Search Results for - Narrowed by: Médias sociaux.

Employer branding for competitive advantage : models and implementation strategies

2024-05-27T16:07:37Z

by Rana, Geeta, editor.
https://learning.oreilly.com/library/view/~/9781000362268 https://go.oreilly.com/library-access/library/view/-/9781000362268/?ar https://learning.oreilly.com/library/view/~/9781000362268/?ar
Format: Electronic Resources

The ultimate LinkedIn sales guide : how to use digital and social selling to turn LinkedIn into a lead, sales and revenue generating machine

2024-05-27T16:07:37Z

by Disney, Daniel, author.
https://learning.oreilly.com/library/view/~/9781119787884 https://go.oreilly.com/library-access/library/view/-/9781119787884/?ar https://learning.oreilly.com/library/view/~/9781119787884/?ar
Format: Electronic Resources

How algorithms create and prevent fake news : exploring the impacts of social media, deepfakes, GPT-3, and more

2024-05-27T16:07:37Z

by Giansiracusa, Noah, author.
https://go.oreilly.com/library-access/library/view/-/9781484271551/?ar https://learning.oreilly.com/library/view/~/9781484271551 https://learning.oreilly.com/library/view/~/9781484271551/?ar
Format: Electronic Resources

My social media for seniors

2024-05-27T16:07:37Z

by Miller, Michael, 1958- author.
https://learning.oreilly.com/library/view/~/9780135913611/?ar https://go.oreilly.com/library-access/library/view/-/9780135913611/?ar
Format: Electronic Resources

Bildbearbeitung & Design für Social Media : Visuelle Inhalte erstellen und optimieren

2024-05-27T16:07:37Z

by Fraguela, Rosita, author.
https://learning.oreilly.com/library/view/~/9781098125844/?ar https://learning.oreilly.com/library/view/~/9781098125844 https://go.oreilly.com/library-access/library/view/-/9781098125844/?ar
Format: Electronic Resources

Sharenthood : how the digital tech habits of parents, teachers, and other trusted adults harm kids and teens

2024-05-27T16:07:37Z

by Plunkett, Leah, A., author.
https://learning.oreilly.com/library/view/~/9781618037039/?ar https://go.oreilly.com/library-access/library/view/-/9781618037039/?ar https://learning.oreilly.com/library/view/~/9781618037039
Format: Electronic Resources

Social media, organizational identity and public relations : the challenge of authenticity

2024-05-27T16:07:37Z

by Thurlow, Amy, author.
https://learning.oreilly.com/library/view/~/9781351662512/?ar https://go.oreilly.com/library-access/library/view/-/9781351662512/?ar https://learning.oreilly.com/library/view/~/9781351662512
Format: Electronic Resources

My social media for seniors

2024-05-27T16:07:37Z

by Miller, Michael, 1958- author.
https://go.oreilly.com/library-access/library/view/-/9780134767642/?ar https://learning.oreilly.com/library/view/~/9780134767642/?ar
Format: Electronic Resources

Twitter is not the echo chamber we think it is : recent research challenges conventional wisdom about how users share information on the social platform

2024-05-27T16:07:37Z

by Shore, Jesse, author.
https://learning.oreilly.com/library/view/~/53863MIT60203/?ar https://go.oreilly.com/library-access/library/view/-/53863MIT60203/?ar https://learning.oreilly.com/library/view/~/53863MIT60203
Format: Electronic Resources

Always on : digital brand strategy in a big data world

2024-05-27T16:07:37Z

by Øverland, Arve Peder, author.
https://learning.oreilly.com/library/view/~/9781469098197 https://go.oreilly.com/library-access/library/view/-/9781469098197/?ar https://learning.oreilly.com/library/view/~/9781469098197/?ar
Format: Sound recording

Kick start your career : successful strategies and winning techniques

2024-05-27T16:07:37Z

by Smith, Lee, 1948- author.
https://learning.oreilly.com/library/view/~/9781351656856/?ar https://go.oreilly.com/library-access/library/view/-/9781351656856/?ar https://learning.oreilly.com/library/view/~/9781351656856
Format: Electronic Resources

Writing for social media

2024-05-27T16:07:37Z

by Marshall, Carrie, author.
https://go.oreilly.com/library-access/library/view/-/9781780174501/?ar https://learning.oreilly.com/library/view/~/9781780174501/?ar
Format: Electronic Resources

The Art of Social Media

2024-05-27T16:07:37Z

by Kawasaki, Guy, author.
https://learning.oreilly.com/library/view/~/9781684413058 https://learning.oreilly.com/library/view/~/9781684413058/?ar https://go.oreilly.com/library-access/library/view/-/9781684413058/?ar
Format: Electronic Resources

Instagram for business for dummies

2024-05-27T16:07:37Z

by Herman, Jennifer H., 1979- author.
https://learning.oreilly.com/library/view/~/9781119439813 https://learning.oreilly.com/library/view/~/9781119439813/?ar https://go.oreilly.com/library-access/library/view/-/9781119439813/?ar
Format: Electronic Resources

Social CRM : market research

2024-05-27T16:07:37Z

by Finger, Lutz, author.
https://go.oreilly.com/library-access/library/view/-/9781492034681/?ar https://learning.oreilly.com/library/view/~/9781492034681/?ar https://learning.oreilly.com/library/view/~/9781492034681
Format: Electronic Resources

Digital marketing analytics : making sense of consumer data in a digital world

2024-05-27T16:07:37Z

by Hemann, Chuck, author.
https://learning.oreilly.com/library/view/~/9780134997797/?ar https://go.oreilly.com/library-access/library/view/-/9780134997797/?ar
Format: Electronic Resources

Branding yourself : how to use social media to invent or reinvent yourself

2024-05-27T16:07:37Z

by Deckers, Erik, author.
https://learning.oreilly.com/library/view/~/9780134786636/?ar https://go.oreilly.com/library-access/library/view/-/9780134786636/?ar
Format: Electronic Resources

Trust Inc. : how companies can gain respect in a social media age how business can win respect in a social media age

2024-05-27T16:07:37Z

by Yeomans, Matthew, author.
https://go.oreilly.com/library-access/library/view/-/9781351111614/?ar https://learning.oreilly.com/library/view/~/9781351111614/?ar https://learning.oreilly.com/library/view/~/9781351111614
Format: Electronic Resources

How leaders shape opinions : What role does influence play in an organization? : How much persuasive power can or should executives wield, both inside and outside of their companies?

2024-05-27T16:07:37Z

https://learning.oreilly.com/library/view/~/53863MIT59452/?ar https://go.oreilly.com/library-access/library/view/-/53863MIT59452/?ar https://learning.oreilly.com/library/view/~/53863MIT59452
Format: Electronic Resources

Facebook, Twitter, and Instagram For Seniors For Dummies, 3rd Edition

2024-05-27T16:07:37Z

by Collier, Marsha, author.
https://learning.oreilly.com/library/view/~/9781119541417 https://go.oreilly.com/library-access/library/view/-/9781119541417/?ar https://learning.oreilly.com/library/view/~/9781119541417/?ar
Format: Electronic Resources

Facebook for seniors : connect with friends and family in 12 easy lessons

2024-05-27T16:07:37Z

by Ewin, Carrie, author.
https://learning.oreilly.com/library/view/~/9781492019145 https://learning.oreilly.com/library/view/~/9781492019145/?ar https://go.oreilly.com/library-access/library/view/-/9781492019145/?ar
Format: Electronic Resources

Python social media analytics : analyze and visualize data from Twitter, YouTube, GitHub, and more

2024-05-27T16:07:37Z

by Chatterjee, Siddhartha, 1963-
https://go.oreilly.com/library-access/library/view/-/9781787121485/?ar https://learning.oreilly.com/library/view/~/9781787121485/?ar https://learning.oreilly.com/library/view/~/9781787121485
Format: Electronic Resources

Social media in the marketing context : a state of the art analysis and future directions

2024-05-27T16:07:37Z

by Plume, Cherniece J., author.
https://go.oreilly.com/library-access/library/view/-/9780081017579/?ar https://learning.oreilly.com/library/view/~/9780081017579/?ar
Format: Electronic Resources

Xing : Erfolgreich netzwerken im Beruf

2024-05-27T16:07:37Z

by Bärmann, Frank, author.
https://learning.oreilly.com/library/view/~/9783958455153 https://go.oreilly.com/library-access/library/view/-/9783958455153/?ar https://learning.oreilly.com/library/view/~/9783958455153/?ar
Format: Electronic Resources

Social media marketing all-in-one for dummies

2024-05-27T16:07:37Z

by Zimmerman, Jan, author.
https://learning.oreilly.com/library/view/~/9781119330394/?ar https://go.oreilly.com/library-access/library/view/-/9781119330394/?ar
Format: Electronic Resources

Talent 3.0

2024-05-27T16:07:37Z

by Díaz-Llairó, Amparo, author.
https://learning.oreilly.com/library/view/~/9788416894451/?ar https://go.oreilly.com/library-access/library/view/-/9788416894451/?ar https://learning.oreilly.com/library/view/~/9788416894451
Format: Electronic Resources

Learning social media analytics with R : transform data from social media platforms into actionable insights

2024-05-27T16:07:37Z

by Bali, Raghav, author.
https://go.oreilly.com/library-access/library/view/-/9781787127524/?ar https://learning.oreilly.com/library/view/~/9781787127524 https://learning.oreilly.com/library/view/~/9781787127524/?ar
Format: Electronic Resources

Mining the social web, Facebook : learn how to explore and analyze Facebook data with Python and Facebook's Graph API

2024-05-27T16:07:37Z

by Klassen, Mikhail, speaker.
https://learning.oreilly.com/videos/~/9781491989807/?ar https://go.oreilly.com/library-access/library/view/-/9781491989807/?ar
Format: Electronic Resources

Social media analytics strategy : using data to optimize business performance

2024-05-27T16:07:37Z

by Gonçalves, Alex, author.
https://go.oreilly.com/library-access/library/view/-/9781484231029/?ar https://learning.oreilly.com/library/view/~/9781484231029/?ar https://learning.oreilly.com/library/view/~/9781484231029
Format: Electronic Resources

Social Software Engineering : Development and Collaboration with Social Networking

2024-05-27T16:07:37Z

by Keyes, Jessica, author
https://go.oreilly.com/library-access/library/view/-/9781439853764/?ar https://learning.oreilly.com/library/view/~/9781439853764/?ar https://learning.oreilly.com/library/view/~/9781439853764
Format: Electronic Resources

Finding the right role for social media in innovation : many companies aren't getting much benefit from incorporating social media into their new product or service development processes. One key to changing that is picking the best approach for your company

2024-05-27T16:07:37Z

by Roberts, Deborah L., author.
https://learning.oreilly.com/library/view/~/53863MIT57303 https://learning.oreilly.com/library/view/~/53863MIT57303/?ar https://go.oreilly.com/library-access/library/view/-/53863MIT57303/?ar
Format: Electronic Resources

Collaboration tools for project managers : how to choose, get started, and collaborate with technology

2024-05-27T16:07:37Z

by Harrin, Elizabeth, author.
https://go.oreilly.com/library-access/library/view/-/9781628251456/?ar https://learning.oreilly.com/library/view/~/9781628251456/?ar
Format: Electronic Resources

Social selling mastery : scaling up your sales and marketing machine for the digital buyer

2024-05-27T16:07:37Z

by Shanks, Jamie, author.
https://learning.oreilly.com/library/view/~/9781119280736 https://go.oreilly.com/library-access/library/view/-/9781119280736/?ar https://learning.oreilly.com/library/view/~/9781119280736/?ar
Format: Electronic Resources

Social media analytics : techniques and insights for extracting business value out of social media

2024-05-27T16:07:37Z

by Ganis, Matt, 1963- author.
https://learning.oreilly.com/library/view/~/9780133892956/?ar https://learning.oreilly.com/library/view/~/9780133892956 https://go.oreilly.com/library-access/library/view/-/9780133892956/?ar
Format: Electronic Resources

Visual content hacks for non-designers : easy ways to create visual content

2024-05-27T16:07:37Z

by Busche, Laura, speaker.
https://go.oreilly.com/library-access/library/view/-/9781491971161/?ar https://learning.oreilly.com/videos/~/9781491971161/?ar
Format: Electronic Resources

Twitter's real-time data stack.

2024-05-27T16:07:37Z

by Ramasamy, Karthik, on-screen presenter.
https://go.oreilly.com/library-access/library/view/-/9781491969700/?ar https://learning.oreilly.com/videos/~/9781491969700/?ar
Format: Electronic Resources

Using social media in business disputes : until recently, the mere threat of litigation and the prospect of a prolonged and costly lawsuit was often all that it took to persuade a smaller business to acquiesce to a larger competitor's legal demands. But that's changing

2024-05-27T16:07:37Z

by Orozco, David, author.
https://go.oreilly.com/library-access/library/view/-/53863MIT57212/?ar https://learning.oreilly.com/library/view/~/53863MIT57212 https://learning.oreilly.com/library/view/~/53863MIT57212/?ar
Format: Electronic Resources

Erfolgreiche Blogtexte

2024-05-27T16:07:37Z

by Diehm, Susanne, author.
https://go.oreilly.com/library-access/library/view/-/9783958451841/?ar https://learning.oreilly.com/library/view/~/9783958451841/?ar
Format: Electronic Resources

My social media for seniors

2024-05-27T16:07:37Z

by Miller, Michael, 1958- author.
https://go.oreilly.com/library-access/library/view/-/9780134275796/?ar https://learning.oreilly.com/library/view/~/9780134275796/?ar https://learning.oreilly.com/library/view/~/9780134275796
Format: Electronic Resources

Content marketing strategies for dummies

2024-05-27T16:07:37Z

by Diamond, Stephanie, author.
https://go.oreilly.com/library-access/library/view/-/9781119154549/?ar https://learning.oreilly.com/library/view/~/9781119154549/?ar
Format: Electronic Resources

User group leadership

2024-05-27T16:07:37Z

by Malcher, Michelle, author.
https://learning.oreilly.com/library/view/~/9781484211151/?ar https://go.oreilly.com/library-access/library/view/-/9781484211151/?ar https://learning.oreilly.com/library/view/~/9781484211151
Format: Electronic Resources

The social business imperative : adapting your business model to the always-connected customer

2024-05-27T16:07:37Z

by Shih, Clara Chung-wai, author.
https://go.oreilly.com/library-access/library/view/-/9780134263441/?ar https://learning.oreilly.com/library/view/~/9780134263441/?ar
Format: Electronic Resources

The New Rules for Crisis Management

2024-05-27T16:07:37Z

by Hunter, Mark, author.
https://go.oreilly.com/library-access/library/view/-/53863MIT57401/?ar https://learning.oreilly.com/library/view/~/53863MIT57401/?ar https://learning.oreilly.com/library/view/~/53863MIT57401
Format: Electronic Resources

Social media optimization for dummies

2024-05-27T16:07:37Z

by Shreves, Ric, author.
https://learning.oreilly.com/library/view/~/9781119016090/?ar https://go.oreilly.com/library-access/library/view/-/9781119016090/?ar
Format: Electronic Resources

The socially savvy advisor : compliant social media for the financial industry

2024-05-27T16:07:37Z

by Openshaw, Jennifer.
https://go.oreilly.com/library-access/library/view/-/9781118959084/?ar https://learning.oreilly.com/library/view/~/9781118959084/?ar https://learning.oreilly.com/library/view/~/9781118959084
Format: Electronic Resources

Marketing with Social Media : 10 Easy Steps to Success for Business

2024-05-27T16:07:37Z

by Coles, Linda.
https://learning.oreilly.com/library/view/~/9780730315131 https://go.oreilly.com/library-access/library/view/-/9780730315131/?ar https://learning.oreilly.com/library/view/~/9780730315131/?ar
Format: Electronic Resources

Social sensing : building reliable systems on unreliable data

2024-05-27T16:07:37Z

by Wang, Dong, author.
https://go.oreilly.com/library-access/library/view/-/9780128008676/?ar https://learning.oreilly.com/library/view/~/9780128008676/?ar https://learning.oreilly.com/library/view/~/9780128008676
Format: Electronic Resources

The definitive guide to social CRM : maximizing customer relationships with social media to gain market insights, customers, and profits

2024-05-27T16:07:37Z

by Goldenberg, Barton J., author.
https://learning.oreilly.com/library/view/~/9780134133997 https://learning.oreilly.com/library/view/~/9780134133997/?ar https://go.oreilly.com/library-access/library/view/-/9780134133997/?ar
Format: Electronic Resources

The Foundations of Designing Social Interfaces

2024-05-27T16:07:37Z

by Malone, Erin, speaker.
https://go.oreilly.com/library-access/library/view/-/9781491955482/?ar https://learning.oreilly.com/videos/~/9781491955482/?ar
Format: Electronic Resources

Online social networks : human cognitive constraints in Facebook and Twitter personal graphs

2024-05-27T16:07:37Z

by Arnaboldi, Valerio, author.
https://go.oreilly.com/library-access/library/view/-/9780128030424/?ar https://learning.oreilly.com/library/view/~/9780128030424/?ar https://learning.oreilly.com/library/view/~/9780128030424
Format: Electronic Resources

Social big data mining

2024-05-27T16:07:37Z

by Ishikawa, Hiroshi, author.
https://learning.oreilly.com/library/view/~/9781498710930 https://learning.oreilly.com/library/view/~/9781498710930/?ar https://go.oreilly.com/library-access/library/view/-/9781498710930/?ar
Format: Electronic Resources

Securing social media in the enterprise

2024-05-27T16:07:37Z

by Dalziel, Henry, author.
https://learning.oreilly.com/library/view/~/9780128041963 https://learning.oreilly.com/library/view/~/9780128041963/?ar https://go.oreilly.com/library-access/library/view/-/9780128041963/?ar
Format: Electronic Resources

Why Corporate Social Responsibility Isn't a Piece of Cake

2024-05-27T16:07:37Z

by Marques, José, author.
https://learning.oreilly.com/library/view/~/53863MIT56413/?ar https://learning.oreilly.com/library/view/~/53863MIT56413 https://go.oreilly.com/library-access/library/view/-/53863MIT56413/?ar
Format: Electronic Resources

Epic content marketing : how to tell a different story, break through the clutter, and win more customers by marketing less

2024-05-27T16:07:37Z

by Pulizzi, Joe.
https://go.oreilly.com/library-access/library/view/-/9780071819893/?ar https://learning.oreilly.com/library/view/~/9780071819893 https://learning.oreilly.com/library/view/~/9780071819893/?ar
Format: Electronic Resources

PR im Social Web

2024-05-27T16:07:37Z

by Schindler, Marie-Christine.
https://go.oreilly.com/library-access/library/view/-/9783955616298/?ar https://learning.oreilly.com/library/view/~/9783955616298/?ar
Format: Electronic Resources

My Facebook for seniors

2024-05-27T16:07:37Z

by Miller, Michael, 1958-
https://learning.oreilly.com/library/view/~/9780133480993/?ar https://go.oreilly.com/library-access/library/view/-/9780133480993/?ar https://learning.oreilly.com/library/view/~/9780133480993
Format: Electronic Resources

Data-driven marketing and social media

2024-05-27T16:07:37Z

by Bostic, Farrah.
https://go.oreilly.com/library-access/library/view/-/9781491902219/?ar https://learning.oreilly.com/videos/~/9781491902219 https://learning.oreilly.com/videos/~/9781491902219/?ar
Format: Electronic Resources

Social eCommerce

2024-05-27T16:07:37Z

by Spencer, Stephan M.
https://learning.oreilly.com/library/view/~/9781449366940/?ar https://go.oreilly.com/library-access/library/view/-/9781449366940/?ar https://learning.oreilly.com/library/view/~/9781449366940
Format: Electronic Resources

How to be a power connector : the 5+50+150 rule for turning your business network into profits

2024-05-27T16:07:37Z

by Robinett, Judy, author.
https://go.oreilly.com/library-access/library/view/-/9780071830737/?ar https://learning.oreilly.com/library/view/~/9780071830737/?ar
Format: Electronic Resources

Social media marketing im B2B

2024-05-27T16:07:37Z

by Beilharz, Felix, author.
https://go.oreilly.com/library-access/library/view/-/9783955615611/?ar https://learning.oreilly.com/library/view/~/9783955615611/?ar
Format: Electronic Resources

The Art of Social Selling : Finding and Engaging Customers on Twitter, Facebook, LinkedIn, and Other Social Networks

2024-05-27T16:07:37Z

by Belew, Shannon, author.
https://go.oreilly.com/library-access/library/view/-/9780814433324/?ar https://learning.oreilly.com/library/view/~/9780814433324/?ar https://learning.oreilly.com/library/view/~/9780814433324
Format: Electronic Resources

Ask, measure, learn : using social media analytics to understand and influence customer behavior

2024-05-27T16:07:37Z

by Finger, Lutz, author.
https://learning.oreilly.com/library/view/~/9781449336806 https://learning.oreilly.com/library/view/~/9781449336806/?ar https://go.oreilly.com/library-access/library/view/-/9781449336806/?ar
Format: Electronic Resources

Elternbuch zu WhatsApp, Facebook, YouTube & Co.

2024-05-27T16:07:37Z

by Albers-Heinemann, Björn Friedrich. Tobias.
https://go.oreilly.com/library-access/library/view/-/9783955617554/?ar https://learning.oreilly.com/library/view/~/9783955617554/?ar https://learning.oreilly.com/library/view/~/9783955617554
Format: Electronic Resources

Xing : erfolgreich netzwerken im Beruf

2024-05-27T16:07:37Z

by Bärmann, Frank, author
https://go.oreilly.com/library-access/library/view/-/9783826682070/?ar https://learning.oreilly.com/library/view/~/9783826682070/?ar
Format: Electronic Resources

Beyond Big Data : Using Social MDM to Drive Deep Customer Insight

2024-05-27T16:07:37Z

by Hechler, Eberhard.
https://go.oreilly.com/library-access/library/view/-/9780133509823/?ar https://learning.oreilly.com/library/view/~/9780133509823 https://learning.oreilly.com/library/view/~/9780133509823/?ar
Format: Electronic Resources

A World Gone Social

2024-05-27T16:07:37Z

by Babbitt, Mark, author.
https://go.oreilly.com/library-access/library/view/-/9781469091570/?ar https://learning.oreilly.com/library/view/~/9781469091570/?ar https://learning.oreilly.com/library/view/~/9781469091570
Format: Electronic Resources

Think like a rock star : how to create social media and marketing strategies that turn customers into fans

2024-05-27T16:07:37Z

by Collier, Mack.
https://learning.oreilly.com/library/view/~/9780071806091/?ar https://go.oreilly.com/library-access/library/view/-/9780071806091/?ar
Format: Electronic Resources

The seven success factors of social business strategy

2024-05-27T16:07:37Z

by Li, Charlene, author.
https://go.oreilly.com/library-access/library/view/-/9781118715925/?ar https://learning.oreilly.com/library/view/~/9781118715925/?ar https://learning.oreilly.com/library/view/~/9781118715925
Format: Electronic Resources

Analyzing the social web

2024-05-27T16:07:37Z

by Golbeck, Jennifer, author.
https://go.oreilly.com/library-access/library/view/-/9780124055315/?ar https://learning.oreilly.com/library/view/~/9780124055315 https://learning.oreilly.com/library/view/~/9780124055315/?ar
Format: Electronic Resources

Social media crisis communications : preparing for, preventing, and surviving a public relations #fail

2024-05-27T16:07:37Z

by Hurk, Ann Marie Van den.
https://go.oreilly.com/library-access/library/view/-/9780133353907/?ar https://learning.oreilly.com/library/view/~/9780133353907/?ar https://learning.oreilly.com/library/view/~/9780133353907
Format: Electronic Resources

People analytics : how social sensing technology will transform business and what it tells us about the future of work

2024-05-27T16:07:37Z

by Waber, Ben, 1984-
https://learning.oreilly.com/library/view/~/9780133158342/?ar https://go.oreilly.com/library-access/library/view/-/9780133158342/?ar
Format: Electronic Resources

Shooting and sharing with Vine

2024-05-27T16:07:37Z

by Miller, Michael, 1958-
https://learning.oreilly.com/videos/~/9780133762921/?ar https://go.oreilly.com/library-access/library/view/-/9780133762921/?ar
Format: Electronic Resources

The social media MBA in practice : an essential collection of inspirational case studies to influence your social media strategy

2024-05-27T16:07:37Z

by Holloman, Christer.
https://learning.oreilly.com/library/view/~/9781118524510 https://learning.oreilly.com/library/view/~/9781118524510/?ar https://go.oreilly.com/library-access/library/view/-/9781118524510/?ar
Format: Electronic Resources

Job searching with social media for dummies

2024-05-27T16:07:37Z

by Waldman, Joshua, author.
https://go.oreilly.com/library-access/library/view/-/9781118678572/?ar https://learning.oreilly.com/library/view/~/9781118678572/?ar https://learning.oreilly.com/library/view/~/9781118678572
Format: Electronic Resources

Local community in the era of social media technologies : a global approach

2024-05-27T16:07:37Z

by Titangos, Hui-Lan H., author.
https://learning.oreilly.com/library/view/~/9781843346968 https://learning.oreilly.com/library/view/~/9781843346968/?ar https://go.oreilly.com/library-access/library/view/-/9781843346968/?ar
Format: Electronic Resources

Brilliant social media : how to start, refine and improve your social media business strategy

2024-05-27T16:07:37Z

by Gray, Adam (Business writer)
https://go.oreilly.com/library-access/library/view/-/9781292001135/?ar https://learning.oreilly.com/library/view/~/9781292001135/?ar
Format: Electronic Resources

Get up to speed with online marketing : how to use websites, blogs, social networking and more to promote your business

2024-05-27T16:07:37Z

by Reed, Jon, 1971-
https://go.oreilly.com/library-access/library/view/-/9781292001166/?ar https://learning.oreilly.com/library/view/~/9781292001166/?ar
Format: Electronic Resources

Pinterest for business : how to pin your company to the top of the hottest social media network

2024-05-27T16:07:37Z

by Loren, Jess.
https://learning.oreilly.com/library/view/~/9780133102390 https://learning.oreilly.com/library/view/~/9780133102390/?ar https://go.oreilly.com/library-access/library/view/-/9780133102390/?ar
Format: Electronic Resources

Science of marketing : when to tweet, what to post, how to blog, and other proven strategies

2024-05-27T16:07:37Z

by Zarrella, Dan.
https://go.oreilly.com/library-access/library/view/-/9781118233061/?ar https://learning.oreilly.com/library/view/~/9781118233061/?ar https://learning.oreilly.com/library/view/~/9781118233061
Format: Electronic Resources

Digital marketing analytics : making sense of consumer data in a digital world

2024-05-27T16:07:37Z

by Hemann, Chuck.
https://learning.oreilly.com/library/view/~/9780133150933 https://learning.oreilly.com/library/view/~/9780133150933/?ar https://go.oreilly.com/library-access/library/view/-/9780133150933/?ar
Format: Electronic Resources

Share this too : more social media solutions for PR professionals

2024-05-27T16:07:37Z

by Brown, Rob, 1962 December 17-
https://learning.oreilly.com/library/view/~/9781118676929 https://go.oreilly.com/library-access/library/view/-/9781118676929/?ar https://learning.oreilly.com/library/view/~/9781118676929/?ar
Format: Electronic Resources

Maximize your social : one-stop guide to building a social media strategy for marketing and business success

2024-05-27T16:07:37Z

by Schaffer, Neal.
https://go.oreilly.com/library-access/library/view/-/9781118756683/?ar https://learning.oreilly.com/library/view/~/9781118756683/?ar
Format: Electronic Resources

What's the future of business? : changing the way businesses create experiences

2024-05-27T16:07:37Z

by Solis, Brian.
https://go.oreilly.com/library-access/library/view/-/9781118457191/?ar https://learning.oreilly.com/library/view/~/9781118457191/?ar https://learning.oreilly.com/library/view/~/9781118457191
Format: Electronic Resources

Social change anytime everywhere : how to implement online multichannel strategies to spark advocacy, raise money, and engage your community

2024-05-27T16:07:37Z

by Kapin, Allyson, 1974-
https://learning.oreilly.com/library/view/~/9781118331576 https://learning.oreilly.com/library/view/~/9781118331576/?ar https://go.oreilly.com/library-access/library/view/-/9781118331576/?ar
Format: Electronic Resources

Branding yourself : how to use social media to invent or reinvent yourself

2024-05-27T16:07:37Z

by Deckers, Erik.
https://go.oreilly.com/library-access/library/view/-/9780133056846/?ar https://learning.oreilly.com/library/view/~/9780133056846/?ar https://learning.oreilly.com/library/view/~/9780133056846
Format: Electronic Resources

Business models for the social mobile cloud : transform your business using social media, mobile Internet, and cloud computing

2024-05-27T16:07:37Z

by Shelton, Ted, 1966-
https://go.oreilly.com/library-access/library/view/-/9781118494196/?ar https://learning.oreilly.com/library/view/~/9781118494196/?ar https://learning.oreilly.com/library/view/~/9781118494196
Format: Electronic Resources

Social media commerce for dummies

2024-05-27T16:07:37Z

by Collier, Marsha, author.
https://learning.oreilly.com/library/view/~/9781118461501 https://learning.oreilly.com/library/view/~/9781118461501/?ar https://go.oreilly.com/library-access/library/view/-/9781118461501/?ar
Format: Electronic Resources

The community planning event manual : how to use collaborative planning and urban design events to improve your environment

2024-05-27T16:07:37Z

by Wates, Nick.
https://learning.oreilly.com/library/view/~/9781844074921 https://learning.oreilly.com/library/view/~/9781844074921/?ar https://go.oreilly.com/library-access/library/view/-/9781844074921/?ar
Format: Electronic Resources

Transnational Social Support

2024-05-27T16:07:37Z

by Chambon, Adrienne.
https://go.oreilly.com/library-access/library/view/-/9780415888769/?ar https://learning.oreilly.com/library/view/~/9780415888769 https://learning.oreilly.com/library/view/~/9780415888769/?ar
Format: Electronic Resources

The Executive's Role in Social Business

2024-05-27T16:07:37Z

by Berkman, Robert, author. (uri) http://id.loc.gov/authorities/names/n97855737 (uri) http://viaf.org/viaf/sourceID/LC%7cn97855737
https://go.oreilly.com/library-access/library/view/-/53863MIT54415/?ar https://learning.oreilly.com/library/view/~/53863MIT54415 https://learning.oreilly.com/library/view/~/53863MIT54415/?ar
Format: Electronic Resources

Xing für Dummies Das Pocketbuch.

2024-05-27T16:07:37Z

by Wolff, Constanze, author.
https://learning.oreilly.com/library/view/~/9783527707676 https://go.oreilly.com/library-access/library/view/-/9783527707676/?ar https://learning.oreilly.com/library/view/~/9783527707676/?ar
Format: Electronic Resources

Public interest and private rights in social media

2024-05-27T16:07:37Z

by Reiman, Cornelis, editor.
https://learning.oreilly.com/library/view/~/9781843346937 https://go.oreilly.com/library-access/library/view/-/9781843346937/?ar https://learning.oreilly.com/library/view/~/9781843346937/?ar
Format: Electronic Resources

Content marketing : think like a publisher to market content on Facebook, Twitter and YouTube

2024-05-27T16:07:37Z

by Lieb, Rebecca.
https://learning.oreilly.com/library/view/~/9780132819169/?ar https://go.oreilly.com/library-access/library/view/-/9780132819169/?ar
Format: Electronic Resources

Humanize : how people-centric organizations succeed in a social world

2024-05-27T16:07:37Z

by Notter, Jamie.
https://go.oreilly.com/library-access/library/view/-/9780132736954/?ar https://learning.oreilly.com/library/view/~/9780132736954 https://learning.oreilly.com/library/view/~/9780132736954/?ar
Format: Electronic Resources

The Key to Social Media Success Within Organizations

2024-05-27T16:07:37Z

by Kane, Gerald, author.
https://learning.oreilly.com/library/view/~/53863MIT54112 https://learning.oreilly.com/library/view/~/53863MIT54112/?ar https://go.oreilly.com/library-access/library/view/-/53863MIT54112/?ar
Format: Electronic Resources

UnMarketing : stop marketing, start engaging

2024-05-27T16:07:37Z

by Stratten, Scott.
https://go.oreilly.com/library-access/library/view/-/9781118176283/?ar https://learning.oreilly.com/library/view/~/9781118176283/?ar
Format: Electronic Resources

Managing social media in libraries : finding collaboration, coordination and focus

2024-05-27T16:07:37Z

by Swanson, Troy A.
https://learning.oreilly.com/library/view/~/9781843347118 https://learning.oreilly.com/library/view/~/9781843347118/?ar https://go.oreilly.com/library-access/library/view/-/9781843347118/?ar
Format: Electronic Resources

Kundenservice im Social Web

2024-05-27T16:07:37Z

by Bock, Andreas H.
https://learning.oreilly.com/library/view/~/9783868999273/?ar https://learning.oreilly.com/library/view/~/9783868999273 https://go.oreilly.com/library-access/library/view/-/9783868999273/?ar
Format: Electronic Resources

Facebook für Senioren für Dummies

2024-05-27T16:07:37Z

by Collier, Marsha.
https://learning.oreilly.com/library/view/~/9783527708369 https://go.oreilly.com/library-access/library/view/-/9783527708369/?ar https://learning.oreilly.com/library/view/~/9783527708369/?ar
Format: Electronic Resources

This is social commerce : turning social media into sales

2024-05-27T16:07:37Z

by Clapperton, Guy.
https://learning.oreilly.com/library/view/~/9780857082411 https://learning.oreilly.com/library/view/~/9780857082411/?ar https://go.oreilly.com/library-access/library/view/-/9780857082411/?ar
Format: Electronic Resources

The social media MBA : your competitive edge in social media strategy development & delivery

2024-05-27T16:07:37Z

by Holloman, Christer.
https://go.oreilly.com/library-access/library/view/-/9781119963233/?ar https://learning.oreilly.com/library/view/~/9781119963233/?ar https://learning.oreilly.com/library/view/~/9781119963233
Format: Electronic Resources

How to use social media monitoring tools

2024-05-27T16:07:37Z

by Turner, Jamie.
https://learning.oreilly.com/library/view/~/9780133037678/?ar https://go.oreilly.com/library-access/library/view/-/9780133037678/?ar
Format: Electronic Resources

Das Social Media Marketing Buch

2024-05-27T16:07:37Z

by Zarrella, Dan.
https://go.oreilly.com/library-access/library/view/-/9783868993967/?ar https://learning.oreilly.com/library/view/~/9783868993967/?ar
Format: Electronic Resources

Content rules : how to create killer blogs, podcasts, videos, Ebooks, webinars (and more) that engage customers and ignite your business

2024-05-27T16:07:37Z

by Handley, Ann, 1963-
https://learning.oreilly.com/library/view/~/9781118283035 https://learning.oreilly.com/library/view/~/9781118283035/?ar https://go.oreilly.com/library-access/library/view/-/9781118283035/?ar
Format: Electronic Resources

Social media and public relations : eight new practices for the PR professional

2024-05-27T16:07:37Z

by Breakenridge, Deirdre.
https://learning.oreilly.com/library/view/~/9780132983273/?ar https://go.oreilly.com/library-access/library/view/-/9780132983273/?ar
Format: Electronic Resources

High-tech, high-touch customer service : inspire timeless loyalty in the demanding new world of social commerce

2024-05-27T16:07:37Z

by Solomon, Micah, author.
https://learning.oreilly.com/library/view/~/9780814417904/?ar https://go.oreilly.com/library-access/library/view/-/9780814417904/?ar https://learning.oreilly.com/library/view/~/9780814417904
Format: Electronic Resources

Measure up : a step-by-step guide to social media measurement

2024-05-27T16:07:37Z

by Kelly, Nichole.
https://learning.oreilly.com/library/view/~/9780133099812/?ar https://go.oreilly.com/library-access/library/view/-/9780133099812/?ar
Format: Electronic Resources

Powerful PR strategies for success (collection)

2024-05-27T16:07:37Z

by Breakenridge, Deirdre.
https://learning.oreilly.com/library/view/~/9780133087291/?ar https://go.oreilly.com/library-access/library/view/-/9780133087291/?ar
Format: Electronic Resources

Engagement marketing : how small business wins in a socially connected world

2024-05-27T16:07:37Z

by Goodman, Gail F., 1960-
https://learning.oreilly.com/library/view/~/9781118101025 https://learning.oreilly.com/library/view/~/9781118101025/?ar https://go.oreilly.com/library-access/library/view/-/9781118101025/?ar
Format: Electronic Resources

Social marketology : improve your social media processes and get customers to stay forever

2024-05-27T16:07:37Z

by Dragon, Ric.
https://go.oreilly.com/library-access/library/view/-/9780071790499/?ar https://learning.oreilly.com/library/view/~/9780071790499/?ar https://learning.oreilly.com/library/view/~/9780071790499
Format: Electronic Resources

Social media for academics : a practical guide

2024-05-27T16:07:37Z

by Pennington, Diane Rasmussen, editor.
https://learning.oreilly.com/library/view/~/9781843346814 https://learning.oreilly.com/library/view/~/9781843346814/?ar https://go.oreilly.com/library-access/library/view/-/9781843346814/?ar
Format: Electronic Resources

PR im Social Web

2024-05-27T16:07:37Z

by Schindler, Marie-Christine.
https://learning.oreilly.com/library/view/~/9783868997880/?ar https://go.oreilly.com/library-access/library/view/-/9783868997880/?ar
Format: Electronic Resources

Connecting organizational silos : taking knowledge flow management to the next level with social media

2024-05-27T16:07:37Z

by Leistner, Frank.
https://learning.oreilly.com/library/view/~/9781118417393 https://go.oreilly.com/library-access/library/view/-/9781118417393/?ar https://learning.oreilly.com/library/view/~/9781118417393/?ar
Format: Electronic Resources

#Tweetsmart

2024-05-27T16:07:37Z

by McDougall, J. S.
https://go.oreilly.com/library-access/library/view/-/9781449329235/?ar https://learning.oreilly.com/library/view/~/9781449329235/?ar https://learning.oreilly.com/library/view/~/9781449329235
Format: Electronic Resources

Marketing in the round : how to develop an integrated marketing campaign in the digital era

2024-05-27T16:07:37Z

by Dietrich, Gini.
https://learning.oreilly.com/library/view/~/9780132939553 https://learning.oreilly.com/library/view/~/9780132939553/?ar https://go.oreilly.com/library-access/library/view/-/9780132939553/?ar
Format: Electronic Resources

Optimize : how to attract and engage more customers by integrating SEO, social media, and content marketing

2024-05-27T16:07:37Z

by Odden, Lee.
https://learning.oreilly.com/library/view/~/9781118167779 https://learning.oreilly.com/library/view/~/9781118167779/?ar https://go.oreilly.com/library-access/library/view/-/9781118167779/?ar
Format: Electronic Resources

Internet and surveillance : the challenges of Web 2.0 and social media

2024-05-27T16:07:37Z

by Fuchs, Christian, 1976-
https://learning.oreilly.com/library/view/~/9780415891608/?ar https://go.oreilly.com/library-access/library/view/-/9780415891608/?ar
Format: Electronic Resources

Organizations don't tweet, people do : a manager's guide to the social Web

2024-05-27T16:07:37Z

by Semple, Euan.
https://go.oreilly.com/library-access/library/view/-/9781119950554/?ar https://learning.oreilly.com/library/view/~/9781119950554/?ar
Format: Electronic Resources

Increasing the ROI of Social Media Marketing

2024-05-27T16:07:37Z

by Mirchandani, Rohan, author.
https://learning.oreilly.com/library/view/~/53863MIT54115/?ar https://go.oreilly.com/library-access/library/view/-/53863MIT54115/?ar https://learning.oreilly.com/library/view/~/53863MIT54115
Format: Electronic Resources

Communitys im Web

2024-05-27T16:07:37Z

by Meier, Andreas, 1951-
https://learning.oreilly.com/library/view/~/9781457169915 https://learning.oreilly.com/library/view/~/9781457169915/?ar https://go.oreilly.com/library-access/library/view/-/9781457169915/?ar
Format: Electronic Resources

Social media metrics secrets : do what you never thought possible with social media metrics

2024-05-27T16:07:37Z

by Lovett, John N.
https://learning.oreilly.com/library/view/~/9781118149027 https://go.oreilly.com/library-access/library/view/-/9781118149027/?ar https://learning.oreilly.com/library/view/~/9781118149027/?ar
Format: Electronic Resources

Matthew Russell on mining the social web.

2024-05-27T16:07:37Z

by Russell, Matthew A. (Computer scientist)
https://learning.oreilly.com/videos/~/9781449304508/?ar https://learning.oreilly.com/videos/~/9781449304508 https://go.oreilly.com/library-access/library/view/-/9781449304508/?ar
Format: Electronic Resources

Powerful social media, branding, PR practices.

2024-05-27T16:07:37Z

https://go.oreilly.com/library-access/library/view/-/9780132489522/?ar https://learning.oreilly.com/library/view/~/9780132489522/?ar
Format: Electronic Resources

Customer service : new rules for a social media world

2024-05-27T16:07:37Z

by Shankman, Peter.
https://learning.oreilly.com/library/view/~/9780132116916/?ar https://go.oreilly.com/library-access/library/view/-/9780132116916/?ar
Format: Electronic Resources

Content rules : how to create killer blogs, podcasts, videos, ebooks, webinars (and more) that engage customers and ignite your business

2024-05-27T16:07:37Z

by Handley, Ann.
https://go.oreilly.com/library-access/library/view/-/9780470648285/?ar https://learning.oreilly.com/library/view/~/9780470648285/?ar https://learning.oreilly.com/library/view/~/9780470648285
Format: Electronic Resources

Manager's guide to social media

2024-05-27T16:07:37Z

by Klososky, Scott.
https://go.oreilly.com/library-access/library/view/-/9780071754330/?ar https://learning.oreilly.com/library/view/~/9780071754330/?ar https://learning.oreilly.com/library/view/~/9780071754330
Format: Electronic Resources

How to make money marketing your business on LinkedIn

2024-05-27T16:07:37Z

by Turner, Jamie, 1961-
https://go.oreilly.com/library-access/library/view/-/9780132619660/?ar https://learning.oreilly.com/library/view/~/9780132619660/?ar
Format: Electronic Resources

Everywhere : comprehensive digital business strategy for the social media era

2024-05-27T16:07:37Z

by Weber, Larry.
https://learning.oreilly.com/library/view/~/9780470651704 https://learning.oreilly.com/library/view/~/9780470651704/?ar https://go.oreilly.com/library-access/library/view/-/9780470651704/?ar
Format: Electronic Resources

Branding yourself : how to use social media to invent or reinvent yourself

2024-05-27T16:07:37Z

by Deckers, Erik.
https://learning.oreilly.com/library/view/~/9780132654111 https://go.oreilly.com/library-access/library/view/-/9780132654111/?ar https://learning.oreilly.com/library/view/~/9780132654111/?ar
Format: Electronic Resources

How to make money marketing your business on YouTube

2024-05-27T16:07:37Z

by Turner, Jamie, 1961-
https://learning.oreilly.com/library/view/~/9780132711951/?ar https://go.oreilly.com/library-access/library/view/-/9780132711951/?ar
Format: Electronic Resources

Social media analytics using Greenplum's data computing appliance

2024-05-27T16:07:37Z

by Schleier-Smith, Johan.
https://go.oreilly.com/library-access/library/view/-/9781449306076/?ar https://learning.oreilly.com/videos/~/9781449306076/?ar
Format: Electronic Resources

The top 10 things you must know about measuring ROI on social media marketing

2024-05-27T16:07:37Z

by Turner, Jamie, 1961-
https://go.oreilly.com/library-access/library/view/-/9780132685573/?ar https://learning.oreilly.com/library/view/~/9780132685573/?ar
Format: Electronic Resources

Online-Shops mit Magento

2024-05-27T16:07:37Z

by Zenner, Roman.
https://go.oreilly.com/library-access/library/view/-/9783868992694/?ar https://learning.oreilly.com/library/view/~/9783868992694/?ar
Format: Electronic Resources

El talento esta en la red

2024-05-27T16:07:37Z

by Díaz Llairó, Amparo.
https://learning.oreilly.com/library/view/~/9788483565025 https://learning.oreilly.com/library/view/~/9788483565025/?ar https://go.oreilly.com/library-access/library/view/-/9788483565025/?ar
Format: Electronic Resources

Facebook & Twitter for seniors for dummies

2024-05-27T16:07:37Z

by Collier, Marsha.
https://learning.oreilly.com/library/view/~/9780470637548 https://learning.oreilly.com/library/view/~/9780470637548/?ar https://go.oreilly.com/library-access/library/view/-/9780470637548/?ar
Format: Electronic Resources

When social media productivity can trump individual productivity

2024-05-27T16:07:37Z

by Powell, Juliette, 1976-
https://go.oreilly.com/library-access/library/view/-/9780132120487/?ar https://learning.oreilly.com/library/view/~/9780132120487/?ar
Format: Electronic Resources

Social media, fame and influence

2024-05-27T16:07:37Z

by Powell, Juliette, 1976-
https://go.oreilly.com/library-access/library/view/-/9780132120463/?ar https://learning.oreilly.com/library/view/~/9780132120463/?ar
Format: Electronic Resources

Recruiting with Social Media: Social Media's Impact on Recruitment and HR

2024-05-27T16:07:37Z

by Raj Anand.
https://learning.oreilly.com/library/view/~/9780132119856/?ar https://go.oreilly.com/library-access/library/view/-/9780132119856/?ar https://learning.oreilly.com/library/view/~/9780132119856
Format: Electronic Resources

Share this! : how you will change the world with social networking

2024-05-27T16:07:37Z

by Zandt, Deanna.
https://go.oreilly.com/library-access/library/view/-/9781605094175/?ar https://learning.oreilly.com/library/view/~/9781605094175/?ar https://learning.oreilly.com/library/view/~/9781605094175
Format: Electronic Resources

--And the clients went wild! : how savvy professionals win all the business they want

2024-05-27T16:07:37Z

by Kuzmeski, Maribeth.
https://go.oreilly.com/library-access/library/view/-/9780470601761/?ar https://learning.oreilly.com/library/view/~/9780470601761/?ar https://learning.oreilly.com/library/view/~/9780470601761
Format: Electronic Resources

The social media marketing book

2024-05-27T16:07:37Z

by Zarrella, Dan.
https://go.oreilly.com/library-access/library/view/-/9780596806576/?ar https://learning.oreilly.com/library/view/~/9780596806576/?ar
Format: Electronic Resources

Social Media Relations : Leitfaden für erfolgreiche PR-Strategien und Öffentlichkeitsarbeit im Web 2.0

2024-05-27T16:07:37Z

by Jodeleit, Bernhard.
https://learning.oreilly.com/library/view/~/9781457170157 https://go.oreilly.com/library-access/library/view/-/9781457170157/?ar https://learning.oreilly.com/library/view/~/9781457170157/?ar
Format: Electronic Resources

Cognitive surplus

2024-05-27T16:07:37Z

by Shirky, Clay.
https://learning.oreilly.com/library/view/~/9781400196814/?ar https://learning.oreilly.com/library/view/~/9781400196814 https://go.oreilly.com/library-access/library/view/-/9781400196814/?ar
Format: Sound recording

The host in the machine : examining the digital in the social

2024-05-27T16:07:37Z

by Thomas-Jones, Angela.
https://learning.oreilly.com/library/view/~/9781843345886/?ar https://learning.oreilly.com/library/view/~/9781843345886 https://go.oreilly.com/library-access/library/view/-/9781843345886/?ar
Format: Electronic Resources

Magento : das Handbuch für Entwickler

2024-05-27T16:07:37Z

by Zenner, Roman.
https://learning.oreilly.com/library/view/~/9783868993066/?ar https://learning.oreilly.com/library/view/~/9783868993066 https://go.oreilly.com/library-access/library/view/-/9783868993066/?ar
Format: Electronic Resources

Das Social Media Marketing Buch

2024-05-27T16:07:37Z

by Zarrella, Dan.
https://go.oreilly.com/library-access/library/view/-/9783868993011/?ar https://learning.oreilly.com/library/view/~/9783868993011/?ar
Format: Electronic Resources

Get up to speed with online marketing

2024-05-27T16:07:37Z

by Reed, Mr. Jon.
https://learning.oreilly.com/library/view/~/9780273732648 https://learning.oreilly.com/library/view/~/9780273732648/?ar https://go.oreilly.com/library-access/library/view/-/9780273732648/?ar
Format: Electronic Resources

Redes sociales for rookies : de rookie a experto en una semana.

2024-05-27T16:07:37Z

https://learning.oreilly.com/library/view/~/9788483563069/?ar https://go.oreilly.com/library-access/library/view/-/9788483563069/?ar
Format: Electronic Resources

Media Effects and Beyond

2024-05-27T16:07:37Z

by Rosengren, Karl, author.
https://go.oreilly.com/library-access/library/view/-/9780415091411/?ar https://learning.oreilly.com/library/view/~/9780415091411/?ar https://learning.oreilly.com/library/view/~/9780415091411
Format: Electronic Resources