Search Results for - Narrowed by: Consumer behavior.SirsiDynix Enterprisehttps://catalog.iyte.edu.tr/client/en_US/default/default/qf$003dSUBJECT$002509Subject$002509Consumer$002bbehavior.$002509Consumer$002bbehavior.$0026ps$003d300?2024-05-27T16:34:45ZDecoded : the science behind why we buyent://SD_ILS/0/SD_ILS:23334852024-05-27T16:34:45Z2024-05-27T16:34:45Zby Barden, Phil, 1959- author.<br/><a href="https://learning.oreilly.com/library/view/~/9781119673088">https://learning.oreilly.com/library/view/~/9781119673088</a>
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<a href="https://learning.oreilly.com/library/view/~/9781119673088/?ar">https://learning.oreilly.com/library/view/~/9781119673088/?ar</a><br/>Format: Electronic Resources<br/>The Metail Economyent://SD_ILS/0/SD_ILS:23312102024-05-27T16:34:45Z2024-05-27T16:34:45Zby Bines, Joel.<br/><a href="https://learning.oreilly.com/library/view/~/9781264274642/?ar">https://learning.oreilly.com/library/view/~/9781264274642/?ar</a>
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<a href="https://learning.oreilly.com/library/view/~/9781119810148/?ar">https://learning.oreilly.com/library/view/~/9781119810148/?ar</a><br/>Format: Electronic Resources<br/>The power of scarcity : leveraging urgency and demand to influence customer decisionsent://SD_ILS/0/SD_ILS:23353062024-05-27T16:34:45Z2024-05-27T16:34:45Zby Weinstein, Mindy, author.<br/><a href="https://learning.oreilly.com/library/view/~/9781638411734">https://learning.oreilly.com/library/view/~/9781638411734</a>
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<a href="https://go.oreilly.com/library-access/library/view/-/9781638411734/?ar">https://go.oreilly.com/library-access/library/view/-/9781638411734/?ar</a><br/>Format: Sound recording<br/>Human-driven experience : the battle for trust in the digital ageent://SD_ILS/0/SD_ILS:23336962024-05-27T16:34:45Z2024-05-27T16:34:45Zby Harles, Robert, author.<br/><a href="https://learning.oreilly.com/library/view/~/9781119812982/?ar">https://learning.oreilly.com/library/view/~/9781119812982/?ar</a>
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<a href="https://learning.oreilly.com/library/view/~/9781663719218">https://learning.oreilly.com/library/view/~/9781663719218</a><br/>Format: Sound recording<br/>Choose your customer : how to compete against the digital giants and thriveent://SD_ILS/0/SD_ILS:23271362024-05-27T16:34:45Z2024-05-27T16:34:45Zby Byrnes, Jonathan L. S., author.<br/><a href="https://learning.oreilly.com/library/view/~/9781264257102/?ar">https://learning.oreilly.com/library/view/~/9781264257102/?ar</a>
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<a href="https://learning.oreilly.com/library/view/~/9781264257102">https://learning.oreilly.com/library/view/~/9781264257102</a><br/>Format: Electronic Resources<br/>Growth opportunities for brands during the COVID-19 crisis : small and midtier brands have unique opportunities to provide value in the new consumer environmentent://SD_ILS/0/SD_ILS:23259212024-05-27T16:34:45Z2024-05-27T16:34:45Zby Knowles, Jonathan, author.<br/><a href="https://learning.oreilly.com/library/view/~/53863MIT61423">https://learning.oreilly.com/library/view/~/53863MIT61423</a>
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<a href="https://go.oreilly.com/library-access/library/view/-/53863MIT61423/?ar">https://go.oreilly.com/library-access/library/view/-/53863MIT61423/?ar</a><br/>Format: Electronic Resources<br/>Executive Briefing : Building a culture of self-service from predeployment to continued engagementent://SD_ILS/0/SD_ILS:23235072024-05-27T16:34:45Z2024-05-27T16:34:45Zby Tudor, Jonathan, author.<br/><a href="https://learning.oreilly.com/videos/~/0636920372400">https://learning.oreilly.com/videos/~/0636920372400</a>
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<a href="https://go.oreilly.com/library-access/library/view/-/0636920372400/?ar">https://go.oreilly.com/library-access/library/view/-/0636920372400/?ar</a><br/>Format: Electronic Resources<br/>Laws of UX : using psychology to design better products & servicesent://SD_ILS/0/SD_ILS:23238852024-05-27T16:34:45Z2024-05-27T16:34:45Zby Yablonski, Jon, author.<br/><a href="https://learning.oreilly.com/library/view/~/9781492055303/?ar">https://learning.oreilly.com/library/view/~/9781492055303/?ar</a>
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<a href="https://learning.oreilly.com/library/view/~/9781119617006">https://learning.oreilly.com/library/view/~/9781119617006</a><br/>Format: Electronic Resources<br/>Real time, contextual and personalized recommendationsent://SD_ILS/0/SD_ILS:23263662024-05-27T16:34:45Z2024-05-27T16:34:45Zby Rajprasad, Dhivya, on-screen presenter.<br/><a href="https://go.oreilly.com/library-access/library/view/-/00000NN47XV7SC0/?ar">https://go.oreilly.com/library-access/library/view/-/00000NN47XV7SC0/?ar</a>
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<a href="https://learning.oreilly.com/videos/~/00000NN47XV7SC0">https://learning.oreilly.com/videos/~/00000NN47XV7SC0</a><br/>Format: Electronic Resources<br/>The Product-Led Organization : drive growth by putting product at the center of your customer experienceent://SD_ILS/0/SD_ILS:23307642024-05-27T16:34:45Z2024-05-27T16:34:45Zby Olson, Todd, 1975- author.<br/><a href="https://learning.oreilly.com/library/view/~/9781469080383/?ar">https://learning.oreilly.com/library/view/~/9781469080383/?ar</a>
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<a href="https://learning.oreilly.com/videos/~/0636920330165">https://learning.oreilly.com/videos/~/0636920330165</a><br/>Format: Electronic Resources<br/>Regionale Erzeugnisse Aus Deutschland : Rahmenbedingungen und Perspektiven Aus Wirtschaftlicher und Rechtlicher Sichtent://SD_ILS/0/SD_ILS:23546322024-05-27T16:34:45Z2024-05-27T16:34:45Zby Becker, Friedrich-Philipp, author.<br/><a href="https://ebookcentral.proquest.com/lib/iyte/detail.action?docID=5964324">Click to View</a><br/>Format: Electronic Resources<br/>Handbook of research methods in consumer psychologyent://SD_ILS/0/SD_ILS:23556232024-05-27T16:34:45Z2024-05-27T16:34:45Zby Kardes, Frank R., editor.<br/><a href="https://ebookcentral.proquest.com/lib/iyte/detail.action?docID=5751708">Click to View</a><br/>Format: Electronic Resources<br/>Eco-friendly and fair : fast fashion and consumer behaviourent://SD_ILS/0/SD_ILS:23164072024-05-27T16:34:45Z2024-05-27T16:34:45Zby Heuer, Mark, 1954- editor.<br/><a href="https://go.oreilly.com/library-access/library/view/-/9781351058339/?ar">https://go.oreilly.com/library-access/library/view/-/9781351058339/?ar</a>
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<a href="https://go.oreilly.com/library-access/library/view/-/9780814439289/?ar">https://go.oreilly.com/library-access/library/view/-/9780814439289/?ar</a><br/>Format: Electronic Resources<br/>Black still matters in marketing : why increasing your cultural IQ about Black America is critical to your business and your brandent://SD_ILS/0/SD_ILS:23256022024-05-27T16:34:45Z2024-05-27T16:34:45Zby Miller, Pepper, author.<br/><a href="https://learning.oreilly.com/library/view/~/9781515969631/?ar">https://learning.oreilly.com/library/view/~/9781515969631/?ar</a>
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<a href="https://go.oreilly.com/library-access/library/view/-/9781515969631/?ar">https://go.oreilly.com/library-access/library/view/-/9781515969631/?ar</a><br/>Format: Sound recording<br/>Inside the mind of the shopper : the science of retailingent://SD_ILS/0/SD_ILS:23114712024-05-27T16:34:45Z2024-05-27T16:34:45Zby Sorensen, Herb, 1944- author.<br/><a href="https://go.oreilly.com/library-access/library/view/-/9780134307824/?ar">https://go.oreilly.com/library-access/library/view/-/9780134307824/?ar</a>
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<a href="https://learning.oreilly.com/library/view/~/9781119369042/?ar">https://learning.oreilly.com/library/view/~/9781119369042/?ar</a><br/>Format: Electronic Resources<br/>Sensory and aroma marketingent://SD_ILS/0/SD_ILS:23530262024-05-27T16:34:45Z2024-05-27T16:34:45Zby Sendra, Esther, editor.<br/><a href="https://ebookcentral.proquest.com/lib/iyte/detail.action?docID=4882598">Click to View</a><br/>Format: Electronic Resources<br/>Design for the mind : seven psychological principles of persuasive designent://SD_ILS/0/SD_ILS:23112782024-05-27T16:34:45Z2024-05-27T16:34:45Zby Yocco, Victor S., 1978- author.<br/><a href="https://go.oreilly.com/library-access/library/view/-/9781617292958/?ar">https://go.oreilly.com/library-access/library/view/-/9781617292958/?ar</a>
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<a href="https://learning.oreilly.com/library/view/~/9781491923696">https://learning.oreilly.com/library/view/~/9781491923696</a><br/>Format: Electronic Resources<br/>Customer's new voice : extreme relevancy and experience through volunteered customer informationent://SD_ILS/0/SD_ILS:23039292024-05-27T16:34:45Z2024-05-27T16:34:45Zby McKean, John, 1956-<br/><a href="https://go.oreilly.com/library-access/library/view/-/9781119004363/?ar">https://go.oreilly.com/library-access/library/view/-/9781119004363/?ar</a>
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<a href="https://learning.oreilly.com/library/view/~/9780128014608/?ar">https://learning.oreilly.com/library/view/~/9780128014608/?ar</a><br/>Format: Electronic Resources<br/>The wallet allocation rule : winning the battle for shareent://SD_ILS/0/SD_ILS:23062052024-05-27T16:34:45Z2024-05-27T16:34:45Zby Keiningham, Timothy L.<br/><a href="https://learning.oreilly.com/library/view/~/9781119037316/?ar">https://learning.oreilly.com/library/view/~/9781119037316/?ar</a>
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<a href="https://go.oreilly.com/library-access/library/view/-/9781119037316/?ar">https://go.oreilly.com/library-access/library/view/-/9781119037316/?ar</a><br/>Format: Electronic Resources<br/>How customers view self-service technologies : there can be substantial differences between managers' and customers' perspectives on new self-service technologies.ent://SD_ILS/0/SD_ILS:23102452024-05-27T16:34:45Z2024-05-27T16:34:45Zby Kimes, Sheryl E., author.<br/><a href="https://go.oreilly.com/library-access/library/view/-/53863MIT57118/?ar">https://go.oreilly.com/library-access/library/view/-/53863MIT57118/?ar</a>
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<a href="https://go.oreilly.com/library-access/library/view/-/9781118964972/?ar">https://go.oreilly.com/library-access/library/view/-/9781118964972/?ar</a><br/>Format: Electronic Resources<br/>Managing emotion in design innovationent://SD_ILS/0/SD_ILS:22995682024-05-27T16:34:45Z2024-05-27T16:34:45Zby Singh, Amitoj.<br/><a href="https://go.oreilly.com/library-access/library/view/-/9781466567511/?ar">https://go.oreilly.com/library-access/library/view/-/9781466567511/?ar</a>
<a href="https://learning.oreilly.com/library/view/~/9781466567511/?ar">https://learning.oreilly.com/library/view/~/9781466567511/?ar</a><br/>Format: Electronic Resources<br/>Decoding the new consumer mind : how and why we shop and buyent://SD_ILS/0/SD_ILS:23018362024-05-27T16:34:45Z2024-05-27T16:34:45Zby Yarrow, Kit, 1958-<br/><a href="https://learning.oreilly.com/library/view/~/9781118647684">https://learning.oreilly.com/library/view/~/9781118647684</a>
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<a href="https://go.oreilly.com/library-access/library/view/-/9781118647684/?ar">https://go.oreilly.com/library-access/library/view/-/9781118647684/?ar</a><br/>Format: Electronic Resources<br/>The big data-driven business : how to use big data to win customers, beat competitors, and boost profitsent://SD_ILS/0/SD_ILS:23049942024-05-27T16:34:45Z2024-05-27T16:34:45Zby Glass, Russell, 1976-<br/><a href="https://learning.oreilly.com/library/view/~/9781118889800">https://learning.oreilly.com/library/view/~/9781118889800</a>
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<a href="https://learning.oreilly.com/library/view/~/9781118889800/?ar">https://learning.oreilly.com/library/view/~/9781118889800/?ar</a><br/>Format: Electronic Resources<br/>Relevance : the power to change minds and behavior and keep you ahead of the competitionent://SD_ILS/0/SD_ILS:23033862024-05-27T16:34:45Z2024-05-27T16:34:45Zby Coville, Andrea.<br/><a href="https://go.oreilly.com/library-access/library/view/-/9781937134839/?ar">https://go.oreilly.com/library-access/library/view/-/9781937134839/?ar</a>
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<a href="https://go.oreilly.com/library-access/library/view/-/9781449336806/?ar">https://go.oreilly.com/library-access/library/view/-/9781449336806/?ar</a><br/>Format: Electronic Resources<br/>Recommend this! : delivering digital experiences that people want to shareent://SD_ILS/0/SD_ILS:23023962024-05-27T16:34:45Z2024-05-27T16:34:45Zby Thibeault, Jason, author.<br/><a href="https://learning.oreilly.com/library/view/~/9781118872888/?ar">https://learning.oreilly.com/library/view/~/9781118872888/?ar</a>
<a href="https://go.oreilly.com/library-access/library/view/-/9781118872888/?ar">https://go.oreilly.com/library-access/library/view/-/9781118872888/?ar</a><br/>Format: Electronic Resources<br/>Know your shoppers : (collection)ent://SD_ILS/0/SD_ILS:23005212024-05-27T16:34:45Z2024-05-27T16:34:45Zby Sorensen, Herb, 1944- Inside the mind of the shopper.<br/><a href="https://go.oreilly.com/library-access/library/view/-/9780133577686/?ar">https://go.oreilly.com/library-access/library/view/-/9780133577686/?ar</a>
<a href="https://learning.oreilly.com/library/view/~/9780133577686/?ar">https://learning.oreilly.com/library/view/~/9780133577686/?ar</a><br/>Format: Electronic Resources<br/>Neuromarketing for dummiesent://SD_ILS/0/SD_ILS:22995142024-05-27T16:34:45Z2024-05-27T16:34:45Zby Genco, Stephen J.<br/><a href="https://go.oreilly.com/library-access/library/view/-/9781118518977/?ar">https://go.oreilly.com/library-access/library/view/-/9781118518977/?ar</a>
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<a href="https://go.oreilly.com/library-access/library/view/-/9781118758274/?ar">https://go.oreilly.com/library-access/library/view/-/9781118758274/?ar</a><br/>Format: Electronic Resources<br/>Should you punish or reward current customers?ent://SD_ILS/0/SD_ILS:23070752024-05-27T16:34:45Z2024-05-27T16:34:45Zby Shin, Jiwoong, author.<br/><a href="https://learning.oreilly.com/library/view/~/53863MIT55103">https://learning.oreilly.com/library/view/~/53863MIT55103</a>
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<a href="https://go.oreilly.com/library-access/library/view/-/9781118345597/?ar">https://go.oreilly.com/library-access/library/view/-/9781118345597/?ar</a><br/>Format: Electronic Resources<br/>User acceptance testing : a step-by-step guideent://SD_ILS/0/SD_ILS:22988672024-05-27T16:34:45Z2024-05-27T16:34:45Zby Hambling, Brian, 1946-<br/><a href="https://learning.oreilly.com/library/view/~/9781780171678">https://learning.oreilly.com/library/view/~/9781780171678</a>
<a href="https://go.oreilly.com/library-access/library/view/-/9781780171678/?ar">https://go.oreilly.com/library-access/library/view/-/9781780171678/?ar</a>
<a href="https://learning.oreilly.com/library/view/~/9781780171678/?ar">https://learning.oreilly.com/library/view/~/9781780171678/?ar</a><br/>Format: Electronic Resources<br/>Social media engagement for dummiesent://SD_ILS/0/SD_ILS:22987112024-05-27T16:34:45Z2024-05-27T16:34:45Zby Sherman, Aliza.<br/><a href="https://go.oreilly.com/library-access/library/view/-/9781118530238/?ar">https://go.oreilly.com/library-access/library/view/-/9781118530238/?ar</a>
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<a href="https://go.oreilly.com/library-access/library/view/-/9780814433225/?ar">https://go.oreilly.com/library-access/library/view/-/9780814433225/?ar</a>
<a href="https://learning.oreilly.com/library/view/~/9780814433225">https://learning.oreilly.com/library/view/~/9780814433225</a><br/>Format: Electronic Resources<br/>The human brand : how we relate to people, products, and companiesent://SD_ILS/0/SD_ILS:23001132024-05-27T16:34:45Z2024-05-27T16:34:45Zby Malone, Chris, 1969- author.<br/><a href="https://go.oreilly.com/library-access/library/view/-/9781622312979/?ar">https://go.oreilly.com/library-access/library/view/-/9781622312979/?ar</a>
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<a href="https://learning.oreilly.com/library/view/~/9781622312979">https://learning.oreilly.com/library/view/~/9781622312979</a><br/>Format: Sound recording<br/>Laddering : unlocking the potential of consumer behaviorent://SD_ILS/0/SD_ILS:22980992024-05-27T16:34:45Z2024-05-27T16:34:45Zby Holtzclaw, Eric V., 1973-<br/><a href="https://learning.oreilly.com/library/view/~/9781118653579/?ar">https://learning.oreilly.com/library/view/~/9781118653579/?ar</a>
<a href="https://go.oreilly.com/library-access/library/view/-/9781118653579/?ar">https://go.oreilly.com/library-access/library/view/-/9781118653579/?ar</a>
<a href="https://learning.oreilly.com/library/view/~/9781118653579">https://learning.oreilly.com/library/view/~/9781118653579</a><br/>Format: Electronic Resources<br/>Hidden in plain sight : how to create extraordinary products for tomorrow's customersent://SD_ILS/0/SD_ILS:22981922024-05-27T16:34:45Z2024-05-27T16:34:45Zby Chipchase, Jan.<br/><a href="https://learning.oreilly.com/library/view/~/9780062125712/?ar">https://learning.oreilly.com/library/view/~/9780062125712/?ar</a>
<a href="https://go.oreilly.com/library-access/library/view/-/9780062125712/?ar">https://go.oreilly.com/library-access/library/view/-/9780062125712/?ar</a><br/>Format: Electronic Resources<br/>Arts, Entertainment and Tourisment://SD_ILS/0/SD_ILS:23203612024-05-27T16:34:45Z2024-05-27T16:34:45Zby Hughes, Howard.<br/><a href="https://learning.oreilly.com/library/view/~/9780750645331/?ar">https://learning.oreilly.com/library/view/~/9780750645331/?ar</a>
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<a href="https://learning.oreilly.com/library/view/~/9780750645331">https://learning.oreilly.com/library/view/~/9780750645331</a><br/>Format: Electronic Resources<br/>How to Use Location-Based Marketing to Grow Your Sales and Revenueent://SD_ILS/0/SD_ILS:23253572024-05-27T16:34:45Z2024-05-27T16:34:45Zby Turner, Jamie.<br/><a href="https://learning.oreilly.com/library/view/~/9780133256031">https://learning.oreilly.com/library/view/~/9780133256031</a>
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