Resources<br/> Marketing theory : foundations, controversy, strategy, resource-advantage theory ent://SD_ILS/0/SD_ILS:2110786 2024-06-19T23:00:00Z 2024-06-19T23:00:00Z by&#160;Hunt, Shelby D., author.<br/><a href="https://ebookcentral.proquest.com/lib/iyte/detail.action?docID=1900001">Click to View</a><br/>Format:&#160;Electronic Resources<br/> Soda politics : taking on big soda (and winning) ent://SD_ILS/0/SD_ILS:2059121 2024-06-19T23:00:00Z 2024-06-19T23:00:00Z by&#160;Nestle, Marion, author.<br/><a href="https://ebookcentral.proquest.com/lib/iyte/detail.action?docID=4083301">Click to View</a><br/>Format:&#160;Electronic Resources<br/> Smart marketing : how to dramatically grow your revenue ent://SD_ILS/0/SD_ILS:2061315 2024-06-19T23:00:00Z 2024-06-19T23:00:00Z by&#160;Akber, Ahmed Al., author.<br/><a href="https://ebookcentral.proquest.com/lib/iyte/detail.action?docID=4713503">Click to View</a><br/>Format:&#160;Electronic Resources<br/> Visual storytelling : Visuelles Erz&auml;hlen in PR und Marketing ent://SD_ILS/0/SD_ILS:2325607 2024-06-19T23:00:00Z 2024-06-19T23:00:00Z by&#160;Sammer, Petra, author.<br/><a href="https://learning.oreilly.com/library/view/~/9781492066279/?ar">https://learning.oreilly.com/library/view/~/9781492066279/?ar</a> <a href="https://go.oreilly.com/library-access/library/view/-/9781492066279/?ar">https://go.oreilly.com/library-access/library/view/-/9781492066279/?ar</a> <a href="https://learning.oreilly.com/library/view/~/9781492066279">https://learning.oreilly.com/library/view/~/9781492066279</a><br/>Format:&#160;Electronic Resources<br/> Beat accelerating customer expectations with Trend-driven innovation ent://SD_ILS/0/SD_ILS:2308527 2024-06-19T23:00:00Z 2024-06-19T23:00:00Z by&#160;Mason, Henry, author.<br/><a href="https://learning.oreilly.com/library/view/~/9781119076315/?ar">https://learning.oreilly.com/library/view/~/9781119076315/?ar</a> <a href="https://go.oreilly.com/library-access/library/view/-/9781119076315/?ar">https://go.oreilly.com/library-access/library/view/-/9781119076315/?ar</a><br/>Format:&#160;Electronic Resources<br/> Igniting customer connections : fire up your company's growth by multiplying customer experience &amp; engagement ent://SD_ILS/0/SD_ILS:2305134 2024-06-19T23:00:00Z 2024-06-19T23:00:00Z by&#160;Frawley, Andrew, author.<br/><a href="https://learning.oreilly.com/library/view/~/9781118916728/?ar">https://learning.oreilly.com/library/view/~/9781118916728/?ar</a> <a href="https://go.oreilly.com/library-access/library/view/-/9781118916728/?ar">https://go.oreilly.com/library-access/library/view/-/9781118916728/?ar</a><br/>Format:&#160;Electronic Resources<br/> The membership economy : find your super users, master the forever transaction, and build recurring revenue ent://SD_ILS/0/SD_ILS:2306640 2024-06-19T23:00:00Z 2024-06-19T23:00:00Z by&#160;Baxter, Robbie Kellman.<br/><a href="https://learning.oreilly.com/library/view/~/9780071839334">https://learning.oreilly.com/library/view/~/9780071839334</a> <a href="https://learning.oreilly.com/library/view/~/9780071839334/?ar">https://learning.oreilly.com/library/view/~/9780071839334/?ar</a> <a href="https://go.oreilly.com/library-access/library/view/-/9780071839334/?ar">https://go.oreilly.com/library-access/library/view/-/9780071839334/?ar</a><br/>Format:&#160;Electronic Resources<br/> Conscious marketing : how to create an awesome business with a new approach to marketing ent://SD_ILS/0/SD_ILS:2305322 2024-06-19T23:00:00Z 2024-06-19T23:00:00Z by&#160;Tate, Carolyn, author.<br/><a href="https://learning.oreilly.com/library/view/~/9780730309673">https://learning.oreilly.com/library/view/~/9780730309673</a> <a href="https://learning.oreilly.com/library/view/~/9780730309673/?ar">https://learning.oreilly.com/library/view/~/9780730309673/?ar</a> <a href="https://go.oreilly.com/library-access/library/view/-/9780730309673/?ar">https://go.oreilly.com/library-access/library/view/-/9780730309673/?ar</a><br/>Format:&#160;Electronic Resources<br/> Global content marketing : how to create great content, reach more customers, and build a worldwide marketing strategy that works ent://SD_ILS/0/SD_ILS:2304841 2024-06-19T23:00:00Z 2024-06-19T23:00:00Z by&#160;Didner, Pam.<br/><a href="https://go.oreilly.com/library-access/library/view/-/9780071840972/?ar">https://go.oreilly.com/library-access/library/view/-/9780071840972/?ar</a> <a href="https://learning.oreilly.com/library/view/~/9780071840972">https://learning.oreilly.com/library/view/~/9780071840972</a> <a href="https://learning.oreilly.com/library/view/~/9780071840972/?ar">https://learning.oreilly.com/library/view/~/9780071840972/?ar</a><br/>Format:&#160;Electronic Resources<br/> Predictive marketing : easy ways every marketer can use customer analytics and big data ent://SD_ILS/0/SD_ILS:2306800 2024-06-19T23:00:00Z 2024-06-19T23:00:00Z by&#160;Artun, Omer, 1969-<br/><a href="https://go.oreilly.com/library-access/library/view/-/9781119037361/?ar">https://go.oreilly.com/library-access/library/view/-/9781119037361/?ar</a> <a href="https://learning.oreilly.com/library/view/~/9781119037361/?ar">https://learning.oreilly.com/library/view/~/9781119037361/?ar</a> <a href="https://learning.oreilly.com/library/view/~/9781119037361">https://learning.oreilly.com/library/view/~/9781119037361</a><br/>Format:&#160;Electronic Resources<br/> Sell local, think global : 50 innovative ways to make a chunk of change and grow your business ent://SD_ILS/0/SD_ILS:2305052 2024-06-19T23:00:00Z 2024-06-19T23:00:00Z by&#160;Mizrahi, Olga, author.<br/><a href="https://learning.oreilly.com/library/view/~/9781601633408">https://learning.oreilly.com/library/view/~/9781601633408</a> <a href="https://learning.oreilly.com/library/view/~/9781601633408/?ar">https://learning.oreilly.com/library/view/~/9781601633408/?ar</a> <a href="https://go.oreilly.com/library-access/library/view/-/9781601633408/?ar">https://go.oreilly.com/library-access/library/view/-/9781601633408/?ar</a><br/>Format:&#160;Electronic Resources<br/> 75 historias de marketing con moraleja ent://SD_ILS/0/SD_ILS:2315047 2024-06-19T23:00:00Z 2024-06-19T23:00:00Z by&#160;Lury, Giles, author.<br/><a href="https://learning.oreilly.com/library/view/~/9788483562963/?ar">https://learning.oreilly.com/library/view/~/9788483562963/?ar</a> <a href="https://go.oreilly.com/library-access/library/view/-/9788483562963/?ar">https://go.oreilly.com/library-access/library/view/-/9788483562963/?ar</a><br/>Format:&#160;Electronic Resources<br/> The future of product design ent://SD_ILS/0/SD_ILS:2318172 2024-06-19T23:00:00Z 2024-06-19T23:00:00Z by&#160;Follett, Jonathan, author.<br/><a href="https://go.oreilly.com/library-access/library/view/-/9781492048619/?ar">https://go.oreilly.com/library-access/library/view/-/9781492048619/?ar</a> <a href="https://learning.oreilly.com/library/view/~/9781492048619">https://learning.oreilly.com/library/view/~/9781492048619</a> <a href="https://learning.oreilly.com/library/view/~/9781492048619/?ar">https://learning.oreilly.com/library/view/~/9781492048619/?ar</a><br/>Format:&#160;Electronic Resources<br/> Thousands per minute : the art of pitching products on internet, video and television ent://SD_ILS/0/SD_ILS:2275052 2024-06-19T23:00:00Z 2024-06-19T23:00:00Z by&#160;Bergeron, Cory, author.<br/><a href="https://ebookcentral.proquest.com/lib/iyte/detail.action?docID=6448763">Click to View</a><br/>Format:&#160;Electronic Resources<br/> YouthNation : building remarkable brands in a youth-driven culture ent://SD_ILS/0/SD_ILS:2307324 2024-06-19T23:00:00Z 2024-06-19T23:00:00Z by&#160;Britton, Matt, author.<br/><a href="https://learning.oreilly.com/library/view/~/9781118982532/?ar">https://learning.oreilly.com/library/view/~/9781118982532/?ar</a> <a href="https://go.oreilly.com/library-access/library/view/-/9781118982532/?ar">https://go.oreilly.com/library-access/library/view/-/9781118982532/?ar</a><br/>Format:&#160;Electronic Resources<br/> Marketing data science : modeling techniques in predictive analytics with R and Python ent://SD_ILS/0/SD_ILS:2307412 2024-06-19T23:00:00Z 2024-06-19T23:00:00Z by&#160;Miller, Thomas W., 1946-<br/><a href="https://go.oreilly.com/library-access/library/view/-/9780133887662/?ar">https://go.oreilly.com/library-access/library/view/-/9780133887662/?ar</a> <a href="https://learning.oreilly.com/library/view/~/9780133887662/?ar">https://learning.oreilly.com/library/view/~/9780133887662/?ar</a> <a href="https://learning.oreilly.com/library/view/~/9780133887662">https://learning.oreilly.com/library/view/~/9780133887662</a><br/>Format:&#160;Electronic Resources<br/> The future of marketing : strategies from 15 leading brands on how authenticity, relevance, and transparency will help you survive the age of the customer ent://SD_ILS/0/SD_ILS:2307776 2024-06-19T23:00:00Z 2024-06-19T23:00:00Z by&#160;Johnson, Nick (Writer on social media), author.<br/><a href="https://learning.oreilly.com/library/view/~/9780134084572/?ar">https://learning.oreilly.com/library/view/~/9780134084572/?ar</a> <a href="https://go.oreilly.com/library-access/library/view/-/9780134084572/?ar">https://go.oreilly.com/library-access/library/view/-/9780134084572/?ar</a> <a href="https://learning.oreilly.com/library/view/~/9780134084572">https://learning.oreilly.com/library/view/~/9780134084572</a><br/>Format:&#160;Electronic Resources<br/> Direct selling for dummies ent://SD_ILS/0/SD_ILS:2308304 2024-06-19T23:00:00Z 2024-06-19T23:00:00Z by&#160;Ellsworth, Belinda, author.<br/><a href="https://learning.oreilly.com/library/view/~/9781119076483/?ar">https://learning.oreilly.com/library/view/~/9781119076483/?ar</a> <a href="https://go.oreilly.com/library-access/library/view/-/9781119076483/?ar">https://go.oreilly.com/library-access/library/view/-/9781119076483/?ar</a><br/>Format:&#160;Electronic Resources<br/> Integrated marketing communication : Pentacom ent://SD_ILS/0/SD_ILS:2312891 2024-06-19T23:00:00Z 2024-06-19T23:00:00Z by&#160;Malaval, Philippe, author.<br/><a href="https://go.oreilly.com/library-access/library/view/-/9789332558359/?ar">https://go.oreilly.com/library-access/library/view/-/9789332558359/?ar</a> <a href="https://learning.oreilly.com/library/view/~/9789332558359/?ar">https://learning.oreilly.com/library/view/~/9789332558359/?ar</a><br/>Format:&#160;Electronic Resources<br/> The art of consultative selling in IT : taking blue ocean strategy a step further ent://SD_ILS/0/SD_ILS:2307167 2024-06-19T23:00:00Z 2024-06-19T23:00:00Z by&#160;Upadrista, Venkatesh.<br/><a href="https://learning.oreilly.com/library/view/~/9781498707718/?ar">https://learning.oreilly.com/library/view/~/9781498707718/?ar</a> <a href="https://learning.oreilly.com/library/view/~/9781498707718">https://learning.oreilly.com/library/view/~/9781498707718</a> <a href="https://go.oreilly.com/library-access/library/view/-/9781498707718/?ar">https://go.oreilly.com/library-access/library/view/-/9781498707718/?ar</a><br/>Format:&#160;Electronic Resources<br/> Oversubscribed : how to get people lining up to do business with you ent://SD_ILS/0/SD_ILS:2307224 2024-06-19T23:00:00Z 2024-06-19T23:00:00Z by&#160;Priestley, Daniel, author.<br/><a href="https://go.oreilly.com/library-access/library/view/-/9780857086181/?ar">https://go.oreilly.com/library-access/library/view/-/9780857086181/?ar</a> <a href="https://learning.oreilly.com/library/view/~/9780857086181/?ar">https://learning.oreilly.com/library/view/~/9780857086181/?ar</a><br/>Format:&#160;Electronic Resources<br/> Reframe the marketplace : the total market approach to reaching the new majority ent://SD_ILS/0/SD_ILS:2308276 2024-06-19T23:00:00Z 2024-06-19T23:00:00Z by&#160;Bowman, Jeffrey L., 1970-<br/><a href="https://go.oreilly.com/library-access/library/view/-/9781119100256/?ar">https://go.oreilly.com/library-access/library/view/-/9781119100256/?ar</a> <a href="https://learning.oreilly.com/library/view/~/9781119100256/?ar">https://learning.oreilly.com/library/view/~/9781119100256/?ar</a> <a href="https://learning.oreilly.com/library/view/~/9781119100256">https://learning.oreilly.com/library/view/~/9781119100256</a><br/>Format:&#160;Electronic Resources<br/> The three value conversations : how to create, elevate, and capture customer value at every stage of the long-lead sale ent://SD_ILS/0/SD_ILS:2308879 2024-06-19T23:00:00Z 2024-06-19T23:00:00Z by&#160;Peterson, Erik (Economist), author.<br/><a href="https://go.oreilly.com/library-access/library/view/-/9780071849722/?ar">https://go.oreilly.com/library-access/library/view/-/9780071849722/?ar</a> <a href="https://learning.oreilly.com/library/view/~/9780071849722/?ar">https://learning.oreilly.com/library/view/~/9780071849722/?ar</a> <a href="https://learning.oreilly.com/library/view/~/9780071849722">https://learning.oreilly.com/library/view/~/9780071849722</a><br/>Format:&#160;Electronic Resources<br/> Corporate branding : areas, arenas and approaches ent://SD_ILS/0/SD_ILS:2348472 2024-06-19T23:00:00Z 2024-06-19T23:00:00Z by&#160;Melewar, T. C., editor.<br/><a href="https://ebookcentral.proquest.com/lib/iyte/detail.action?docID=2011275">Click to View</a><br/>Format:&#160;Electronic Resources<br/>