Search Results for - Narrowed by: Product management.

Product Management in Practice.

2024-06-21T02:17:36Z

by LeMay, Matthew, author.
https://go.oreilly.com/library-access/library/view/-/9781098119720/?ar https://learning.oreilly.com/library/view/~/9781098119720 https://learning.oreilly.com/library/view/~/9781098119720/?ar
Format: Electronic Resources

Product development : an engineer's guide to business considerations, real-world product testing, and launch

2024-06-21T02:17:36Z

by Tennant, David V., author.
https://go.oreilly.com/library-access/library/view/-/9781119780137/?ar https://learning.oreilly.com/library/view/~/9781119780137/?ar https://learning.oreilly.com/library/view/~/9781119780137
Format: Electronic Resources

Product ownership meistern : Produkte erfolgreich entwickeln

2024-06-21T02:17:36Z

by Düsterbeck, Frank, author.
https://go.oreilly.com/library-access/library/view/-/9781098156732/?ar https://learning.oreilly.com/library/view/~/9781098156732 https://learning.oreilly.com/library/view/~/9781098156732/?ar
Format: Electronic Resources

Make your brand matter : experience-driven solutions to capture customers and keep them loyal

2024-06-21T02:17:36Z

by Soechtig, Steven G., author.
https://learning.oreilly.com/library/view/~/9781119860341 https://learning.oreilly.com/library/view/~/9781119860341/?ar https://go.oreilly.com/library-access/library/view/-/9781119860341/?ar
Format: Electronic Resources

Lean UX : mit agilen Teams erfolgreiche Produkte designen

2024-06-21T02:17:36Z

by Gothelf, Jeff, author.
https://learning.oreilly.com/library/view/~/9781098141462/?ar https://go.oreilly.com/library-access/library/view/-/9781098141462/?ar https://learning.oreilly.com/library/view/~/9781098141462
Format: Electronic Resources

The IoT product manager : a handbook for engineers, data analysts, and other IT professionals

2024-06-21T02:17:36Z

by Nidagundi, Padmaraj.
https://learning.oreilly.com/library/view/~/9781484286319/?ar https://learning.oreilly.com/library/view/~/9781484286319 https://go.oreilly.com/library-access/library/view/-/9781484286319/?ar
Format: Electronic Resources

The innovation mindset : eight essential steps to transform any industry

2024-06-21T02:17:36Z

by Marchand, Lorraine Hudson, author.
https://learning.oreilly.com/library/view/~/9781663719911 https://learning.oreilly.com/library/view/~/9781663719911/?ar https://go.oreilly.com/library-access/library/view/-/9781663719911/?ar
Format: Sound recording

Adopting the innovator's mindset : too many innovations fail because they're solutions looking for problems, not the result of a disciplined process

2024-06-21T02:17:36Z

by Marchand, Lorraine Hudson, author.
https://learning.oreilly.com/library/view/~/53863MIT64207 https://learning.oreilly.com/library/view/~/53863MIT64207/?ar https://go.oreilly.com/library-access/library/view/-/53863MIT64207/?ar
Format: Electronic Resources

Product-led growth companies find a new way to serve customers : companies from Zoom to Slack lean on the product itself to find customers, convert them to paying, and drive rapid expansion, without adding customer-facing staff.

2024-06-21T02:17:36Z

by Libert, Barry, author.
https://learning.oreilly.com/library/view/~/53863MIT64134 https://learning.oreilly.com/library/view/~/53863MIT64134/?ar https://go.oreilly.com/library-access/library/view/-/53863MIT64134/?ar
Format: Electronic Resources

Effective Platform Product Management

2024-06-21T02:17:36Z

by Memon, Tabassum, author.
https://learning.oreilly.com/library/view/~/9781801811354/?ar https://learning.oreilly.com/library/view/~/9781801811354 https://go.oreilly.com/library-access/library/view/-/9781801811354/?ar
Format: Electronic Resources

Leadership im Produktmanagement Wie Sie Stakeholder und Entwicklungsteams effektiv führen.

2024-06-21T02:17:36Z

by Pichler, Roman.
https://learning.oreilly.com/library/view/~/9781098130107/?ar https://go.oreilly.com/library-access/library/view/-/9781098130107/?ar https://learning.oreilly.com/library/view/~/9781098130107
Format: Electronic Resources

EMPOWERED

2024-06-21T02:17:36Z

by CAGAN, MARTY.
https://go.oreilly.com/library-access/library/view/-/9781119691297/?ar https://learning.oreilly.com/library/view/~/9781119691297/?ar https://learning.oreilly.com/library/view/~/9781119691297
Format: Electronic Resources

Innovation and new product planning

2024-06-21T02:17:36Z

by Kahn, Kenneth B., author.
https://learning.oreilly.com/library/view/~/9781000327328/?ar https://go.oreilly.com/library-access/library/view/-/9781000327328/?ar https://learning.oreilly.com/library/view/~/9781000327328
Format: Electronic Resources

Strategic brand management and development : creating and marketing successful brands

2024-06-21T02:17:36Z

by Lalaounis, Sotiris T., 1980- author.
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Format: Electronic Resources

Proactive risk management : [controlling uncertainty in product development]

2024-06-21T02:17:36Z

by Smith, Preston G., 1941-
https://learning.oreilly.com/library/view/~/9781000285659/?ar https://learning.oreilly.com/library/view/~/9781000285659 https://go.oreilly.com/library-access/library/view/-/9781000285659/?ar
Format: Electronic Resources

Competing with unicorns : how the world's best companies ship software and work differently

2024-06-21T02:17:36Z

by Rasmusson, Jonathan, author.
https://learning.oreilly.com/library/view/~/9781680507669/?ar https://go.oreilly.com/library-access/library/view/-/9781680507669/?ar https://learning.oreilly.com/library/view/~/9781680507669
Format: Electronic Resources

Raus aus der Feature-Falle : wie effektives Produktmanagement echten Mehrwert schafft

2024-06-21T02:17:36Z

by Perri, Melissa, author.
https://learning.oreilly.com/library/view/~/9781098124113/?ar https://go.oreilly.com/library-access/library/view/-/9781098124113/?ar https://learning.oreilly.com/library/view/~/9781098124113
Format: Electronic Resources

The influential product manager : how to lead and launch successful technology products

2024-06-21T02:17:36Z

by Sandy, Ken, author.
https://go.oreilly.com/library-access/library/view/-/9781523087488/?ar https://learning.oreilly.com/library/view/~/9781523087488/?ar
Format: Electronic Resources

Mastering professional scrum : a practitioner's guide to overcoming challenges and maximizing the benefits of agility

2024-06-21T02:17:36Z

by Ockerman, Stephanie, author.
https://learning.oreilly.com/library/view/~/9780134841632/?ar https://go.oreilly.com/library-access/library/view/-/9780134841632/?ar
Format: Electronic Resources

Purodakuto manejimento : birudo torappu o sake kokyaku ni kachi o todokeru

2024-06-21T02:17:36Z

by Perri, Melissa, author.
https://learning.oreilly.com/library/view/~/9784873119250 https://go.oreilly.com/library-access/library/view/-/9784873119250/?ar https://learning.oreilly.com/library/view/~/9784873119250/?ar
Format: Electronic Resources

Strategic Brand Management and Development

2024-06-21T02:17:36Z

by Lalaounis, Sotiris, author.
https://learning.oreilly.com/library/view/~/9781000298185 https://learning.oreilly.com/library/view/~/9781000298185/?ar https://go.oreilly.com/library-access/library/view/-/9781000298185/?ar
Format: Electronic Resources

Why smart companies are giving customers more data : companies are discovering the benefits of data wrapping - packaging their products with data analytics features and experiences that delight customers and increase profitability

2024-06-21T02:17:36Z

by Wixom, Barbara Haley, 1969- author.
https://learning.oreilly.com/library/view/~/53863MIT61425 https://go.oreilly.com/library-access/library/view/-/53863MIT61425/?ar https://learning.oreilly.com/library/view/~/53863MIT61425/?ar
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Branding

2024-06-21T02:17:36Z

by Chiaravalle, Bill, author.
https://go.oreilly.com/library-access/library/view/-/9781618036803/?ar https://learning.oreilly.com/library/view/~/9781618036803 https://learning.oreilly.com/library/view/~/9781618036803/?ar
Format: Sound recording

The product manager's survival guide : everything you need to know to succeed as a product manager

2024-06-21T02:17:36Z

by Haines, Steven, author.
https://go.oreilly.com/library-access/library/view/-/9781260135244/?ar https://learning.oreilly.com/library/view/~/9781260135244/?ar https://learning.oreilly.com/library/view/~/9781260135244
Format: Electronic Resources

Friction : passion brands in the age of disruption

2024-06-21T02:17:36Z

by Rosenblum, Jeff, author.
https://go.oreilly.com/library-access/library/view/-/9781515930716/?ar https://learning.oreilly.com/library/view/~/9781515930716/?ar https://learning.oreilly.com/library/view/~/9781515930716
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Das Design Sprint Handbuch : Ihr Wegbegleiter durch die Produktentwicklung

2024-06-21T02:17:36Z

by Rüping, Andreas, author.
https://learning.oreilly.com/library/view/~/9781098122935 https://go.oreilly.com/library-access/library/view/-/9781098122935/?ar https://learning.oreilly.com/library/view/~/9781098122935/?ar
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Product management for dummies

2024-06-21T02:17:36Z

by Lawley, Brian, author.
https://go.oreilly.com/library-access/library/view/-/9781515936787/?ar https://learning.oreilly.com/library/view/~/9781515936787/?ar https://learning.oreilly.com/library/view/~/9781515936787
Format: Sound recording

Product management

2024-06-21T02:17:36Z

by LeMay, Matt, author.
https://learning.oreilly.com/library/view/~/9781492036159 https://learning.oreilly.com/library/view/~/9781492036159/?ar https://go.oreilly.com/library-access/library/view/-/9781492036159/?ar
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Executive briefing : managing AI products

2024-06-21T02:17:36Z

by Bhaowal, Mayukh, on-screen presenter.
https://learning.oreilly.com/videos/~/0636920371298 https://learning.oreilly.com/videos/~/0636920371298/?ar https://go.oreilly.com/library-access/library/view/-/0636920371298/?ar
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Journal of product & brand management. Volume 27, Number 1, Corporate branding

2024-06-21T02:17:36Z

by Balmer, John, editor.
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Format: Electronic Resources

Getting to market with your MVP : how to achieve small business and entrepreneur success

2024-06-21T02:17:36Z

by Baker, J. C., author.
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Format: Electronic Resources

Product management essentials : tools and techniques for becoming an effective technical product manager

2024-06-21T02:17:36Z

by Pranam, Aswin, author.
https://go.oreilly.com/library-access/library/view/-/9781484233030/?ar https://learning.oreilly.com/library/view/~/9781484233030/?ar https://learning.oreilly.com/library/view/~/9781484233030
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Building products for the enterprise : product management in enterprise software

2024-06-21T02:17:36Z

by Reeves, Blair, author.
https://learning.oreilly.com/library/view/~/9781492024774 https://learning.oreilly.com/library/view/~/9781492024774/?ar https://go.oreilly.com/library-access/library/view/-/9781492024774/?ar
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Using goals to understand users : analytics for product managers

2024-06-21T02:17:36Z

by Edgar, Matthew, on-screen presenter.
https://learning.oreilly.com/videos/~/9781492035442/?ar https://go.oreilly.com/library-access/library/view/-/9781492035442/?ar
Format: Electronic Resources

Product management in practice : a real-world guide to the key connective role of the 21st century

2024-06-21T02:17:36Z

by LeMay, Matt, author.
https://learning.oreilly.com/library/view/~/9781491982266/?ar https://go.oreilly.com/library-access/library/view/-/9781491982266/?ar
Format: Electronic Resources

The wonderful, horrible truth about Agile

2024-06-21T02:17:36Z

by LeMay, Matt, author.
https://go.oreilly.com/library-access/library/view/-/9781492034667/?ar https://learning.oreilly.com/library/view/~/9781492034667/?ar https://learning.oreilly.com/library/view/~/9781492034667
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Building a culture focused on execution : What are the best ways to make sure that projects and new ideas move forward smoothly and smartly? : tap employees for their best ideas, encourage them to share their concerns, and use strategy loops to incorporate new information and translate it into effective action.

2024-06-21T02:17:36Z

https://learning.oreilly.com/library/view/~/53863MIT59440/?ar https://go.oreilly.com/library-access/library/view/-/53863MIT59440/?ar https://learning.oreilly.com/library/view/~/53863MIT59440
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Getting smarter about strategy : Good strategic thinking and decision making often require a shift in perspective -- particularly in environments characterized by significant uncertainty and change.

2024-06-21T02:17:36Z

https://learning.oreilly.com/library/view/~/53863MIT59449 https://learning.oreilly.com/library/view/~/53863MIT59449/?ar https://go.oreilly.com/library-access/library/view/-/53863MIT59449/?ar
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Developing and executing your vision : How can leaders instill a sense of purpose into their employees, and work together to build a company vision?

2024-06-21T02:17:36Z

https://learning.oreilly.com/library/view/~/53863MIT59445/?ar https://learning.oreilly.com/library/view/~/53863MIT59445 https://go.oreilly.com/library-access/library/view/-/53863MIT59445/?ar
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What is product management?

2024-06-21T02:17:36Z

by LeMay, Matt, author.
https://learning.oreilly.com/library/view/~/9781492040965 https://go.oreilly.com/library-access/library/view/-/9781492040965/?ar https://learning.oreilly.com/library/view/~/9781492040965/?ar
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Great customer experience starts with product management.

2024-06-21T02:17:36Z

by LeMay, Matthew, author.
https://learning.oreilly.com/library/view/~/9781492036128 https://learning.oreilly.com/library/view/~/9781492036128/?ar https://go.oreilly.com/library-access/library/view/-/9781492036128/?ar
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Product manager vs. project manager : what's the difference and which one do I need?

2024-06-21T02:17:36Z

by McCarthy, Bruce, author.
https://go.oreilly.com/library-access/library/view/-/9781492034452/?ar https://learning.oreilly.com/library/view/~/9781492034452/?ar https://learning.oreilly.com/library/view/~/9781492034452
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Product leadership : Wie Top-Produktmanager herausragende IT-Prokukte entwickeln und erfolgreiche Teams formen

2024-06-21T02:17:36Z

by Banfield, Richard, author.
https://learning.oreilly.com/library/view/~/9781492067986 https://learning.oreilly.com/library/view/~/9781492067986/?ar https://go.oreilly.com/library-access/library/view/-/9781492067986/?ar
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Using split tests to understand users : analytics for product managers

2024-06-21T02:17:36Z

by Edgar, Matthew, on-screen presenter.
https://go.oreilly.com/library-access/library/view/-/9781492035480/?ar https://learning.oreilly.com/videos/~/9781492035480/?ar
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Lean product management : successful products from fuzzy business ideas

2024-06-21T02:17:36Z

by Nandakumar, Mangalam, author.
https://go.oreilly.com/library-access/library/view/-/9781788831178/?ar https://learning.oreilly.com/library/view/~/9781788831178/?ar https://learning.oreilly.com/library/view/~/9781788831178
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Introduction to Lean.

2024-06-21T02:17:36Z

by Castellaw, Kylie, presenter.
https://go.oreilly.com/library-access/library/view/-/9781492028345/?ar https://learning.oreilly.com/videos/~/9781492028345 https://learning.oreilly.com/videos/~/9781492028345/?ar
Format: Video recording

Using events to understand users : analytics for product managers

2024-06-21T02:17:36Z

by Edgar, Matthew, on-screen presenter.
https://learning.oreilly.com/videos/~/9781492035466/?ar https://go.oreilly.com/library-access/library/view/-/9781492035466/?ar
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The Hybrid Trap : Why Most Efforts to Bridge Old and New Technology Miss the Mark

2024-06-21T02:17:36Z

by Suarez, Fernando, author.
https://go.oreilly.com/library-access/library/view/-/53863MIT59328/?ar https://learning.oreilly.com/library/view/~/53863MIT59328/?ar https://learning.oreilly.com/library/view/~/53863MIT59328
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Escaping the build trap : how effective product management creates real value

2024-06-21T02:17:36Z

by Perri, Melissa, author.
https://learning.oreilly.com/library/view/~/9781491973783 https://learning.oreilly.com/library/view/~/9781491973783/?ar https://go.oreilly.com/library-access/library/view/-/9781491973783/?ar
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Taste, consumption, and markets : an interdisciplinary volume

2024-06-21T02:17:36Z

by Arsel, Zeynep, editor.
https://learning.oreilly.com/library/view/~/9781351795470 https://go.oreilly.com/library-access/library/view/-/9781351795470/?ar https://learning.oreilly.com/library/view/~/9781351795470/?ar
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Innovative business management using TRIZ

2024-06-21T02:17:36Z

by Kaushik, Sunil Kumar V., 1983- author.
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The activation imperative : how to build brands and business by inspiring action

2024-06-21T02:17:36Z

by Rosen, William, 1963- author.
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The New Frontier of Price Optimization

2024-06-21T02:17:36Z

by Simchi-Levi, David, author. (uri) http://id.loc.gov/authorities/names/n96110003 (uri) http://viaf.org/viaf/sourceID/LC%7cn96110003
https://go.oreilly.com/library-access/library/view/-/53863MIT59102/?ar https://learning.oreilly.com/library/view/~/53863MIT59102/?ar https://learning.oreilly.com/library/view/~/53863MIT59102
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Product roadmaps relaunched : how to set direction while embracing uncertainty

2024-06-21T02:17:36Z

by Lombardo, C. Todd, author.
https://go.oreilly.com/library-access/library/view/-/9781491971710/?ar https://learning.oreilly.com/library/view/~/9781491971710/?ar
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The Power of Product Recommendation Networks

2024-06-21T02:17:36Z

by Kane, Gerald, author.
https://go.oreilly.com/library-access/library/view/-/53863MIT59119/?ar https://learning.oreilly.com/library/view/~/53863MIT59119 https://learning.oreilly.com/library/view/~/53863MIT59119/?ar
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Product management fundamentals : understanding and mastering the core connective skills of product management : Agile, Lean, Scrum, XP--oh my!

2024-06-21T02:17:36Z

by LeMay, Matt, on-screen presenter.
https://learning.oreilly.com/videos/~/9781492034551/?ar https://go.oreilly.com/library-access/library/view/-/9781492034551/?ar
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Breaking into product management : successfully transitioning into a product role from within or outside an organization

2024-06-21T02:17:36Z

by LeMay, Matt, on-screen presenter.
https://learning.oreilly.com/videos/~/9781491990834/?ar https://learning.oreilly.com/videos/~/9781492034292/?ar https://go.oreilly.com/library-access/library/view/-/9781491990834/?ar https://go.oreilly.com/library-access/library/view/-/9781492034292/?ar
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Product management for dummies

2024-06-21T02:17:36Z

by Lawley, Brian, author.
https://learning.oreilly.com/library/view/~/9781119264026/?ar https://go.oreilly.com/library-access/library/view/-/9781119264026/?ar
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Powering content : building a nonstop content marketing machine

2024-06-21T02:17:36Z

by Busche, Laura, author.
https://learning.oreilly.com/library/view/~/9781491963739 https://learning.oreilly.com/library/view/~/9781491963739/?ar https://go.oreilly.com/library-access/library/view/-/9781491963739/?ar
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Brand desire : how to create consumer involvement and inspiration

2024-06-21T02:17:36Z

by Ind, Nicholas, author.
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Format: Electronic Resources

Project management in product development : leadership skills and management techniques to deliver great products

2024-06-21T02:17:36Z

by Ellis, George, author.
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Format: Electronic Resources

El ciclo de vida del producto

2024-06-21T02:17:36Z

by Makki, Layal, author.
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Format: Electronic Resources

The agile marketer : turning customer experience into your competitive advantage

2024-06-21T02:17:36Z

by Smart, Roland, 1974- author.
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Format: Electronic Resources

How to design and prototype products that people love

2024-06-21T02:17:36Z

by Hurff, Scott, author.
https://learning.oreilly.com/library/view/~/9781491965368 https://learning.oreilly.com/library/view/~/9781491965368/?ar https://go.oreilly.com/library-access/library/view/-/9781491965368/?ar
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Designing for product strategy : a curated collection of chapters from the O'Reilly Design Library

2024-06-21T02:17:36Z

by O'Reilly & Associates, editor.
https://learning.oreilly.com/library/view/~/9781491971451/?ar https://go.oreilly.com/library-access/library/view/-/9781491971451/?ar
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The agile marketer : turning customer experience into your competitive advantage

2024-06-21T02:17:36Z

by Smart, Roland, 1974- author.
https://learning.oreilly.com/library/view/~/9781119223009 https://learning.oreilly.com/library/view/~/9781119223009/?ar https://go.oreilly.com/library-access/library/view/-/9781119223009/?ar
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Brand Meaning Management.

2024-06-21T02:17:36Z

by Malhotra, Naresh K.
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Rethinking Prestige Branding : Secrets of the Ueber-Brands.

2024-06-21T02:17:36Z

by Schaefer, Wolfgang.
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Format: Electronic Resources

Product lifecycle

2024-06-21T02:17:36Z

by Makki, Layal, author.
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Wirtschaftlichkeit für Systemlieferanten im Niedrigpreissegment : Stückzahlspezifische Optimierung von Produktentwicklung und Fertigung

2024-06-21T02:17:36Z

by Berginski, Michael, author.
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75 historias de marketing con moraleja

2024-06-21T02:17:36Z

by Lury, Giles, author.
https://learning.oreilly.com/library/view/~/9788483562963/?ar https://go.oreilly.com/library-access/library/view/-/9788483562963/?ar
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Supply chain management talent development acquire, develop, and advance processes

2024-06-21T02:17:36Z

by Council of Supply Chain Management Professionals.
https://learning.oreilly.com/library/view/~/9780134032818/?ar https://go.oreilly.com/library-access/library/view/-/9780134032818/?ar https://learning.oreilly.com/library/view/~/9780134032818
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Quality Assurance

2024-06-21T02:17:36Z

by Stamatis, D., author.
https://learning.oreilly.com/library/view/~/9781498728706 https://learning.oreilly.com/library/view/~/9781498728706/?ar https://go.oreilly.com/library-access/library/view/-/9781498728706/?ar
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Branding for dummies

2024-06-21T02:17:36Z

by Chiaravalle, Bill, author.
https://learning.oreilly.com/library/view/~/9781118958094/?ar https://go.oreilly.com/library-access/library/view/-/9781118958094/?ar
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SPIKE your brand ROI : how to maximize reputation and get results

2024-06-21T02:17:36Z

by Cehrs, Adele, author.
https://learning.oreilly.com/library/view/~/9781118976661 https://learning.oreilly.com/library/view/~/9781118976661/?ar https://go.oreilly.com/library-access/library/view/-/9781118976661/?ar
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Prototype to product

2024-06-21T02:17:36Z

by Cohen, Alan M., 1962- author.
https://learning.oreilly.com/library/view/~/9781449362959/?ar https://go.oreilly.com/library-access/library/view/-/9781449362959/?ar https://learning.oreilly.com/library/view/~/9781449362959
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Mastering the 'name your product category' game

2024-06-21T02:17:36Z

by Suarez, Fernando F., author.
https://go.oreilly.com/library-access/library/view/-/53863MIT56217/?ar https://learning.oreilly.com/library/view/~/53863MIT56217/?ar https://learning.oreilly.com/library/view/~/53863MIT56217
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Lean UX mit der Lean-Methode zu besserer User Experience

2024-06-21T02:17:36Z

by Gothelf, Jeff, author.
https://learning.oreilly.com/library/view/~/9783958451599 https://learning.oreilly.com/library/view/~/9783958451599/?ar https://go.oreilly.com/library-access/library/view/-/9783958451599/?ar
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Brand building and marketing in key emerging markets : a practitioner's guide to successful brand growth in China, India, Russia and Brazil

2024-06-21T02:17:36Z

by Schaffmeister, Niklas, author.
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Open Innovation : New Product Development Essentials from the PDMA.

2024-06-21T02:17:36Z

by Griffin, Abbie.
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The Co-Creation Paradigm.

2024-06-21T02:17:36Z

by Ramaswamy, Venkat.
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Brand management and marketing of luxury goods

2024-06-21T02:17:36Z

by Scholz, Lucie, author.
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Open innovation : new product development essentials from the PDMA

2024-06-21T02:17:36Z

by Noble, Charles, editor.
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Leading the Starbucks way : 5 principles for connecting with your customers, your products and your people

2024-06-21T02:17:36Z

by Michelli, Joseph A., 1960- author.
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Romancing the brand : how brands create strong, intimate relationships with customers

2024-06-21T02:17:36Z

by Halloran, Tim, 1969-
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The product manager's desk reference

2024-06-21T02:17:36Z

by Haines, Steven.
https://learning.oreilly.com/library/view/~/9780071824507/?ar https://go.oreilly.com/library-access/library/view/-/9780071824507/?ar
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Digital product management : design websites and mobile apps that exceed expectations

2024-06-21T02:17:36Z

by Layon, Kristofer.
https://learning.oreilly.com/library/view/~/9780133509915 https://learning.oreilly.com/library/view/~/9780133509915/?ar https://go.oreilly.com/library-access/library/view/-/9780133509915/?ar
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Agile Produktmanagement mit Scrum : Erfolgreich als Product Owner arbeiten.

2024-06-21T02:17:36Z

by Pichler, Roman.
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EMC for Product Designers

2024-06-21T02:17:36Z

by Williams, Tim, author.
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How to become innovative : collection

2024-06-21T02:17:36Z

by Davila, Tony. Making innovation work.
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Disruption by design : how to create products that disrupt and then dominate markets

2024-06-21T02:17:36Z

by Paetz, Paul, author.
https://learning.oreilly.com/library/view/~/9781430246336/?ar https://go.oreilly.com/library-access/library/view/-/9781430246336/?ar https://learning.oreilly.com/library/view/~/9781430246336
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The Lean Practitioner's Handbook.

2024-06-21T02:17:36Z

by Eaton, Mark.
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Delight Your Customers : 7 Simple Ways to Raise Your Customer Service from Ordinary to Extraordinary.

2024-06-21T02:17:36Z

by Curtin, Steve.
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Produktmanagement Produktinnovation - Markenpolitik - Programmplanung - Prozessorganisation.

2024-06-21T02:17:36Z

by Pepels, Werner.
EBSCOhost http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=758934
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İlk marka Hz. Adem mi? : iyi bir marka yaratmanın yolu: anla, markala, parçala ve yönet

2024-06-21T02:17:36Z

by Ok, Serhan, author.
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Earned value management handbook.

2024-06-21T02:17:36Z

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The lean practitioner's handbook

2024-06-21T02:17:36Z

by Eaton, Mark, 1968-
Knovel http://app.knovel.com/web/toc.v/cid:kpLPH00001
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Grow the core : how to focus on your core business for brand success

2024-06-21T02:17:36Z

by Taylor, David, 1964-
https://go.oreilly.com/library-access/library/view/-/9781118484708/?ar https://learning.oreilly.com/library/view/~/9781118484708/?ar https://learning.oreilly.com/library/view/~/9781118484708
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Lean UX : applying lean principles to improve user experience

2024-06-21T02:17:36Z

by Gothelf, Jeff, author.
https://learning.oreilly.com/library/view/~/9781449366834 https://learning.oreilly.com/library/view/~/9781449366834/?ar https://go.oreilly.com/library-access/library/view/-/9781449366834/?ar
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UX for lean startups : faster, smarter user experience research and design

2024-06-21T02:17:36Z

by Klein, Laura.
https://go.oreilly.com/library-access/library/view/-/9781449335007/?ar https://learning.oreilly.com/library/view/~/9781449335007/?ar
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The product manager's survival guide : everything you need to know to succeed as a product manager

2024-06-21T02:17:36Z

by Haines, Steven, author.
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Digilogue : How to Win the Digital Minds and Analogue Hearts of Tomorrow's Customer.

2024-06-21T02:17:36Z

by Sorman-Nilsson, Anders.
https://learning.oreilly.com/library/view/~/9781118641392/?ar https://go.oreilly.com/library-access/library/view/-/9781118641392/?ar https://learning.oreilly.com/library/view/~/9781118641392
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Discovery of Novel Natural Products with Therapeutic Potential

2024-06-21T02:17:36Z

by Gullo, Vincent P., editor.
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Delight your customers : 7 simple ways to raise your customer service from ordinary to extraordinary

2024-06-21T02:17:36Z

by Curtin, Steve, author.
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Brand Together : How Co-Creation Generates Innovation and Re-energizes Brands.

2024-06-21T02:17:36Z

by Ind, Nicholas.
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The Soul of Design : Harnessing the Power of Plot to Create Extraordinary Products.

2024-06-21T02:17:36Z

by Austin, Robert.
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The Luxury Strategy : Break the Rules of Marketing to Build Luxury Brands.

2024-06-21T02:17:36Z

by Kapferer, Jean-Noël.
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Brand Anarchy : Managing corporate reputation.

2024-06-21T02:17:36Z

by Waddington, Stephen.
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New product development in textiles innovation and production

2024-06-21T02:17:36Z

by Horne, L.
Knovel http://app.knovel.com/web/toc.v/cid:kpNPDTIP09
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New product development in textiles innovation and production

2024-06-21T02:17:36Z

by Horne, L.
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Positioning the brand an inside-out approach

2024-06-21T02:17:36Z

by Riezebos, H. J., 1960-
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Branding and sustainable competitive advantage building virtual presence

2024-06-21T02:17:36Z

by Kapoor, Avinash.
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Lean product development a manager's guide

2024-06-21T02:17:36Z

by Mynott, Colin.
Knovel http://app.knovel.com/web/toc.v/cid:kpLPDAMG07
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Competitive Advantage through Mass-Customization - Baldrige 2013-14.

2024-06-21T02:17:36Z

by Tuominen, Kari.
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The product manager's handbook, fourth edition

2024-06-21T02:17:36Z

by Gorchels, Linda.
https://learning.oreilly.com/library/view/~/9780071772983/?ar https://go.oreilly.com/library-access/library/view/-/9780071772983/?ar
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Managing product management : empowering your organization to produce competitive products and brands

2024-06-21T02:17:36Z

by Haines, Steven.
https://go.oreilly.com/library-access/library/view/-/9780071769976/?ar https://learning.oreilly.com/library/view/~/9780071769976/?ar https://learning.oreilly.com/library/view/~/9780071769976
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How Disruptive Will Innovations from Emerging Markets Be?

2024-06-21T02:17:36Z

by Markides, Constantinos, author.
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Developing Practical Wireless Applications.

2024-06-21T02:17:36Z

by Gratton, Dean A.
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The Pursuit of New Product Development : The Business Development Process.

2024-06-21T02:17:36Z

by Annacchino, Marc.
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Exclusive product offering : creating something just for you

2024-06-21T02:17:36Z

by Cesvet, Bertrand, 1964-
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What's it take to make a product iconic?

2024-06-21T02:17:36Z

by Cesvet, Bertrand, 1964-
https://learning.oreilly.com/library/view/~/9780132479912 https://go.oreilly.com/library-access/library/view/-/9780132479912/?ar https://learning.oreilly.com/library/view/~/9780132479912/?ar
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Competitive Advantage through Mass-Customization - EFQM 2013.

2024-06-21T02:17:36Z

by Tuominen, Kari.
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New product development in textiles : Innovation and production

2024-06-21T02:17:36Z

by Horne, Lena.
https://learning.oreilly.com/library/view/~/9781845695385 https://learning.oreilly.com/library/view/~/9781845695385/?ar https://go.oreilly.com/library-access/library/view/-/9781845695385/?ar
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New food product development from concept to marketplace

2024-06-21T02:17:36Z

by Fuller, Gordon W.
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Sketching User Experiences : Getting the Design Right and the Right Design.

2024-06-21T02:17:36Z

by Buxton, Bill.
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The Persona Lifecycle : Keeping People in Mind Throughout Product Design.

2024-06-21T02:17:36Z

by Pruitt, John.
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The Brand Gym : A Practical Workout to Gain and Retain Brand Leadership.

2024-06-21T02:17:36Z

by Nichols, David S.
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Built to Love : Creating Products That Captivate Customers.

2024-06-21T02:17:36Z

by Boatwright, Peter.
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Lean Machine : How Harley-Davidson Drove Top-Line Growth and Profitability with Revolutionary Lean Product Development.

2024-06-21T02:17:36Z

by OOSTERWAL, Dantar P.
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Inspired! : Take Your Product Dream from Concept to Shelf.

2024-06-21T02:17:36Z

by Venkatraman, Vik.
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Built to love creating products that captivate customers

2024-06-21T02:17:36Z

by Boatwright, Peter.
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Product release planning methods, tools, and applications

2024-06-21T02:17:36Z

by Ruhe, Günther.
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Brand rewired : connecting intellectual property, branding, and creativity strategy

2024-06-21T02:17:36Z

by Chasser, Anne H.
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Built to Love : Creating Products That Captivate Customers.

2024-06-21T02:17:36Z

by Boatwright, Peter.
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The essential persona lifecycle : your guide to building and using personas

2024-06-21T02:17:36Z

by Adlin, Tamara.
https://go.oreilly.com/library-access/library/view/-/9780123814180/?ar https://learning.oreilly.com/library/view/~/9780123814180/?ar
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The role of marketing in launching new products

2024-06-21T02:17:36Z

by Baker, Phil, 1943-
https://learning.oreilly.com/library/view/~/9780132143356/?ar https://learning.oreilly.com/library/view/~/9780132143356 https://go.oreilly.com/library-access/library/view/-/9780132143356/?ar
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The basics of product design development

2024-06-21T02:17:36Z

by Baker, Phil, 1943-
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Design matters--a lot : don't develop products without it!

2024-06-21T02:17:36Z

by Baker, Phil, 1943-
https://learning.oreilly.com/library/view/~/9780132138468/?ar https://learning.oreilly.com/library/view/~/9780132138468 https://go.oreilly.com/library-access/library/view/-/9780132138468/?ar
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Just develop it! : managing the fast-track new product team

2024-06-21T02:17:36Z

by Baker, Phil, 1943-
https://go.oreilly.com/library-access/library/view/-/9780137038176/?ar https://learning.oreilly.com/library/view/~/9780137038176/?ar
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The lean machine : how Harley-Davidson drove top-line growth and profitability with revolutionary lean product development

2024-06-21T02:17:36Z

by Oosterwal, Dantar P.
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You've released a successful new product : now what?

2024-06-21T02:17:36Z

by Baker, Phil, 1943-
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Customization usability : 46 design guidelines to improve web-based interface and product customization

2024-06-21T02:17:36Z

by Cardello, Jen.
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What you need to know before beginning product design development

2024-06-21T02:17:36Z

by Baker, Phil, 1943-
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Distribution : a short guide to getting your new product or invention to customers

2024-06-21T02:17:36Z

by Baker, Phil, 1943-
https://go.oreilly.com/library-access/library/view/-/9780137079728/?ar https://learning.oreilly.com/library/view/~/9780137079728/?ar
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Outsourcing : some ideas about when and why to do it

2024-06-21T02:17:36Z

by Baker, Phil, 1943-
https://learning.oreilly.com/library/view/~/9780137079650/?ar https://go.oreilly.com/library-access/library/view/-/9780137079650/?ar
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Invention isn't everything : consumer design rules

2024-06-21T02:17:36Z

by Baker, Phil, 1943-
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Robustness development and reliability growth : value-adding strategies for new products and processes

2024-06-21T02:17:36Z

by King, John P. (John Paul), 1944-
https://go.oreilly.com/library-access/library/view/-/9780137079254/?ar https://learning.oreilly.com/library/view/~/9780137079254/?ar
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Product release planning : methods, tools, and applications

2024-06-21T02:17:36Z

by Ruhe, Gunther., author.
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Compendium of brand management

2024-06-21T02:17:36Z

by Chunawalla, S. A.
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From concept to consumer : how to turn ideas into money

2024-06-21T02:17:36Z

by Baker, Phil, 1943-
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The product manager's desk reference

2024-06-21T02:17:36Z

by Haines, Steven.
https://go.oreilly.com/library-access/library/view/-/9780071591348/?ar https://learning.oreilly.com/library/view/~/9780071591348/?ar
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Brand Management for International Hotels.

2024-06-21T02:17:36Z

by Patricia, Maria.
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Compendium of Brand Management.

2024-06-21T02:17:36Z

by Chunawalla, S.A.
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Design Reuse in Product Development Modeling, Analysis and Optimization.

2024-06-21T02:17:36Z

by Ong, S K.
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Something really new : three simple steps to creating truly innovative products

2024-06-21T02:17:36Z

by Hauptly, Denis J.
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Nation branding concepts, issues, practice

2024-06-21T02:17:36Z

by Dinnie, Keith.
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Careers in Consumer Products.

2024-06-21T02:17:36Z

by WetFeet.
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Subject to change : creating great products and services for an uncertain world

2024-06-21T02:17:36Z

by Merholz, Peter.
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The lean product development guidebook everything your design team needs to improve efficiency and slash time-to-market

2024-06-21T02:17:36Z

by Mascitelli, Ronald.
Knovel http://app.knovel.com/web/toc.v/cid:kpLPDGEYDN
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Branded Entertainment : Product Placement and Brand Strategy in the Entertainment Business.

2024-06-21T02:17:36Z

by Lehu, Jean-marc.
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Developing practical wireless applications

2024-06-21T02:17:36Z

by Gratton, Dean A.
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The pursuit of new product development the business development process

2024-06-21T02:17:36Z

by Annacchino, Marc A.
ScienceDirect An electronic book accessible through the World Wide Web; click for information Table of contents only http://www.loc.gov/catdir/toc/fy0709/2007295616.html Publisher description http://www.loc.gov/catdir/enhancements/fy0713/2007295616-d.html
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Branding for dummies

2024-06-21T02:17:36Z

by Chiaravalle, Bill.
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Developing practical wireless applications

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by Gratton, Dean A.
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Mass customization information systems in business

2024-06-21T02:17:36Z

by Blecker, Thorsten.
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New Product Forecasting : An Applied Approach.

2024-06-21T02:17:36Z

by Kahn, Kenneth B.
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Brand Stretch : Why 1 in 2 Extensions Fail and How to Beat the Odds : a Brandgym Workout.

2024-06-21T02:17:36Z

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An analytical surver on customization at modular systems in the context of industrial design

2024-06-21T02:17:36Z

by Tezcanlı Eda.
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Product and services management

2024-06-21T02:17:36Z

by Avlonitis, George J.
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The persona lifecycle keeping people in mind throughout product design

2024-06-21T02:17:36Z

by Pruitt, John.
ScienceDirect An electronic book accessible through the World Wide Web; click for information Table of contents http://www.loc.gov/catdir/toc/ecip066/2006000795.html Publisher description http://www.loc.gov/catdir/enhancements/fy0629/2006000795-d.html
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Innovation, Product Development and Commercialization : Case Studies and Key Practices for Market Leadership.

2024-06-21T02:17:36Z

by Rafinejad, Dariush.
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The persona lifecycle : keeping people in mind throughout product design

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by Pruitt, John.
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The business case for design for Six Sigma

2024-06-21T02:17:36Z

by Perry, Randy C. (Randy Clair), 1956-
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Lean Product Development Guidebook : Everything Your Design Team Needs to Improve Efficiency and Slash Time-to-Market.

2024-06-21T02:17:36Z

by Mascitelli, Ronald.
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Product and services management

2024-06-21T02:17:36Z

by Avlonitis, George J.
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Product lifecycle management : driving the next generation of lean thinking

2024-06-21T02:17:36Z

by Grieves, Michael.
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Branding Unbound : The Future of Advertising, Sales, and the Brand Experience in the Wireless Age.

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Brand failures the truth about the 100 biggest branding mistakes of all time

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by Haig, Matt.
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Value Innovation Portfolio Management : Achieving Double-Digit Growth Through Customer Value.

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by Mello, Sheila.
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The employer brand : bringing the best of brand management to people at work

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by Barrow, Simon.
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The PDMA handbook of new product development

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by Kahn, Kenneth B.
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Design for six sigma as strategic experimentation : planning, designing, and building world-class products and services

2024-06-21T02:17:36Z

by Cook, H. E. (Harry E.), author.
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Format: Electronic Resources

The Design of Things to Come: How Ordinary People Create Extraordinary Products

2024-06-21T02:17:36Z

by Vogel, Craig, author.
https://learning.oreilly.com/library/view/~/0131860828 https://learning.oreilly.com/library/view/~/0131860828/?ar https://go.oreilly.com/library-access/library/view/-/0131860828/?ar
Format: Electronic Resources

Performance measurement in the 21st century : From performance measurement to performance management.

2024-06-21T02:17:36Z

by Jarrar, Yasar.
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Format: Electronic Resources

Design for Six Sigma As Strategic Experimentation : Planning, Designing, and Building World-Class Products and Services.

2024-06-21T02:17:36Z

by Cook, H.E.
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Format: Electronic Resources

Defending the Brand : Aggressive Strategies for Protecting Your Brand in the Online Arena.

2024-06-21T02:17:36Z

by Murray, Brian H.
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Format: Electronic Resources

New product development from initial idea to product management

2024-06-21T02:17:36Z

by Annacchino, Marc A.
ScienceDirect An electronic book accessible through the World Wide Web; click for information Publisher description http://www.loc.gov/catdir/description/els031/2003051881.html Table of contents http://www.loc.gov/catdir/toc/els031/2003051881.html
Format: Electronic Resources

Marka aklı

2024-06-21T02:17:36Z

by Knapp, Duane E., author
Format: Books

Creating Breakthrough Products : Innovation from Product Planning to Program Approval.

2024-06-21T02:17:36Z

by Cagan, Jonathan, author.
https://learning.oreilly.com/library/view/~/0139696946/?ar https://go.oreilly.com/library-access/library/view/-/0139696946/?ar https://learning.oreilly.com/library/view/~/0139696946
Format: Electronic Resources

New service development creating memorable experiences

2024-06-21T02:17:36Z

by Fitzsimmons, James A.
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Format: Electronic Resources

Rules for revolutionaries : the capitalist manifesto for creating and marketing new products and services

2024-06-21T02:17:36Z

by Kawasaki, Guy, 1954- author.
Contributor biographical information http://www.loc.gov/catdir/enhancements/fy1308/98011636-b.html
Format: Books

The Experience Economy

2024-06-21T02:17:36Z

by Gilmore, James, author.
https://learning.oreilly.com/library/view/~/9781598871579 https://learning.oreilly.com/library/view/~/9781598871579/?ar https://go.oreilly.com/library-access/library/view/-/9781598871579/?ar
Format: Electronic Resources

Developing products in half the time: new rules new tools

2024-06-21T02:17:36Z

by Smith,Preston G.
Format: Books

Managing the design factory: a product developer's toolkit

2024-06-21T02:17:36Z

by Reinertsen, Donald G., 1950
Format: Books