
City Tourism : National Capital Perspectives.
Başlık:
City Tourism : National Capital Perspectives.
Yazar:
Maitland, Robert.
ISBN:
9781845935474
Yazar Ek Girişi:
Fiziksel Tanımlama:
1 online resource (297 pages)
İçerik:
Contents -- Contributors -- National Capitals in the City Tourism System -- 1 Introduction: National Capitals and City Tourism -- 2 City Tourism: National Capital Perspectives -- Imaging and Branding -- 3 The Capital City as a 'Product' Brand Under the Nation's Corporate Umbrella -- 4 Images of Canberra: Destination Marketing and the Capital City of Australia -- 5 Migrating Capitals: Diverging Images of Tradition and Modernity in Japanese Urban Tourism -- 6 Branding and Positioning an African Capital City: the Case of Tshwane in South Africa -- Visitor Experiences -- 7 Inside the Triangle: Images of a Capital -- 8 Seeing the Sites: Perceptions of London -- 9 Changing Visitor Perceptions of a Capital City: the Case of Wellington, New Zealand -- 10 The Relationship between Capital City Monumentality and Tourism in Valletta -- Tourism Markets -- 11 Brussels: a Multilayered Capital City -- 12 Putting the Capital 'C' into Cardiff's Identity as a Conference Tourism Destination -- 13 International Business Tourism: the Case of Dublin -- 14 School Excursion Management in National Capital Cities -- Tourism Development -- 15 Twenty-three Districts in Search of a City: Budapest - the Capitaless Capital? -- 16 Reinvented National Capital City: the Case of Hanoi, Vietnam -- 17 Resurrecting Phoenicia: Tourist Landscapes and National Identity in the Heart of the Lebanese Capital -- 18 Diversifying the Tourism Product in Brussels: European Capital and Multicultural City -- 19 Modern Tourist Development and the Complexities of Cross-border Identities Within a Planned Capital Region -- Future Developments -- 20 Conclusions and Future Directions for National Capital Tourism -- Index -- A -- B -- C -- D -- E -- F -- G -- H -- I -- J -- K -- L -- M -- N -- O -- P -- R -- S -- T -- U -- V -- W.
Özet:
City tourism has grown rapidly and spread well beyond tourist-historic cities and resorts. With a focus on city tourism themes, this book draws on original research to investigate tourism in national capitals, considering image and branding, the visitor experience, visitor markets and tourism development.
Notlar:
Electronic reproduction. Ann Arbor, Michigan : ProQuest Ebook Central, 2017. Available via World Wide Web. Access may be limited to ProQuest Ebook Central affiliated libraries.
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