Search Results for - Narrowed by: branding.SirsiDynix Enterprisehttps://catalog.iyte.edu.tr/client/en_US/default/default/qf$003dSUBJECT$002509Subject$002509branding.$002509branding.$0026ps$003d300$0026isd$003dtrue?2024-09-25T11:42:07ZLaunching & Building a Brand For Dummiesent://SD_ILS/0/SD_ILS:23311712024-09-25T11:42:07Z2024-09-25T11:42:07Zby Will, Amy, author.<br/><a href="https://learning.oreilly.com/library/view/~/9781119748038">https://learning.oreilly.com/library/view/~/9781119748038</a>
<a href="https://learning.oreilly.com/library/view/~/9781119748038/?ar">https://learning.oreilly.com/library/view/~/9781119748038/?ar</a>
<a href="https://go.oreilly.com/library-access/library/view/-/9781119748038/?ar">https://go.oreilly.com/library-access/library/view/-/9781119748038/?ar</a><br/>Format: Electronic Resources<br/>Exponential : transform your brand by empowering instead of interruptingent://SD_ILS/0/SD_ILS:23301222024-09-25T11:42:07Z2024-09-25T11:42:07Zby Rosenblum, Jeff, author.<br/><a href="https://learning.oreilly.com/library/view/~/9781264268153">https://learning.oreilly.com/library/view/~/9781264268153</a>
<a href="https://go.oreilly.com/library-access/library/view/-/9781264268153/?ar">https://go.oreilly.com/library-access/library/view/-/9781264268153/?ar</a>
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<a href="https://learning.oreilly.com/library/view/~/9781264269853">https://learning.oreilly.com/library/view/~/9781264269853</a>
<a href="https://go.oreilly.com/library-access/library/view/-/9781264269853/?ar">https://go.oreilly.com/library-access/library/view/-/9781264269853/?ar</a><br/>Format: Electronic Resources<br/>Winfluence : reframing influencer marketing to ignite your brandent://SD_ILS/0/SD_ILS:23289692024-09-25T11:42:07Z2024-09-25T11:42:07Zby Falls, Jason, author, narrator.<br/><a href="https://go.oreilly.com/library-access/library/view/-/9781663711427/?ar">https://go.oreilly.com/library-access/library/view/-/9781663711427/?ar</a>
<a href="https://learning.oreilly.com/library/view/~/9781663711427/?ar">https://learning.oreilly.com/library/view/~/9781663711427/?ar</a>
<a href="https://learning.oreilly.com/library/view/~/9781663711427">https://learning.oreilly.com/library/view/~/9781663711427</a><br/>Format: Sound recording<br/>Marketing mess to brand success : 30 challenges to transform your organization's brand (and your own)!ent://SD_ILS/0/SD_ILS:23291882024-09-25T11:42:07Z2024-09-25T11:42:07Zby Miller, Scott Jeffrey, author, narrator.<br/><a href="https://learning.oreilly.com/library/view/~/9781705280959">https://learning.oreilly.com/library/view/~/9781705280959</a>
<a href="https://learning.oreilly.com/library/view/~/9781705280959/?ar">https://learning.oreilly.com/library/view/~/9781705280959/?ar</a>
<a href="https://go.oreilly.com/library-access/library/view/-/9781705280959/?ar">https://go.oreilly.com/library-access/library/view/-/9781705280959/?ar</a><br/>Format: Electronic Resources<br/>Make it, don't fake it : leading with authenticity for real business successent://SD_ILS/0/SD_ILS:23292942024-09-25T11:42:07Z2024-09-25T11:42:07Zby Horn, Sabrina, author.<br/><a href="https://learning.oreilly.com/library/view/~/9781523091515">https://learning.oreilly.com/library/view/~/9781523091515</a>
<a href="https://learning.oreilly.com/library/view/~/9781523091515/?ar">https://learning.oreilly.com/library/view/~/9781523091515/?ar</a>
<a href="https://go.oreilly.com/library-access/library/view/-/9781523091515/?ar">https://go.oreilly.com/library-access/library/view/-/9781523091515/?ar</a><br/>Format: Electronic Resources<br/>Meet the Expert : Kate Strachnyi on Building a Data Brandent://SD_ILS/0/SD_ILS:23309022024-09-25T11:42:07Z2024-09-25T11:42:07Zby Strachnyi, Kate, presenter.<br/><a href="https://go.oreilly.com/library-access/library/view/-/0636920629474/?ar">https://go.oreilly.com/library-access/library/view/-/0636920629474/?ar</a>
<a href="https://learning.oreilly.com/videos/~/0636920629474">https://learning.oreilly.com/videos/~/0636920629474</a>
<a href="https://learning.oreilly.com/videos/~/0636920629474/?ar">https://learning.oreilly.com/videos/~/0636920629474/?ar</a><br/>Format: Electronic Resources<br/>Influencer marketing for brands : what YouTube and Instagram can teach you about the future of digital advertisingent://SD_ILS/0/SD_ILS:23232412024-09-25T11:42:07Z2024-09-25T11:42:07Zby Levin, Aron (Marketing executive), author.<br/><a href="https://go.oreilly.com/library-access/library/view/-/9781484255032/?ar">https://go.oreilly.com/library-access/library/view/-/9781484255032/?ar</a>
<a href="https://learning.oreilly.com/library/view/~/9781484255032/?ar">https://learning.oreilly.com/library/view/~/9781484255032/?ar</a><br/>Format: Electronic Resources<br/>Stop listening to the customer : try hearing your brand insteadent://SD_ILS/0/SD_ILS:23264982024-09-25T11:42:07Z2024-09-25T11:42:07Zby Ferrier, Adam, author.<br/><a href="https://learning.oreilly.com/library/view/~/9780730370574">https://learning.oreilly.com/library/view/~/9780730370574</a>
<a href="https://learning.oreilly.com/library/view/~/9780730370574/?ar">https://learning.oreilly.com/library/view/~/9780730370574/?ar</a>
<a href="https://go.oreilly.com/library-access/library/view/-/9780730370574/?ar">https://go.oreilly.com/library-access/library/view/-/9780730370574/?ar</a><br/>Format: Electronic Resources<br/>The brand strategy canvas : a one-page guide for startupsent://SD_ILS/0/SD_ILS:23235222024-09-25T11:42:07Z2024-09-25T11:42:07Zby Woods, Patrick (Branding consultant), author.<br/><a href="https://go.oreilly.com/library-access/library/view/-/9781484251591/?ar">https://go.oreilly.com/library-access/library/view/-/9781484251591/?ar</a>
<a href="https://learning.oreilly.com/library/view/~/9781484251591/?ar">https://learning.oreilly.com/library/view/~/9781484251591/?ar</a><br/>Format: Electronic Resources<br/>Strategic Brand Management and Developmentent://SD_ILS/0/SD_ILS:23307832024-09-25T11:42:07Z2024-09-25T11:42:07Zby Lalaounis, Sotiris, author.<br/><a href="https://learning.oreilly.com/library/view/~/9781000298185">https://learning.oreilly.com/library/view/~/9781000298185</a>
<a href="https://learning.oreilly.com/library/view/~/9781000298185/?ar">https://learning.oreilly.com/library/view/~/9781000298185/?ar</a>
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<a href="https://go.oreilly.com/library-access/library/view/-/9781119533184/?ar">https://go.oreilly.com/library-access/library/view/-/9781119533184/?ar</a><br/>Format: Electronic Resources<br/>How to get ahead : a proven 6-step system to unleash your personal brand and build a world-class network so opportunities come to youent://SD_ILS/0/SD_ILS:23208342024-09-25T11:42:07Z2024-09-25T11:42:07Zby Slayback, Zak, author.<br/><a href="https://learning.oreilly.com/library/view/~/9781260441857/?ar">https://learning.oreilly.com/library/view/~/9781260441857/?ar</a>
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<a href="https://go.oreilly.com/library-access/library/view/-/9781260441857/?ar">https://go.oreilly.com/library-access/library/view/-/9781260441857/?ar</a><br/>Format: Electronic Resources<br/>Branding and designent://SD_ILS/0/SD_ILS:23235762024-09-25T11:42:07Z2024-09-25T11:42:07Zby Sinicki, Adam, author, speaker.<br/><a href="https://learning.oreilly.com/videos/~/9781484249581/?ar">https://learning.oreilly.com/videos/~/9781484249581/?ar</a>
<a href="https://go.oreilly.com/library-access/library/view/-/9781484249581/?ar">https://go.oreilly.com/library-access/library/view/-/9781484249581/?ar</a>
<a href="https://learning.oreilly.com/videos/~/9781484249581">https://learning.oreilly.com/videos/~/9781484249581</a><br/>Format: Electronic Resources<br/>Instagram power : build your brand and reach more customers with visual influenceent://SD_ILS/0/SD_ILS:23190812024-09-25T11:42:07Z2024-09-25T11:42:07Zby Miles, Jason, 1970- author.<br/><a href="https://learning.oreilly.com/library/view/~/9781260453317/?ar">https://learning.oreilly.com/library/view/~/9781260453317/?ar</a>
<a href="https://go.oreilly.com/library-access/library/view/-/9781260453317/?ar">https://go.oreilly.com/library-access/library/view/-/9781260453317/?ar</a><br/>Format: Electronic Resources<br/>Follow the Feeling : Branding Yourself in a Noisy World.ent://SD_ILS/0/SD_ILS:23213872024-09-25T11:42:07Z2024-09-25T11:42:07Zby Wright, Kai D.<br/><a href="https://learning.oreilly.com/library/view/~/9781119600497/?ar">https://learning.oreilly.com/library/view/~/9781119600497/?ar</a>
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<a href="https://go.oreilly.com/library-access/library/view/-/9788416894390/?ar">https://go.oreilly.com/library-access/library/view/-/9788416894390/?ar</a><br/>Format: Electronic Resources<br/>Conversation marketing : how to be relevant and engage your customer by speaking humanent://SD_ILS/0/SD_ILS:23177362024-09-25T11:42:07Z2024-09-25T11:42:07Zby Lund, Kevin, author.<br/><a href="https://go.oreilly.com/library-access/library/view/-/9781632658692/?ar">https://go.oreilly.com/library-access/library/view/-/9781632658692/?ar</a>
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<a href="https://learning.oreilly.com/library/view/~/9781632658692">https://learning.oreilly.com/library/view/~/9781632658692</a><br/>Format: Electronic Resources<br/>The storytelling edge : how to transform your business, stop screaming into the void, and make people love youent://SD_ILS/0/SD_ILS:23153662024-09-25T11:42:07Z2024-09-25T11:42:07Zby Lazauskas, Joe, author.<br/><a href="https://go.oreilly.com/library-access/library/view/-/9781119483359/?ar">https://go.oreilly.com/library-access/library/view/-/9781119483359/?ar</a>
<a href="https://learning.oreilly.com/library/view/~/9781119483359/?ar">https://learning.oreilly.com/library/view/~/9781119483359/?ar</a>
<a href="https://learning.oreilly.com/library/view/~/9781119483359">https://learning.oreilly.com/library/view/~/9781119483359</a><br/>Format: Electronic Resources<br/>Legacy in the making : building a long-term brand to stand out in a short-term worldent://SD_ILS/0/SD_ILS:23160052024-09-25T11:42:07Z2024-09-25T11:42:07Zby Miller, Mark, 1972- author.<br/><a href="https://go.oreilly.com/library-access/library/view/-/9781260117578/?ar">https://go.oreilly.com/library-access/library/view/-/9781260117578/?ar</a>
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<a href="https://learning.oreilly.com/library/view/~/9781260117578">https://learning.oreilly.com/library/view/~/9781260117578</a><br/>Format: Electronic Resources<br/>Brand now : how to stand out in a crowded, distracted worldent://SD_ILS/0/SD_ILS:23165172024-09-25T11:42:07Z2024-09-25T11:42:07Zby Westergaard, Nick, author, narrator.<br/><a href="https://learning.oreilly.com/library/view/~/9781469097855">https://learning.oreilly.com/library/view/~/9781469097855</a>
<a href="https://learning.oreilly.com/library/view/~/9781469097855/?ar">https://learning.oreilly.com/library/view/~/9781469097855/?ar</a>
<a href="https://go.oreilly.com/library-access/library/view/-/9781469097855/?ar">https://go.oreilly.com/library-access/library/view/-/9781469097855/?ar</a><br/>Format: Sound recording<br/>Branding yourself : how to use social media to invent or reinvent yourselfent://SD_ILS/0/SD_ILS:23145642024-09-25T11:42:07Z2024-09-25T11:42:07Zby Deckers, Erik, author.<br/><a href="https://learning.oreilly.com/library/view/~/9780134786636/?ar">https://learning.oreilly.com/library/view/~/9780134786636/?ar</a>
<a href="https://go.oreilly.com/library-access/library/view/-/9780134786636/?ar">https://go.oreilly.com/library-access/library/view/-/9780134786636/?ar</a><br/>Format: Electronic Resources<br/>Do good : embracing brand citizenship to fuel both purpose and profitent://SD_ILS/0/SD_ILS:23147502024-09-25T11:42:07Z2024-09-25T11:42:07Zby Thompson, Anne Bahr, author.<br/><a href="https://learning.oreilly.com/library/view/~/9780814438404/?ar">https://learning.oreilly.com/library/view/~/9780814438404/?ar</a>
<a href="https://go.oreilly.com/library-access/library/view/-/9780814438404/?ar">https://go.oreilly.com/library-access/library/view/-/9780814438404/?ar</a><br/>Format: Electronic Resources<br/>Legacy in the making : building a long-term brand to stand out in a short-term worldent://SD_ILS/0/SD_ILS:23224622024-09-25T11:42:07Z2024-09-25T11:42:07Zby Miller, Mark, author.<br/><a href="https://go.oreilly.com/library-access/library/view/-/9781260117554/?ar">https://go.oreilly.com/library-access/library/view/-/9781260117554/?ar</a>
<a href="https://learning.oreilly.com/library/view/~/9781260117554/?ar">https://learning.oreilly.com/library/view/~/9781260117554/?ar</a>
<a href="https://learning.oreilly.com/library/view/~/9781260117554">https://learning.oreilly.com/library/view/~/9781260117554</a><br/>Format: Electronic Resources<br/>Personal branding for entrepreneurial journalists and creative professionalsent://SD_ILS/0/SD_ILS:23131662024-09-25T11:42:07Z2024-09-25T11:42:07Zby Kelly, Sara, 1970- author.<br/><a href="https://learning.oreilly.com/library/view/~/9781315437552">https://learning.oreilly.com/library/view/~/9781315437552</a>
<a href="https://learning.oreilly.com/library/view/~/9781315437552/?ar">https://learning.oreilly.com/library/view/~/9781315437552/?ar</a>
<a href="https://go.oreilly.com/library-access/library/view/-/9781315437552/?ar">https://go.oreilly.com/library-access/library/view/-/9781315437552/?ar</a><br/>Format: Electronic Resources<br/>Bricks to clicks : why some brands will thrive in e-commerce and others won'tent://SD_ILS/0/SD_ILS:23133402024-09-25T11:42:07Z2024-09-25T11:42:07Zby Feinleib, David, author.<br/><a href="https://learning.oreilly.com/library/view/~/9781484228043">https://learning.oreilly.com/library/view/~/9781484228043</a>
<a href="https://learning.oreilly.com/library/view/~/9781484228043/?ar">https://learning.oreilly.com/library/view/~/9781484228043/?ar</a>
<a href="https://go.oreilly.com/library-access/library/view/-/9781484228043/?ar">https://go.oreilly.com/library-access/library/view/-/9781484228043/?ar</a><br/>Format: Electronic Resources<br/>Employer branding for dummiesent://SD_ILS/0/SD_ILS:23126592024-09-25T11:42:07Z2024-09-25T11:42:07Zby Mosley, Richard, 1964- author.<br/><a href="https://learning.oreilly.com/library/view/~/9781119071648/?ar">https://learning.oreilly.com/library/view/~/9781119071648/?ar</a>
<a href="https://go.oreilly.com/library-access/library/view/-/9781119071648/?ar">https://go.oreilly.com/library-access/library/view/-/9781119071648/?ar</a><br/>Format: Electronic Resources<br/>When employees don't 'like' their employers on social media : many managers would like their employees to be active in representing the company on social media, but employees are often less engaged than expected. How can organizations encourage employees to become brand ambassadors?ent://SD_ILS/0/SD_ILS:23124982024-09-25T11:42:07Z2024-09-25T11:42:07Zby Cervellon, Marie-Cécile, author.<br/><a href="https://learning.oreilly.com/library/view/~/53863MIT58201">https://learning.oreilly.com/library/view/~/53863MIT58201</a>
<a href="https://learning.oreilly.com/library/view/~/53863MIT58201/?ar">https://learning.oreilly.com/library/view/~/53863MIT58201/?ar</a>
<a href="https://go.oreilly.com/library-access/library/view/-/53863MIT58201/?ar">https://go.oreilly.com/library-access/library/view/-/53863MIT58201/?ar</a><br/>Format: Electronic Resources<br/>Brand soulent://SD_ILS/0/SD_ILS:23150882024-09-25T11:42:07Z2024-09-25T11:42:07Zby Salas, Nicolás de, author.<br/><a href="https://learning.oreilly.com/library/view/~/9788416624393/?ar">https://learning.oreilly.com/library/view/~/9788416624393/?ar</a>
<a href="https://go.oreilly.com/library-access/library/view/-/9788416624393/?ar">https://go.oreilly.com/library-access/library/view/-/9788416624393/?ar</a><br/>Format: Electronic Resources<br/>The brand flip : why customers now run companies--and how to profit from itent://SD_ILS/0/SD_ILS:23080602024-09-25T11:42:07Z2024-09-25T11:42:07Zby Neumeier, Marty, 1947- author.<br/><a href="https://learning.oreilly.com/library/view/~/9780134173009">https://learning.oreilly.com/library/view/~/9780134173009</a>
<a href="https://learning.oreilly.com/library/view/~/9780134173009/?ar">https://learning.oreilly.com/library/view/~/9780134173009/?ar</a>
<a href="https://go.oreilly.com/library-access/library/view/-/9780134173009/?ar">https://go.oreilly.com/library-access/library/view/-/9780134173009/?ar</a><br/>Format: Electronic Resources<br/>The hook : how to share your brand's unique story to engage customers, boost sales, and achieve heartfelt successent://SD_ILS/0/SD_ILS:23092292024-09-25T11:42:07Z2024-09-25T11:42:07Zby Krevolin, Richard W., 1964- author.<br/><a href="https://learning.oreilly.com/library/view/~/9781632650122/?ar">https://learning.oreilly.com/library/view/~/9781632650122/?ar</a>
<a href="https://go.oreilly.com/library-access/library/view/-/9781632650122/?ar">https://go.oreilly.com/library-access/library/view/-/9781632650122/?ar</a><br/>Format: Electronic Resources<br/>The metrics that marketers muddleent://SD_ILS/0/SD_ILS:23102932024-09-25T11:42:07Z2024-09-25T11:42:07Zby Bendle, Neil T., author.<br/><a href="https://learning.oreilly.com/library/view/~/53863MIT57307">https://learning.oreilly.com/library/view/~/53863MIT57307</a>
<a href="https://learning.oreilly.com/library/view/~/53863MIT57307/?ar">https://learning.oreilly.com/library/view/~/53863MIT57307/?ar</a>
<a href="https://go.oreilly.com/library-access/library/view/-/53863MIT57307/?ar">https://go.oreilly.com/library-access/library/view/-/53863MIT57307/?ar</a><br/>Format: Electronic Resources<br/>Disruptive marketing : what growth hackers, data punks, and other hybrid thinkers can teach us about navigating the new normalent://SD_ILS/0/SD_ILS:23102032024-09-25T11:42:07Z2024-09-25T11:42:07Zby Colon, Geoffrey, author.<br/><a href="https://go.oreilly.com/library-access/library/view/-/9780814437407/?ar">https://go.oreilly.com/library-access/library/view/-/9780814437407/?ar</a>
<a href="https://learning.oreilly.com/library/view/~/9780814437407/?ar">https://learning.oreilly.com/library/view/~/9780814437407/?ar</a>
<a href="https://learning.oreilly.com/library/view/~/9780814437407">https://learning.oreilly.com/library/view/~/9780814437407</a><br/>Format: Electronic Resources<br/>X : the experience when business meets designent://SD_ILS/0/SD_ILS:23079952024-09-25T11:42:07Z2024-09-25T11:42:07Zby Solis, Brian.<br/><a href="https://learning.oreilly.com/library/view/~/9781118456545">https://learning.oreilly.com/library/view/~/9781118456545</a>
<a href="https://go.oreilly.com/library-access/library/view/-/9781118456545/?ar">https://go.oreilly.com/library-access/library/view/-/9781118456545/?ar</a>
<a href="https://learning.oreilly.com/library/view/~/9781118456545/?ar">https://learning.oreilly.com/library/view/~/9781118456545/?ar</a><br/>Format: Electronic Resources<br/>The dream café : lessons in the art of radical innovationent://SD_ILS/0/SD_ILS:23053602024-09-25T11:42:07Z2024-09-25T11:42:07Zby Bruce, Duncan D., 1957-<br/><a href="https://learning.oreilly.com/library/view/~/9781118977835">https://learning.oreilly.com/library/view/~/9781118977835</a>
<a href="https://learning.oreilly.com/library/view/~/9781118977835/?ar">https://learning.oreilly.com/library/view/~/9781118977835/?ar</a>
<a href="https://go.oreilly.com/library-access/library/view/-/9781118977835/?ar">https://go.oreilly.com/library-access/library/view/-/9781118977835/?ar</a><br/>Format: Electronic Resources<br/>Fizz : harness the power of word of mouth marketing to drive brand growthent://SD_ILS/0/SD_ILS:23046452024-09-25T11:42:07Z2024-09-25T11:42:07Zby Wright, Ted, 1967-<br/><a href="https://learning.oreilly.com/library/view/~/9780071835749">https://learning.oreilly.com/library/view/~/9780071835749</a>
<a href="https://learning.oreilly.com/library/view/~/9780071835749/?ar">https://learning.oreilly.com/library/view/~/9780071835749/?ar</a>
<a href="https://go.oreilly.com/library-access/library/view/-/9780071835749/?ar">https://go.oreilly.com/library-access/library/view/-/9780071835749/?ar</a><br/>Format: Electronic Resources<br/>Brand aid : a quick reference guide to solving your branding problems and strengthening your marketing positionent://SD_ILS/0/SD_ILS:23050492024-09-25T11:42:07Z2024-09-25T11:42:07Zby VanAuken, Brad.<br/><a href="https://learning.oreilly.com/library/view/~/9780814434734">https://learning.oreilly.com/library/view/~/9780814434734</a>
<a href="https://learning.oreilly.com/library/view/~/9780814434734/?ar">https://learning.oreilly.com/library/view/~/9780814434734/?ar</a>
<a href="https://go.oreilly.com/library-access/library/view/-/9780814434734/?ar">https://go.oreilly.com/library-access/library/view/-/9780814434734/?ar</a><br/>Format: Electronic Resources<br/>The innovative lean machine : synchronizing people, branding, and strategy to win in the marketplaceent://SD_ILS/0/SD_ILS:23044032024-09-25T11:42:07Z2024-09-25T11:42:07Zby Sgroi, Anthony, author.<br/><a href="https://go.oreilly.com/library-access/library/view/-/9781482245271/?ar">https://go.oreilly.com/library-access/library/view/-/9781482245271/?ar</a>
<a href="https://learning.oreilly.com/library/view/~/9781482245271/?ar">https://learning.oreilly.com/library/view/~/9781482245271/?ar</a><br/>Format: Electronic Resources<br/>Logo design love : a guide to creating iconic brand identitiesent://SD_ILS/0/SD_ILS:23042082024-09-25T11:42:07Z2024-09-25T11:42:07Zby Airey, David, 1979-<br/><a href="https://go.oreilly.com/library-access/library/view/-/9780133812589/?ar">https://go.oreilly.com/library-access/library/view/-/9780133812589/?ar</a>
<a href="https://learning.oreilly.com/library/view/~/9780133812589/?ar">https://learning.oreilly.com/library/view/~/9780133812589/?ar</a><br/>Format: Electronic Resources<br/>SPIKE your brand ROI : how to maximize reputation and get resultsent://SD_ILS/0/SD_ILS:23060502024-09-25T11:42:07Z2024-09-25T11:42:07Zby Cehrs, Adele, author.<br/><a href="https://learning.oreilly.com/library/view/~/9781118976661">https://learning.oreilly.com/library/view/~/9781118976661</a>
<a href="https://learning.oreilly.com/library/view/~/9781118976661/?ar">https://learning.oreilly.com/library/view/~/9781118976661/?ar</a>
<a href="https://go.oreilly.com/library-access/library/view/-/9781118976661/?ar">https://go.oreilly.com/library-access/library/view/-/9781118976661/?ar</a><br/>Format: Electronic Resources<br/>Branding for the public sector : creating, building and managing brands people will valueent://SD_ILS/0/SD_ILS:23054672024-09-25T11:42:07Z2024-09-25T11:42:07Zby Temporal, Paul, author.<br/><a href="https://learning.oreilly.com/library/view/~/9781118756270/?ar">https://learning.oreilly.com/library/view/~/9781118756270/?ar</a>
<a href="https://go.oreilly.com/library-access/library/view/-/9781118756270/?ar">https://go.oreilly.com/library-access/library/view/-/9781118756270/?ar</a><br/>Format: Electronic Resources<br/>The community manager's playbook : how to build brand awareness and customer engagementent://SD_ILS/0/SD_ILS:23055602024-09-25T11:42:07Z2024-09-25T11:42:07Zby Perkins, Lauren, author.<br/><a href="https://learning.oreilly.com/library/view/~/9781430249962/?ar">https://learning.oreilly.com/library/view/~/9781430249962/?ar</a>
<a href="https://go.oreilly.com/library-access/library/view/-/9781430249962/?ar">https://go.oreilly.com/library-access/library/view/-/9781430249962/?ar</a>
<a href="https://learning.oreilly.com/library/view/~/9781430249962">https://learning.oreilly.com/library/view/~/9781430249962</a><br/>Format: Electronic Resources<br/>Success in programming : how to gain recognition, power, and influence through personal brandingent://SD_ILS/0/SD_ILS:23056882024-09-25T11:42:07Z2024-09-25T11:42:07Zby Harper, Frédéric, author.<br/><a href="https://learning.oreilly.com/library/view/~/9781484200018">https://learning.oreilly.com/library/view/~/9781484200018</a>
<a href="https://learning.oreilly.com/library/view/~/9781484200018/?ar">https://learning.oreilly.com/library/view/~/9781484200018/?ar</a>
<a href="https://go.oreilly.com/library-access/library/view/-/9781484200018/?ar">https://go.oreilly.com/library-access/library/view/-/9781484200018/?ar</a><br/>Format: Electronic Resources<br/>The road to luxury : the evolution, markets and strategies of luxury brand managementent://SD_ILS/0/SD_ILS:23061072024-09-25T11:42:07Z2024-09-25T11:42:07Zby Som, Ashok, author.<br/><a href="https://go.oreilly.com/library-access/library/view/-/9780470830024/?ar">https://go.oreilly.com/library-access/library/view/-/9780470830024/?ar</a>
<a href="https://learning.oreilly.com/library/view/~/9780470830024/?ar">https://learning.oreilly.com/library/view/~/9780470830024/?ar</a>
<a href="https://learning.oreilly.com/library/view/~/9780470830024">https://learning.oreilly.com/library/view/~/9780470830024</a><br/>Format: Electronic Resources<br/>Likeable social media : how to delight your customers, create an irresistible brand, and be amazing on Facebook, Twitter, Linkedin, Instagram, Pinterest, and moreent://SD_ILS/0/SD_ILS:23064132024-09-25T11:42:07Z2024-09-25T11:42:07Zby Kerpen, Dave, author.<br/><a href="https://learning.oreilly.com/library/view/~/9780071836333/?ar">https://learning.oreilly.com/library/view/~/9780071836333/?ar</a>
<a href="https://go.oreilly.com/library-access/library/view/-/9780071836333/?ar">https://go.oreilly.com/library-access/library/view/-/9780071836333/?ar</a><br/>Format: Electronic Resources<br/>Lanmarq : la nueva economía de las marcas latinas analizada por expertos en "branding"ent://SD_ILS/0/SD_ILS:23075172024-09-25T11:42:07Z2024-09-25T11:42:07Zby Brujó, Gonzalo, compiler.<br/><a href="https://learning.oreilly.com/library/view/~/9788483568323/?ar">https://learning.oreilly.com/library/view/~/9788483568323/?ar</a>
<a href="https://go.oreilly.com/library-access/library/view/-/9788483568323/?ar">https://go.oreilly.com/library-access/library/view/-/9788483568323/?ar</a>
<a href="https://learning.oreilly.com/library/view/~/9788483568323">https://learning.oreilly.com/library/view/~/9788483568323</a><br/>Format: Electronic Resources<br/>Brand famous : how to get everyone talking about your businessent://SD_ILS/0/SD_ILS:23064942024-09-25T11:42:07Z2024-09-25T11:42:07Zby Boyd, Linzi, author.<br/><a href="https://learning.oreilly.com/library/view/~/9780857084910">https://learning.oreilly.com/library/view/~/9780857084910</a>
<a href="https://learning.oreilly.com/library/view/~/9780857084910/?ar">https://learning.oreilly.com/library/view/~/9780857084910/?ar</a>
<a href="https://go.oreilly.com/library-access/library/view/-/9780857084910/?ar">https://go.oreilly.com/library-access/library/view/-/9780857084910/?ar</a><br/>Format: Electronic Resources<br/>Designing effective logosent://SD_ILS/0/SD_ILS:23045632024-09-25T11:42:07Z2024-09-25T11:42:07Zby Macnab, Maggie.<br/><a href="https://learning.oreilly.com/videos/~/9780133855999/?ar">https://learning.oreilly.com/videos/~/9780133855999/?ar</a>
<a href="https://go.oreilly.com/library-access/library/view/-/9780133855999/?ar">https://go.oreilly.com/library-access/library/view/-/9780133855999/?ar</a><br/>Format: Electronic Resources<br/>Lean branding : creating dynamic brands to generate conversionent://SD_ILS/0/SD_ILS:23044502024-09-25T11:42:07Z2024-09-25T11:42:07Zby Busche, Laura.<br/><a href="https://learning.oreilly.com/library/view/~/9781449373481/?ar">https://learning.oreilly.com/library/view/~/9781449373481/?ar</a>
<a href="https://learning.oreilly.com/library/view/~/9781449373481">https://learning.oreilly.com/library/view/~/9781449373481</a>
<a href="https://go.oreilly.com/library-access/library/view/-/9781449373481/?ar">https://go.oreilly.com/library-access/library/view/-/9781449373481/?ar</a><br/>Format: Electronic Resources<br/>Brands That Dream : Only Companies That Dream Stand Outent://SD_ILS/0/SD_ILS:23054382024-09-25T11:42:07Z2024-09-25T11:42:07Zby Oliver Olivella, Xavier, author.<br/><a href="https://go.oreilly.com/library-access/library/view/-/9788494239779/?ar">https://go.oreilly.com/library-access/library/view/-/9788494239779/?ar</a>
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<a href="https://learning.oreilly.com/library/view/~/9788494239779">https://learning.oreilly.com/library/view/~/9788494239779</a><br/>Format: Electronic Resources<br/>Personal branding for dummiesent://SD_ILS/0/SD_ILS:23068822024-09-25T11:42:07Z2024-09-25T11:42:07Zby Chritton, Susan, author.<br/><a href="https://go.oreilly.com/library-access/library/view/-/9781118915561/?ar">https://go.oreilly.com/library-access/library/view/-/9781118915561/?ar</a>
<a href="https://learning.oreilly.com/library/view/~/9781118915561/?ar">https://learning.oreilly.com/library/view/~/9781118915561/?ar</a><br/>Format: Electronic Resources<br/>Romancing the brand : how brands create strong, intimate relationships with customersent://SD_ILS/0/SD_ILS:23008592024-09-25T11:42:07Z2024-09-25T11:42:07Zby Halloran, Tim, 1969-<br/><a href="https://learning.oreilly.com/library/view/~/9781118828977/?ar">https://learning.oreilly.com/library/view/~/9781118828977/?ar</a>
<a href="https://go.oreilly.com/library-access/library/view/-/9781118828977/?ar">https://go.oreilly.com/library-access/library/view/-/9781118828977/?ar</a><br/>Format: Electronic Resources<br/>What great brands do : the seven brand-building principles that separate the best from the restent://SD_ILS/0/SD_ILS:22996292024-09-25T11:42:07Z2024-09-25T11:42:07Zby Yohn, Denise Lee, 1967-<br/><a href="https://go.oreilly.com/library-access/library/view/-/9781118824337/?ar">https://go.oreilly.com/library-access/library/view/-/9781118824337/?ar</a>
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<a href="https://go.oreilly.com/library-access/library/view/-/9780071816410/?ar">https://go.oreilly.com/library-access/library/view/-/9780071816410/?ar</a>
<a href="https://learning.oreilly.com/library/view/~/9780071816410">https://learning.oreilly.com/library/view/~/9780071816410</a><br/>Format: Electronic Resources<br/>Storyscaping : stop creating ads, start creating worldsent://SD_ILS/0/SD_ILS:23017792024-09-25T11:42:07Z2024-09-25T11:42:07Zby Legorburu, Gaston, author.<br/><a href="https://learning.oreilly.com/library/view/~/9781118871232/?ar">https://learning.oreilly.com/library/view/~/9781118871232/?ar</a>
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<a href="https://learning.oreilly.com/library/view/~/9781118871232">https://learning.oreilly.com/library/view/~/9781118871232</a><br/>Format: Electronic Resources<br/>Your brand, the next media company : how a social business strategy enables better content, smarter marketing, and deeper customer relationshipsent://SD_ILS/0/SD_ILS:23010202024-09-25T11:42:07Z2024-09-25T11:42:07Zby Brito, Michael.<br/><a href="https://go.oreilly.com/library-access/library/view/-/9780133479959/?ar">https://go.oreilly.com/library-access/library/view/-/9780133479959/?ar</a>
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<a href="https://learning.oreilly.com/library/view/~/9780133479959">https://learning.oreilly.com/library/view/~/9780133479959</a><br/>Format: Electronic Resources<br/>Mobile magic : the saatchi and saatchi guide to mobile marketing and designent://SD_ILS/0/SD_ILS:23013262024-09-25T11:42:07Z2024-09-25T11:42:07Zby Eslinger, Tom.<br/><a href="https://learning.oreilly.com/library/view/~/9781118855140/?ar">https://learning.oreilly.com/library/view/~/9781118855140/?ar</a>
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<a href="https://learning.oreilly.com/library/view/~/9781118855140">https://learning.oreilly.com/library/view/~/9781118855140</a><br/>Format: Electronic Resources<br/>The money-raising nonprofit brand : motivating donors to give, give happily, and keep on givingent://SD_ILS/0/SD_ILS:23024372024-09-25T11:42:07Z2024-09-25T11:42:07Zby Brooks, Jeff, 1961-<br/><a href="https://learning.oreilly.com/library/view/~/9781118583401">https://learning.oreilly.com/library/view/~/9781118583401</a>
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<a href="https://learning.oreilly.com/library/view/~/9781118583401/?ar">https://learning.oreilly.com/library/view/~/9781118583401/?ar</a><br/>Format: Electronic Resources<br/>Highly recommended : harnessing the power of word of mouth and social media to build your brand and your businessent://SD_ILS/0/SD_ILS:23009522024-09-25T11:42:07Z2024-09-25T11:42:07Zby Rand, Paul, author.<br/><a href="https://learning.oreilly.com/library/view/~/9780071816212">https://learning.oreilly.com/library/view/~/9780071816212</a>
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<a href="https://learning.oreilly.com/library/view/~/9781622314591/?ar">https://learning.oreilly.com/library/view/~/9781622314591/?ar</a><br/>Format: Sound recording<br/>Hello, my name is awesome : how to create brand names that stickent://SD_ILS/0/SD_ILS:23039242024-09-25T11:42:07Z2024-09-25T11:42:07Zby Watkins, Alexandra.<br/><a href="https://go.oreilly.com/library-access/library/view/-/9781626561861/?ar">https://go.oreilly.com/library-access/library/view/-/9781626561861/?ar</a>
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<a href="https://learning.oreilly.com/library/view/~/9781626561861">https://learning.oreilly.com/library/view/~/9781626561861</a><br/>Format: Electronic Resources<br/>Branding yourself : how to use social media to invent or reinvent yourselfent://SD_ILS/0/SD_ILS:22953252024-09-25T11:42:07Z2024-09-25T11:42:07Zby Deckers, Erik.<br/><a href="https://go.oreilly.com/library-access/library/view/-/9780133056846/?ar">https://go.oreilly.com/library-access/library/view/-/9780133056846/?ar</a>
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<a href="https://learning.oreilly.com/library/view/~/9780071801874/?ar">https://learning.oreilly.com/library/view/~/9780071801874/?ar</a><br/>Format: Electronic Resources<br/>Professional services marketing : how the best firms build premier brands, thriving lead generation engines, and cultures of business development successent://SD_ILS/0/SD_ILS:22979482024-09-25T11:42:07Z2024-09-25T11:42:07Zby Schultz, Mike, 1974-<br/><a href="https://learning.oreilly.com/library/view/~/9781118688434/?ar">https://learning.oreilly.com/library/view/~/9781118688434/?ar</a>
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<a href="https://learning.oreilly.com/library/view/~/9780124076747/?ar">https://learning.oreilly.com/library/view/~/9780124076747/?ar</a><br/>Format: Electronic Resources<br/>60-minute brand strategist : the essential brand book for marketing professionalsent://SD_ILS/0/SD_ILS:22977942024-09-25T11:42:07Z2024-09-25T11:42:07Zby Mootee, Idris, 1958-<br/><a href="https://learning.oreilly.com/library/view/~/9781118659960/?ar">https://learning.oreilly.com/library/view/~/9781118659960/?ar</a>
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<a href="https://learning.oreilly.com/library/view/~/9780123919229">https://learning.oreilly.com/library/view/~/9780123919229</a><br/>Format: Electronic Resources<br/>Brand Bible : the complete guide to building, designing, and sustaining brandsent://SD_ILS/0/SD_ILS:22948542024-09-25T11:42:07Z2024-09-25T11:42:07Zby Millman, Debbie.<br/><a href="https://go.oreilly.com/library-access/library/view/-/9781592537266/?ar">https://go.oreilly.com/library-access/library/view/-/9781592537266/?ar</a>
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<a href="https://learning.oreilly.com/library/view/~/9781592537266">https://learning.oreilly.com/library/view/~/9781592537266</a><br/>Format: Electronic Resources<br/>Measure up : a step-by-step guide to social media measurementent://SD_ILS/0/SD_ILS:22961702024-09-25T11:42:07Z2024-09-25T11:42:07Zby Kelly, Nichole.<br/><a href="https://learning.oreilly.com/library/view/~/9780133099812/?ar">https://learning.oreilly.com/library/view/~/9780133099812/?ar</a>
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<a href="https://learning.oreilly.com/library/view/~/9780132731461/?ar">https://learning.oreilly.com/library/view/~/9780132731461/?ar</a><br/>Format: Electronic Resources<br/>Brand advocates : turning enthusiastic customers into a powerful marketing forceent://SD_ILS/0/SD_ILS:22938042024-09-25T11:42:07Z2024-09-25T11:42:07Zby Fuggetta, Rob.<br/><a href="https://learning.oreilly.com/library/view/~/9781118336540">https://learning.oreilly.com/library/view/~/9781118336540</a>
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<a href="https://go.oreilly.com/library-access/library/view/-/9781118336540/?ar">https://go.oreilly.com/library-access/library/view/-/9781118336540/?ar</a><br/>Format: Electronic Resources<br/>Brand against the machine : how to build your brand, cut through the marketing noise, and stand out from the competitionent://SD_ILS/0/SD_ILS:22932492024-09-25T11:42:07Z2024-09-25T11:42:07Zby Morgan, John, 1961-<br/><a href="https://learning.oreilly.com/library/view/~/9781118160336">https://learning.oreilly.com/library/view/~/9781118160336</a>
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<a href="https://go.oreilly.com/library-access/library/view/-/9781118160336/?ar">https://go.oreilly.com/library-access/library/view/-/9781118160336/?ar</a><br/>Format: Electronic Resources<br/>Discover your CEO brand : secrets to embracing and maximizing your unique value as a leaderent://SD_ILS/0/SD_ILS:22933652024-09-25T11:42:07Z2024-09-25T11:42:07Zby Bates, Suzanne.<br/><a href="https://learning.oreilly.com/library/view/~/9780071762861">https://learning.oreilly.com/library/view/~/9780071762861</a>
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<a href="https://go.oreilly.com/library-access/library/view/-/9780071762861/?ar">https://go.oreilly.com/library-access/library/view/-/9780071762861/?ar</a><br/>Format: Electronic Resources<br/>Brand real : how smart companies live their brand promise and inspire fierce customer loyaltyent://SD_ILS/0/SD_ILS:22936802024-09-25T11:42:07Z2024-09-25T11:42:07Zby Vincent, Laurence, author.<br/><a href="https://learning.oreilly.com/library/view/~/9780814416761">https://learning.oreilly.com/library/view/~/9780814416761</a>
<a href="https://go.oreilly.com/library-access/library/view/-/9780814416761/?ar">https://go.oreilly.com/library-access/library/view/-/9780814416761/?ar</a>
<a href="https://learning.oreilly.com/library/view/~/9780814416761/?ar">https://learning.oreilly.com/library/view/~/9780814416761/?ar</a><br/>Format: Electronic Resources<br/>Branding yourself : how to use social media to invent or reinvent yourselfent://SD_ILS/0/SD_ILS:22915592024-09-25T11:42:07Z2024-09-25T11:42:07Zby Deckers, Erik.<br/><a href="https://learning.oreilly.com/library/view/~/9780132654111">https://learning.oreilly.com/library/view/~/9780132654111</a>
<a href="https://go.oreilly.com/library-access/library/view/-/9780132654111/?ar">https://go.oreilly.com/library-access/library/view/-/9780132654111/?ar</a>
<a href="https://learning.oreilly.com/library/view/~/9780132654111/?ar">https://learning.oreilly.com/library/view/~/9780132654111/?ar</a><br/>Format: Electronic Resources<br/>Design to competeent://SD_ILS/0/SD_ILS:22906422024-09-25T11:42:07Z2024-09-25T11:42:07Zby Prahalad, Deepa, 1972-<br/><a href="https://learning.oreilly.com/library/view/~/9780132480659/?ar">https://learning.oreilly.com/library/view/~/9780132480659/?ar</a>
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<a href="https://go.oreilly.com/library-access/library/view/-/9780132480659/?ar">https://go.oreilly.com/library-access/library/view/-/9780132480659/?ar</a><br/>Format: Electronic Resources<br/>The truth about successful entrepreneurship : collection.ent://SD_ILS/0/SD_ILS:22908962024-09-25T11:42:07Z2024-09-25T11:42:07Z<a href="https://go.oreilly.com/library-access/library/view/-/9780132655248/?ar">https://go.oreilly.com/library-access/library/view/-/9780132655248/?ar</a>
<a href="https://learning.oreilly.com/library/view/~/9780132655248/?ar">https://learning.oreilly.com/library/view/~/9780132655248/?ar</a><br/>Format: Electronic Resources<br/>Listen first! : turning social media conversations into business advantageent://SD_ILS/0/SD_ILS:22911792024-09-25T11:42:07Z2024-09-25T11:42:07Zby Rappaport, Stephen D., 1952-<br/><a href="https://learning.oreilly.com/library/view/~/9780470935514">https://learning.oreilly.com/library/view/~/9780470935514</a>
<a href="https://go.oreilly.com/library-access/library/view/-/9780470935514/?ar">https://go.oreilly.com/library-access/library/view/-/9780470935514/?ar</a>
<a href="https://learning.oreilly.com/library/view/~/9780470935514/?ar">https://learning.oreilly.com/library/view/~/9780470935514/?ar</a><br/>Format: Electronic Resources<br/>Brand relevance : making competitors irrelevantent://SD_ILS/0/SD_ILS:22909422024-09-25T11:42:07Z2024-09-25T11:42:07Zby Aaker, David A.<br/><a href="https://go.oreilly.com/library-access/library/view/-/9780470613580/?ar">https://go.oreilly.com/library-access/library/view/-/9780470613580/?ar</a>
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<a href="https://learning.oreilly.com/library/view/~/9780470613580">https://learning.oreilly.com/library/view/~/9780470613580</a><br/>Format: Electronic Resources<br/>LogoLounge master library. Vol. 1, 3000 initial & crest logosent://SD_ILS/0/SD_ILS:22942252024-09-25T11:42:07Z2024-09-25T11:42:07Zby Fishel, Catharine M.<br/><a href="https://learning.oreilly.com/library/view/~/9781592535675/?ar">https://learning.oreilly.com/library/view/~/9781592535675/?ar</a>
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<a href="https://go.oreilly.com/library-access/library/view/-/9781452623856/?ar">https://go.oreilly.com/library-access/library/view/-/9781452623856/?ar</a><br/>Format: Sound recording<br/>Logo savvy : top brand-design firms share their naming and identity strategiesent://SD_ILS/0/SD_ILS:22940292024-09-25T11:42:07Z2024-09-25T11:42:07Zby Chua, Perry.<br/><a href="https://learning.oreilly.com/library/view/~/9781592535071">https://learning.oreilly.com/library/view/~/9781592535071</a>
<a href="https://learning.oreilly.com/library/view/~/9781592535071/?ar">https://learning.oreilly.com/library/view/~/9781592535071/?ar</a>
<a href="https://go.oreilly.com/library-access/library/view/-/9781592535071/?ar">https://go.oreilly.com/library-access/library/view/-/9781592535071/?ar</a><br/>Format: Electronic Resources<br/>LogoLounge 3 : 2,000 international identities by leading designersent://SD_ILS/0/SD_ILS:22940302024-09-25T11:42:07Z2024-09-25T11:42:07Zby Fishel, Catharine M.<br/><a href="https://learning.oreilly.com/library/view/~/9781592535101/?ar">https://learning.oreilly.com/library/view/~/9781592535101/?ar</a>
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<a href="https://go.oreilly.com/library-access/library/view/-/9781592535101/?ar">https://go.oreilly.com/library-access/library/view/-/9781592535101/?ar</a><br/>Format: Electronic Resources<br/>Engage! : the complete guide for brands and businesses to build, cultivate, and measure success in the new webent://SD_ILS/0/SD_ILS:22957082024-09-25T11:42:07Z2024-09-25T11:42:07Zby Solis, Brian.<br/><a href="https://learning.oreilly.com/library/view/~/9781118003763/?ar">https://learning.oreilly.com/library/view/~/9781118003763/?ar</a>
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<a href="https://go.oreilly.com/library-access/library/view/-/9781118003763/?ar">https://go.oreilly.com/library-access/library/view/-/9781118003763/?ar</a><br/>Format: Electronic Resources<br/>Really good logos explained : top design professionals critique 500 logos & explain what makes them workent://SD_ILS/0/SD_ILS:22939892024-09-25T11:42:07Z2024-09-25T11:42:07Zby Chase, Margo.<br/><a href="https://learning.oreilly.com/library/view/~/9781592534272">https://learning.oreilly.com/library/view/~/9781592534272</a>
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<a href="https://go.oreilly.com/library-access/library/view/-/9781592534272/?ar">https://go.oreilly.com/library-access/library/view/-/9781592534272/?ar</a><br/>Format: Electronic Resources<br/>Free marketing : 101 low and no-cost ways to grow your business, online and offent://SD_ILS/0/SD_ILS:22942332024-09-25T11:42:07Z2024-09-25T11:42:07Zby Cockrum, Jim, 1969-<br/><a href="https://learning.oreilly.com/library/view/~/9781118034712/?ar">https://learning.oreilly.com/library/view/~/9781118034712/?ar</a>
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<a href="https://learning.oreilly.com/library/view/~/9781118034712">https://learning.oreilly.com/library/view/~/9781118034712</a><br/>Format: Electronic Resources<br/>LogoLounge 6 : 2000 international identities by leading designersent://SD_ILS/0/SD_ILS:22942562024-09-25T11:42:07Z2024-09-25T11:42:07Zby Fishel, Catharine M.<br/><a href="https://go.oreilly.com/library-access/library/view/-/9781592536184/?ar">https://go.oreilly.com/library-access/library/view/-/9781592536184/?ar</a>
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<a href="https://go.oreilly.com/library-access/library/view/-/9780470584644/?ar">https://go.oreilly.com/library-access/library/view/-/9780470584644/?ar</a>
<a href="https://learning.oreilly.com/library/view/~/9780470584644/?ar">https://learning.oreilly.com/library/view/~/9780470584644/?ar</a><br/>Format: Electronic Resources<br/>Marty Neumeier's innovation workshop : brand strategy + design thinking = transformationent://SD_ILS/0/SD_ILS:22872882024-09-25T11:42:07Z2024-09-25T11:42:07Zby Neumeier, Marty.<br/><a href="https://go.oreilly.com/library-access/library/view/-/9780321683977/?ar">https://go.oreilly.com/library-access/library/view/-/9780321683977/?ar</a>
<a href="https://learning.oreilly.com/videos/~/9780321683977/?ar">https://learning.oreilly.com/videos/~/9780321683977/?ar</a>
<a href="https://learning.oreilly.com/videos/~/9780321683977">https://learning.oreilly.com/videos/~/9780321683977</a><br/>Format: Electronic Resources<br/>Walking the walk : having your customers love youent://SD_ILS/0/SD_ILS:22878822024-09-25T11:42:07Z2024-09-25T11:42:07Zby Brunner, Robert, 1958-<br/><a href="https://learning.oreilly.com/library/view/~/9780132476454/?ar">https://learning.oreilly.com/library/view/~/9780132476454/?ar</a>
<a href="https://go.oreilly.com/library-access/library/view/-/9780132476454/?ar">https://go.oreilly.com/library-access/library/view/-/9780132476454/?ar</a><br/>Format: Electronic Resources<br/>Why your company must have a design cultureent://SD_ILS/0/SD_ILS:22879982024-09-25T11:42:07Z2024-09-25T11:42:07Zby Brunner, Robert, 1958-<br/><a href="https://learning.oreilly.com/library/view/~/9780132144247">https://learning.oreilly.com/library/view/~/9780132144247</a>
<a href="https://go.oreilly.com/library-access/library/view/-/9780132144247/?ar">https://go.oreilly.com/library-access/library/view/-/9780132144247/?ar</a>
<a href="https://learning.oreilly.com/library/view/~/9780132144247/?ar">https://learning.oreilly.com/library/view/~/9780132144247/?ar</a><br/>Format: Electronic Resources<br/>Compete by bursting the bubble : how MinuteClinic met the unmet health care needs of millions--cheaply and convenientlyent://SD_ILS/0/SD_ILS:22882112024-09-25T11:42:07Z2024-09-25T11:42:07Zby Champy, James, 1942-<br/><a href="https://learning.oreilly.com/library/view/~/9780132130431">https://learning.oreilly.com/library/view/~/9780132130431</a>
<a href="https://learning.oreilly.com/library/view/~/9780132130431/?ar">https://learning.oreilly.com/library/view/~/9780132130431/?ar</a>
<a href="https://go.oreilly.com/library-access/library/view/-/9780132130431/?ar">https://go.oreilly.com/library-access/library/view/-/9780132130431/?ar</a><br/>Format: Electronic Resources<br/>The experience effect : engage your customers with a consistent and memorable brand experienceent://SD_ILS/0/SD_ILS:22888692024-09-25T11:42:07Z2024-09-25T11:42:07Zby Joseph, Jim, 1963-<br/><a href="https://learning.oreilly.com/library/view/~/9780814415542">https://learning.oreilly.com/library/view/~/9780814415542</a>
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<a href="https://go.oreilly.com/library-access/library/view/-/9780814415542/?ar">https://go.oreilly.com/library-access/library/view/-/9780814415542/?ar</a><br/>Format: Electronic Resources<br/>Positioning for professionals : how professional knowledge firms can differentiate their way to successent://SD_ILS/0/SD_ILS:22894712024-09-25T11:42:07Z2024-09-25T11:42:07Zby Williams, Tim, 1954-<br/><a href="https://learning.oreilly.com/library/view/~/9780470587157">https://learning.oreilly.com/library/view/~/9780470587157</a>
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<a href="https://go.oreilly.com/library-access/library/view/-/9780470587157/?ar">https://go.oreilly.com/library-access/library/view/-/9780470587157/?ar</a><br/>Format: Electronic Resources<br/>Social media as your new business platforment://SD_ILS/0/SD_ILS:22894052024-09-25T11:42:07Z2024-09-25T11:42:07Zby Powell, Juliette, 1976-<br/><a href="https://go.oreilly.com/library-access/library/view/-/9780132120111/?ar">https://go.oreilly.com/library-access/library/view/-/9780132120111/?ar</a>
<a href="https://learning.oreilly.com/library/view/~/9780132120111/?ar">https://learning.oreilly.com/library/view/~/9780132120111/?ar</a><br/>Format: Electronic Resources<br/>When you and your customers make the products togetherent://SD_ILS/0/SD_ILS:22894062024-09-25T11:42:07Z2024-09-25T11:42:07Zby Powell, Juliette, 1976-<br/><a href="https://learning.oreilly.com/library/view/~/9780132120081/?ar">https://learning.oreilly.com/library/view/~/9780132120081/?ar</a>
<a href="https://go.oreilly.com/library-access/library/view/-/9780132120081/?ar">https://go.oreilly.com/library-access/library/view/-/9780132120081/?ar</a><br/>Format: Electronic Resources<br/>Simplifying complexity : how Go Daddy met its customers' unmet needsent://SD_ILS/0/SD_ILS:22882122024-09-25T11:42:07Z2024-09-25T11:42:07Zby Champy, James, 1942-<br/><a href="https://learning.oreilly.com/library/view/~/9780131375253/?ar">https://learning.oreilly.com/library/view/~/9780131375253/?ar</a>
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<a href="https://learning.oreilly.com/library/view/~/9780131375253">https://learning.oreilly.com/library/view/~/9780131375253</a><br/>Format: Electronic Resources<br/>The on-demand brand : 10 rules for digital marketing success in an anytime, everywhere worldent://SD_ILS/0/SD_ILS:22888772024-09-25T11:42:07Z2024-09-25T11:42:07Zby Mathieson, Rick.<br/><a href="https://learning.oreilly.com/library/view/~/9780814415726/?ar">https://learning.oreilly.com/library/view/~/9780814415726/?ar</a>
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<a href="https://learning.oreilly.com/library/view/~/9780814415726">https://learning.oreilly.com/library/view/~/9780814415726</a><br/>Format: Electronic Resources<br/>Enhance your training brandent://SD_ILS/0/SD_ILS:22895572024-09-25T11:42:07Z2024-09-25T11:42:07Zby Hand, Amy.<br/><a href="https://learning.oreilly.com/library/view/~/9781562867263/?ar">https://learning.oreilly.com/library/view/~/9781562867263/?ar</a>
<a href="https://go.oreilly.com/library-access/library/view/-/9781562867263/?ar">https://go.oreilly.com/library-access/library/view/-/9781562867263/?ar</a><br/>Format: Electronic Resources<br/>Building a design-driven corporate cultureent://SD_ILS/0/SD_ILS:22879112024-09-25T11:42:07Z2024-09-25T11:42:07Zby Brunner, Robert, 1958-<br/><a href="https://go.oreilly.com/library-access/library/view/-/9780132476249/?ar">https://go.oreilly.com/library-access/library/view/-/9780132476249/?ar</a>
<a href="https://learning.oreilly.com/library/view/~/9780132476249/?ar">https://learning.oreilly.com/library/view/~/9780132476249/?ar</a><br/>Format: Electronic Resources<br/>Compete by meeting unmet needs : how Zipcar rethought the car rental businessent://SD_ILS/0/SD_ILS:22882082024-09-25T11:42:07Z2024-09-25T11:42:07Zby Champy, James, 1942-<br/><a href="https://learning.oreilly.com/library/view/~/9780132138505/?ar">https://learning.oreilly.com/library/view/~/9780132138505/?ar</a>
<a href="https://go.oreilly.com/library-access/library/view/-/9780132138505/?ar">https://go.oreilly.com/library-access/library/view/-/9780132138505/?ar</a>
<a href="https://learning.oreilly.com/library/view/~/9780132138505">https://learning.oreilly.com/library/view/~/9780132138505</a><br/>Format: Electronic Resources<br/>Do you matter? : (and how to make sure you do)ent://SD_ILS/0/SD_ILS:22881842024-09-25T11:42:07Z2024-09-25T11:42:07Zby Brunner, Robert, 1958-<br/><a href="https://learning.oreilly.com/library/view/~/9780132143875/?ar">https://learning.oreilly.com/library/view/~/9780132143875/?ar</a>
<a href="https://go.oreilly.com/library-access/library/view/-/9780132143875/?ar">https://go.oreilly.com/library-access/library/view/-/9780132143875/?ar</a>
<a href="https://learning.oreilly.com/library/view/~/9780132143875">https://learning.oreilly.com/library/view/~/9780132143875</a><br/>Format: Electronic Resources<br/>Delivering the promise of your brand, keeping the promise ... and other keys to creating brands people loveent://SD_ILS/0/SD_ILS:22881862024-09-25T11:42:07Z2024-09-25T11:42:07Zby Till, Brian, 1960-<br/><a href="https://go.oreilly.com/library-access/library/view/-/9780132142960/?ar">https://go.oreilly.com/library-access/library/view/-/9780132142960/?ar</a>
<a href="https://learning.oreilly.com/library/view/~/9780132142960">https://learning.oreilly.com/library/view/~/9780132142960</a>
<a href="https://learning.oreilly.com/library/view/~/9780132142960/?ar">https://learning.oreilly.com/library/view/~/9780132142960/?ar</a><br/>Format: Electronic Resources<br/>Your brand is not your logo : it is an experience that lives in your customer's gutent://SD_ILS/0/SD_ILS:22881402024-09-25T11:42:07Z2024-09-25T11:42:07Zby Brunner, Robert, 1958-<br/><a href="https://learning.oreilly.com/library/view/~/9780132144193">https://learning.oreilly.com/library/view/~/9780132144193</a>
<a href="https://learning.oreilly.com/library/view/~/9780132144193/?ar">https://learning.oreilly.com/library/view/~/9780132144193/?ar</a>
<a href="https://go.oreilly.com/library-access/library/view/-/9780132144193/?ar">https://go.oreilly.com/library-access/library/view/-/9780132144193/?ar</a><br/>Format: Electronic Resources<br/>How great products and services supply great user experiencesent://SD_ILS/0/SD_ILS:22881422024-09-25T11:42:07Z2024-09-25T11:42:07Zby Brunner, Robert, 1958-<br/><a href="https://learning.oreilly.com/library/view/~/9780132143615">https://learning.oreilly.com/library/view/~/9780132143615</a>
<a href="https://learning.oreilly.com/library/view/~/9780132143615/?ar">https://learning.oreilly.com/library/view/~/9780132143615/?ar</a>
<a href="https://go.oreilly.com/library-access/library/view/-/9780132143615/?ar">https://go.oreilly.com/library-access/library/view/-/9780132143615/?ar</a><br/>Format: Electronic Resources<br/>Effective branding begins with a name ... and other keys to creating brands people loveent://SD_ILS/0/SD_ILS:22881442024-09-25T11:42:07Z2024-09-25T11:42:07Zby Till, Brian, 1960-<br/><a href="https://go.oreilly.com/library-access/library/view/-/9780132143233/?ar">https://go.oreilly.com/library-access/library/view/-/9780132143233/?ar</a>
<a href="https://learning.oreilly.com/library/view/~/9780132143233/?ar">https://learning.oreilly.com/library/view/~/9780132143233/?ar</a>
<a href="https://learning.oreilly.com/library/view/~/9780132143233">https://learning.oreilly.com/library/view/~/9780132143233</a><br/>Format: Electronic Resources<br/>How being a design-driven company will get you from good to greatent://SD_ILS/0/SD_ILS:22878762024-09-25T11:42:07Z2024-09-25T11:42:07Zby Brunner, Robert, 1958-<br/><a href="https://go.oreilly.com/library-access/library/view/-/9780132476638/?ar">https://go.oreilly.com/library-access/library/view/-/9780132476638/?ar</a>
<a href="https://learning.oreilly.com/library/view/~/9780132476638/?ar">https://learning.oreilly.com/library/view/~/9780132476638/?ar</a><br/>Format: Electronic Resources<br/>Being design driven : why you careent://SD_ILS/0/SD_ILS:22881772024-09-25T11:42:07Z2024-09-25T11:42:07Zby Brunner, Robert, 1958-<br/><a href="https://go.oreilly.com/library-access/library/view/-/9780132476201/?ar">https://go.oreilly.com/library-access/library/view/-/9780132476201/?ar</a>
<a href="https://learning.oreilly.com/library/view/~/9780132476201">https://learning.oreilly.com/library/view/~/9780132476201</a>
<a href="https://learning.oreilly.com/library/view/~/9780132476201/?ar">https://learning.oreilly.com/library/view/~/9780132476201/?ar</a><br/>Format: Electronic Resources<br/>Design matters : portfolios 01 : an essential primer for today's competitive marketent://SD_ILS/0/SD_ILS:22942532024-09-25T11:42:07Z2024-09-25T11:42:07Zby Keller, Maura, author.<br/><a href="https://learning.oreilly.com/library/view/~/9781592536023">https://learning.oreilly.com/library/view/~/9781592536023</a>
<a href="https://learning.oreilly.com/library/view/~/9781592536023/?ar">https://learning.oreilly.com/library/view/~/9781592536023/?ar</a>
<a href="https://go.oreilly.com/library-access/library/view/-/9781592536023/?ar">https://go.oreilly.com/library-access/library/view/-/9781592536023/?ar</a><br/>Format: Electronic Resources<br/>Go logo! a handbook to the art of global branding : 12 keys to creating successful global brandsent://SD_ILS/0/SD_ILS:22940692024-09-25T11:42:07Z2024-09-25T11:42:07Zby Cato, Mac.<br/><a href="https://go.oreilly.com/library-access/library/view/-/9781592535170/?ar">https://go.oreilly.com/library-access/library/view/-/9781592535170/?ar</a>
<a href="https://learning.oreilly.com/library/view/~/9781592535170/?ar">https://learning.oreilly.com/library/view/~/9781592535170/?ar</a>
<a href="https://learning.oreilly.com/library/view/~/9781592535170">https://learning.oreilly.com/library/view/~/9781592535170</a><br/>Format: Electronic Resources<br/>Brand rewired : connecting intellectual property, branding, and creativity strategyent://SD_ILS/0/SD_ILS:22894502024-09-25T11:42:07Z2024-09-25T11:42:07Zby Chasser, Anne H.<br/><a href="https://go.oreilly.com/library-access/library/view/-/9780470575420/?ar">https://go.oreilly.com/library-access/library/view/-/9780470575420/?ar</a>
<a href="https://learning.oreilly.com/library/view/~/9780470575420/?ar">https://learning.oreilly.com/library/view/~/9780470575420/?ar</a>
<a href="https://learning.oreilly.com/library/view/~/9780470575420">https://learning.oreilly.com/library/view/~/9780470575420</a><br/>Format: Electronic Resources<br/>Do you matter? : how great design will make people love your companyent://SD_ILS/0/SD_ILS:22853842024-09-25T11:42:07Z2024-09-25T11:42:07Zby Brunner, Robert, 1958-<br/><a href="https://go.oreilly.com/library-access/library/view/-/9780137149506/?ar">https://go.oreilly.com/library-access/library/view/-/9780137149506/?ar</a>
<a href="https://learning.oreilly.com/library/view/~/9780137149506/?ar">https://learning.oreilly.com/library/view/~/9780137149506/?ar</a><br/>Format: Electronic Resources<br/>Convergence marketing : combining brand and direct for unprecedented profitsent://SD_ILS/0/SD_ILS:22872692024-09-25T11:42:07Z2024-09-25T11:42:07Zby Rosen, Richard G.<br/><a href="https://learning.oreilly.com/library/view/~/9780470522394">https://learning.oreilly.com/library/view/~/9780470522394</a>
<a href="https://learning.oreilly.com/library/view/~/9780470522394/?ar">https://learning.oreilly.com/library/view/~/9780470522394/?ar</a>
<a href="https://go.oreilly.com/library-access/library/view/-/9780470522394/?ar">https://go.oreilly.com/library-access/library/view/-/9780470522394/?ar</a><br/>Format: Electronic Resources<br/>The truth about creating brands people loveent://SD_ILS/0/SD_ILS:22855632024-09-25T11:42:07Z2024-09-25T11:42:07Zby Till, Brian, 1960-<br/><a href="https://go.oreilly.com/library-access/library/view/-/9780136064336/?ar">https://go.oreilly.com/library-access/library/view/-/9780136064336/?ar</a>
<a href="https://learning.oreilly.com/library/view/~/9780136064336/?ar">https://learning.oreilly.com/library/view/~/9780136064336/?ar</a><br/>Format: Electronic Resources<br/>Primal branding : create zealots for your brand, your company, and your futureent://SD_ILS/0/SD_ILS:22863422024-09-25T11:42:07Z2024-09-25T11:42:07Zby Hanlon, Patrick.<br/><a href="https://learning.oreilly.com/library/view/~/9781400122196">https://learning.oreilly.com/library/view/~/9781400122196</a>
<a href="https://learning.oreilly.com/library/view/~/9781400122196/?ar">https://learning.oreilly.com/library/view/~/9781400122196/?ar</a>
<a href="https://go.oreilly.com/library-access/library/view/-/9781400122196/?ar">https://go.oreilly.com/library-access/library/view/-/9781400122196/?ar</a><br/>Format: Sound recording<br/>Conversational capital : how to create stuff people will love to talk aboutent://SD_ILS/0/SD_ILS:22848882024-09-25T11:42:07Z2024-09-25T11:42:07Zby Cesvet, Bertrand, 1964-<br/><a href="https://learning.oreilly.com/library/view/~/9780136064114/?ar">https://learning.oreilly.com/library/view/~/9780136064114/?ar</a>
<a href="https://go.oreilly.com/library-access/library/view/-/9780136064114/?ar">https://go.oreilly.com/library-access/library/view/-/9780136064114/?ar</a><br/>Format: Electronic Resources<br/>Tu marca personalent://SD_ILS/0/SD_ILS:23028882024-09-25T11:42:07Z2024-09-25T11:42:07Zby Rampersad, Hubert K.<br/><a href="https://go.oreilly.com/library-access/library/view/-/9788483563779/?ar">https://go.oreilly.com/library-access/library/view/-/9788483563779/?ar</a>
<a href="https://learning.oreilly.com/library/view/~/9788483563779/?ar">https://learning.oreilly.com/library/view/~/9788483563779/?ar</a>
<a href="https://learning.oreilly.com/library/view/~/9788483563779">https://learning.oreilly.com/library/view/~/9788483563779</a><br/>Format: Electronic Resources<br/>Taking brand initiative : how companies can align strategy, culture, and identity through corporate brandingent://SD_ILS/0/SD_ILS:22845572024-09-25T11:42:07Z2024-09-25T11:42:07Zby Hatch, Mary Jo.<br/><a href="https://learning.oreilly.com/library/view/~/9780787998301/?ar">https://learning.oreilly.com/library/view/~/9780787998301/?ar</a>
<a href="https://go.oreilly.com/library-access/library/view/-/9780787998301/?ar">https://go.oreilly.com/library-access/library/view/-/9780787998301/?ar</a>
<a href="https://learning.oreilly.com/library/view/~/9780787998301">https://learning.oreilly.com/library/view/~/9780787998301</a><br/>Format: Electronic Resources<br/>Connective branding : building brand equity in a demanding worldent://SD_ILS/0/SD_ILS:22892872024-09-25T11:42:07Z2024-09-25T11:42:07Zby Fisher-Buttinger, Claudia.<br/><a href="https://go.oreilly.com/library-access/library/view/-/9780470512401/?ar">https://go.oreilly.com/library-access/library/view/-/9780470512401/?ar</a>
<a href="https://learning.oreilly.com/library/view/~/9780470512401/?ar">https://learning.oreilly.com/library/view/~/9780470512401/?ar</a>
<a href="https://learning.oreilly.com/library/view/~/9780470512401">https://learning.oreilly.com/library/view/~/9780470512401</a><br/>Format: Electronic Resources<br/>Brand enigma : decoding the secrets of your brandent://SD_ILS/0/SD_ILS:22874112024-09-25T11:42:07Z2024-09-25T11:42:07Zby Bruce, Duncan, 1951-<br/><a href="https://go.oreilly.com/library-access/library/view/-/9780470779606/?ar">https://go.oreilly.com/library-access/library/view/-/9780470779606/?ar</a>
<a href="https://learning.oreilly.com/library/view/~/9780470779606/?ar">https://learning.oreilly.com/library/view/~/9780470779606/?ar</a>
<a href="https://learning.oreilly.com/library/view/~/9780470779606">https://learning.oreilly.com/library/view/~/9780470779606</a><br/>Format: Electronic Resources<br/>Managing brand you : seven steps to creating your most successful selfent://SD_ILS/0/SD_ILS:22851892024-09-25T11:42:07Z2024-09-25T11:42:07Zby Wilson, Jerry S.<br/><a href="https://learning.oreilly.com/library/view/~/9780814410691">https://learning.oreilly.com/library/view/~/9780814410691</a>
<a href="https://learning.oreilly.com/library/view/~/9780814410691/?ar">https://learning.oreilly.com/library/view/~/9780814410691/?ar</a>
<a href="https://go.oreilly.com/library-access/library/view/-/9780814410691/?ar">https://go.oreilly.com/library-access/library/view/-/9780814410691/?ar</a><br/>Format: Electronic Resources<br/>The open brand : when push comes to pull in a web-made worldent://SD_ILS/0/SD_ILS:22842422024-09-25T11:42:07Z2024-09-25T11:42:07Zby Mooney, Kelly.<br/><a href="https://learning.oreilly.com/library/view/~/9780321550255/?ar">https://learning.oreilly.com/library/view/~/9780321550255/?ar</a>
<a href="https://learning.oreilly.com/library/view/~/9780321550255">https://learning.oreilly.com/library/view/~/9780321550255</a>
<a href="https://go.oreilly.com/library-access/library/view/-/9780321550255/?ar">https://go.oreilly.com/library-access/library/view/-/9780321550255/?ar</a><br/>Format: Electronic Resources<br/>Packaging 01 : an essential primer for today's competitive marketent://SD_ILS/0/SD_ILS:22939842024-09-25T11:42:07Z2024-09-25T11:42:07Zby Capsule (Firm)<br/><a href="https://learning.oreilly.com/library/view/~/9781592533428/?ar">https://learning.oreilly.com/library/view/~/9781592533428/?ar</a>
<a href="https://go.oreilly.com/library-access/library/view/-/9781592533428/?ar">https://go.oreilly.com/library-access/library/view/-/9781592533428/?ar</a>
<a href="https://learning.oreilly.com/library/view/~/9781592533428">https://learning.oreilly.com/library/view/~/9781592533428</a><br/>Format: Electronic Resources<br/>1000 retail graphics : from signage to logos and everything in-store.ent://SD_ILS/0/SD_ILS:22939822024-09-25T11:42:07Z2024-09-25T11:42:07Zby JGA (Southfield, Mich.)<br/><a href="https://go.oreilly.com/library-access/library/view/-/9781592533367/?ar">https://go.oreilly.com/library-access/library/view/-/9781592533367/?ar</a>
<a href="https://learning.oreilly.com/library/view/~/9781592533367/?ar">https://learning.oreilly.com/library/view/~/9781592533367/?ar</a><br/>Format: Electronic Resources<br/>Improve your marketing to grow your business : insights and innovation that drive business and brand growthent://SD_ILS/0/SD_ILS:22838632024-09-25T11:42:07Z2024-09-25T11:42:07Zby Hastings, Hunter.<br/><a href="https://learning.oreilly.com/library/view/~/9780132331593/?ar">https://learning.oreilly.com/library/view/~/9780132331593/?ar</a>
<a href="https://go.oreilly.com/library-access/library/view/-/9780132331593/?ar">https://go.oreilly.com/library-access/library/view/-/9780132331593/?ar</a><br/>Format: Electronic Resources<br/>The brand gap : how to bridge the distance between business strategy and design : a whiteboard overviewent://SD_ILS/0/SD_ILS:22828872024-09-25T11:42:07Z2024-09-25T11:42:07Zby Neumeier, Marty.<br/><a href="https://learning.oreilly.com/library/view/~/0321348109">https://learning.oreilly.com/library/view/~/0321348109</a>
<a href="https://go.oreilly.com/library-access/library/view/-/0321348109/?ar">https://go.oreilly.com/library-access/library/view/-/0321348109/?ar</a>
<a href="https://learning.oreilly.com/library/view/~/0321348109/?ar">https://learning.oreilly.com/library/view/~/0321348109/?ar</a><br/>Format: Electronic Resources<br/>The 22 immutable laws of branding : how to build a product or service into a world-class brandent://SD_ILS/0/SD_ILS:23094082024-09-25T11:42:07Z2024-09-25T11:42:07Zby Ries, Al, author.<br/><a href="https://go.oreilly.com/library-access/library/view/-/9780061983672/?ar">https://go.oreilly.com/library-access/library/view/-/9780061983672/?ar</a>
<a href="https://learning.oreilly.com/library/view/~/9780061983672/?ar">https://learning.oreilly.com/library/view/~/9780061983672/?ar</a><br/>Format: Electronic Resources<br/>