
The Interior Design Business Handbook : A Complete Guide to Profitability.
Başlık:
The Interior Design Business Handbook : A Complete Guide to Profitability.
Yazar:
Knackstedt, Mary V.
ISBN:
9781118328187
Yazar Ek Girişi:
Basım Bilgisi:
5th ed.
Fiziksel Tanımlama:
1 online resource (561 pages)
İçerik:
The Interior Design Business Handbook -- Contents -- Preface -- Acknowledgments -- Chapter 1 Finding Your Place in Interior Design -- What It Takes to Be an Interior Designer -- Five Traditional Ways of Working -- Designer -- Agent -- Merchant -- Employees -- Contractor -- Working Styles -- Independent Practice -- Apprenticeship -- Teams -- Group Practices -- Design Associates -- Design/Build Team -- Specialization and Specialties -- Acoustic Design -- Adaptive Reuse -- Administrative Headquarters Design -- Airplane Design -- Amusement Park Design -- Apartment, Condominium, and Co-op Design -- Aquarium Design -- Art Consulting -- Art Dealing -- Audiovisual Design -- Auditorium Design -- Barrier-Free Design -- Bathroom Design -- Beauty Salon and Barbershop Design -- CAD Specialization -- Carpet and Rug Design -- Ceramic Tile Design -- Closet Design -- Color Consultation -- Commercial Design -- Computer/High-Tech Office Design -- Construction Supervision -- Corporate Campus Design -- Corporate In-House Design -- Cosmetic Dentistry -- Country Club Design -- Dental Office Design -- Design Coordination -- Design for Children -- Design for In-Home Medical Care -- Design for Vision or Hearing Impairments -- Display and Exhibit Design -- Energy Conservation Design -- Ergonomic Design -- Estate Management -- Facility Management -- Factory and Production Consulting -- Faux Finishes and Stenciling -- Feng Shui -- Forensic Consulting -- Funeral Home Design -- Furniture Design -- Furniture Management -- Geriatric Design -- Graphic Design -- Greenhouse Design -- Hard-Surface Flooring Design -- Hardware Design -- Health and Fitness Club Design -- Hedonistic Sustainability -- Historic Preservation -- Home Office Design -- Home Theater Design -- Hospital Design -- Hospitality Design -- Houseboat Design -- Human Factors -- Interior Landscaping -- Journalism.
Kennel Design -- Kid Friendly -- Kitchen Design -- Law Office Design -- (LED) Leadership in Energy and Environmental Design -- Library Design -- Licensing -- Lighting Design -- Lighting Fixture Design -- Liturgical Design -- Manufacturer In-House Design -- Manufacturer Representation -- Marine Design -- Marketing -- Medical Center Design -- Medical Office Design -- Medical Spa Specialization -- Model Home Design -- Modular Prefabricated Design -- Multimedia Center Design -- Mural Painting -- Museum Design -- Nursing Home Design -- Office Design -- Park Design -- Party and Ball Design -- Passenger Train and Bus Design -- Patio and Outdoor Room Design -- Permaculture -- Photographic Set Design -- Photographic Styling -- Plumbing Fixture Design -- Prison Design -- Privacy Design -- Product Design -- Product Display -- Product Evaluation -- Product Marketing -- Professional or Trade Organizations -- Project Management -- Proxemics -- Psychiatric Care Facility Design -- Public Relations -- Purchasing -- Real Estate Development -- Real Estate Upgrading -- Rendering -- Residential Design -- Resort Design -- Restaurant Design -- Restaurant Kitchen Design -- Retail and Specialty Selling -- Retail Store Design -- Safety Code Specialist -- Security Consulting -- Set Design -- Shop-at-Home Services -- Shopping Mall Design -- Showroom Design -- Socially Dedicated Design -- Solar Design -- Spa and Skin Clinic Design -- Spaceship and Rocket Design -- Stadium and Arena Design -- Storage Design -- Tabletop Design -- Television Design -- Tenant Development Services -- Textile Design -- Training Center Design -- Transit Center Design -- Tree Hotel -- Turnkey Services -- Underground Habitation Design -- Universal Design -- Vacation Home Design -- Vastu -- Videoconference Center Design -- Wallcovering Design -- Wall Finishing -- Wayfinding -- Window Treatment Design.
Finding Your Place -- Measures of Sucess -- Chapter 2 Starting or Changing Your Business Type or Structure -- Initial Considerations -- Planning Ahead -- Advantages -- Disadvantages -- Getting Feedback -- Accountant -- Bankers or Other Lending Institutions -- Business Consultant -- Designer -- Financial Advisor -- Insurance Advisor -- Lawyer -- Other Professionals -- Buying an Existing Business -- Advantages -- Disadvantages -- Evaluating an Existing Business -- Selecting the Right Form of Ownership for You -- Sole Proprietorship -- Partnership -- Corporation -- Buy-Sell Agreements -- Taxes -- Licenses -- Fictitious Name Registration -- Domain Name -- Dealerships -- Joint Ventures and Asociations -- Considerations -- Chapter 3 Planning for Profit and Growth -- Developing a Firm -- Planning or Designing -- Setting Goals -- Personal Goals -- Business Goals -- Formulating a Business Plan -- Planning for Profit -- Factors That Affect Your Profits -- Ways to Increase Profits -- Analyzing Your Firm's Direction -- Evaluating Your Team -- Outsourcing -- Selling Your Business -- Considerations -- Chapter 4 Setting Up a Design Studio -- The Right Location -- Proximity to Your Client Base -- Sizing Up the Competition -- Residential Suitability -- Staff Availability -- Business Climate -- Visibility -- A Building for Your Business -- Leasing or Buying -- Home Studios -- Equipping Your Office -- Equipment -- Telephone Systems -- The Library -- Inventory -- Considerations -- Chapter 5 The Design Team -- Forecasting Requirements -- Staff Positions -- Chief Executive Officer (CEO) -- Managing Director or Business Manager -- Marketing Director or Manager of Business Development -- Human Resource Manager -- Receptionist -- Other Staff Positions -- Short-Term Staff -- Acknowledgment of Independent Contractors -- Finding the Right Employees -- Writing a Job Description.
Interviewing a Prospective Employee -- Interview Techniques -- Trying Out a Person -- Equal Opportunity Laws -- Legal Commitments -- Getting References -- Hiring an Employee -- Notifying Other Applicants -- Salaries and Benefits -- Design Firm Benefits -- Employee Evaluations -- Reviewing Goals -- Notice of Unsatisfactory Performance -- Termination or Resignation of an Employee -- Resignation with Formal Acknowledgment -- Exit Interview -- Employee-Related Letters -- FROM FIRM TO STAFF -- FROM DESIGNER TO FIRM -- Hiring Consult ants -- When to Hire -- Whom to Hire -- Consultant Contracts -- Considerations -- Chapter 6 Business Development -- Market Development -- Market Research -- Sources for Jobs -- Getting the Right Jobs -- Public Relations -- Fundamental Public Relations -- The Tools of Public Relations -- Public Relations as an Investment -- Publicists -- Advertising -- The Keys to Advertising -- Choosing the Right Publications -- The Design of Advertisements -- Photography -- Video -- Selling -- How to Sell -- The Initial Interview -- The Presentation -- Negotiating -- Closing the Sale -- Debriefing -- Considerations -- Chapter 7 Charging for Your Services -- Job Pricing -- Before You Give an Estimate: The 80-20 Rule -- Considerations for Job Pricing -- The Design Service Outline -- How to Charge -- Basic Methods of Compensation -- Overhead Expenses -- Calculating Hourly Rates -- Fee Bases -- The Design Concept Fee -- The Straight Design Fee -- Time and Expenses -- Value-Based Fees -- Per-Square-Foot Charge -- Retail Sales-Based Methods -- Contract Price -- Methods for Saving Expenses -- Reducing Bookkeeping -- Factoring in Margin for Cost Increases -- Determining the Fee Structure -- Getting Higher Fees -- Relating to the Client -- Repackaging Your Services -- Showing a Strong Portfolio -- Offering Something Different.
Offering Better Services -- Having a Good Reputation -- Contracts and Letters of Agreement -- General Provisions -- Ways to Prevent Lawsuits -- Types of Contracts and Letters of Agreement -- When to Present a Letter of Agreement or Contract -- Considerations -- Chapter 8 Succeeding in Project Management -- The Programming Phase -- Data Collection -- The Schematic Design Phase -- The Design Development Phase -- The Contract Phase -- Placing Orders -- The Contract Administration Phase -- The Twilight Zone -- Freight Claims -- Receiving Instructions -- Installation Supervision -- Postoccupancy Evaluation -- Client Retention -- Client Loyalty -- Considerations -- Chapter 9 Working with Sources and Contractors -- Selecting Sources -- Investigating Source Companies -- Making Sales Reps' Visits Worthwhile -- Keeping a Research Sheet -- Keeping Up to Date with Your Sources -- Working with Your Suppliers -- Quality Control -- Due Diligence -- What Suppliers Want -- Buying Methods -- Co-op and Buying Services -- Traditional Buying Methods -- Buying Service -- The Proposal -- Purchase Orders -- Working with Your Contractors -- Finding the Right Contractor -- Business Arrangements -- Supervision or Observation -- Ways to Make the Job Easier -- Considerations -- Chapter 10 Managing Your Office -- Management -- Management Styles -- Providing Leadership -- Time Management -- Organizing Your Time -- Time-Management Chart -- Time-Saving Methods and Ideas -- Communication -- Meetings -- Managing Meetings -- Delegation -- Handling Mail -- E-Mail -- Personal Digital Assistants (PDAs) -- Recordkeeping -- Areas That Require Recordkeeping -- Daily Diary -- Protecting Confidential Material -- Copyrights and Intellectual Property -- Using Office Tols -- Managing the Library -- Managing the Telephone -- Phone Call Process -- Considerations.
Chapter 11 Managing and Securing Your Financial Position.
Özet:
MARY V. KNACKSTEDT, FASID, FIIDA, is founder and President of Knackstedt, Inc., of Harrisburg, Pennsylvania, and New York City. She is an interior designer, furniture designer, consultant, and speaker. She has taught continuing education and business courses for professional organizations and universities, including Harvard University's Graduate School of Design. As a consultant, Knackstedt has helped develop many new businesses and restore many failing businesses. She continues to advise designers throughout the United States.
Notlar:
Electronic reproduction. Ann Arbor, Michigan : ProQuest Ebook Central, 2017. Available via World Wide Web. Access may be limited to ProQuest Ebook Central affiliated libraries.
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