Title Page -- Copyright Page -- Contents -- Series Editors' Preface -- Acknowledgements -- Permissions -- List of Tables -- List of Figures -- Chapter One Introduction -- Introduction: Where are goods and services commodities from and why does it matter? -- The origins of brands and branding -- The rise of brands and branding -- The missing geographies of brands and branding -- The aims and organization of the book -- Chapter Two The Geographies of Brands and Branding -- Introduction -- Defining the brand and branding -- The geographical in brands and branding -- Geographical associations in brands and branding -- Brands and branding in spatial circuits of meaning and value -- Summary and conclusions -- Chapter Three Origination -- Introduction -- Geographical origin(s) and provenance -- Beyond 'Country of Origin' -- The socio-spatial histories of brands and branding -- Origination -- Origination in clothing and tele-mediated services -- Researching origination in the geographies of brands and branding -- Summary and conclusions -- Chapter Four 'Local' Origination … Newcastle Brown Ale -- Introduction -- Producing the 'local' in Newcastle Brown Ale -- Circulating the 'local' in Newcastle Brown Ale -- Consuming the 'local' in Newcastle Brown Ale -- Regulating the 'local' in Newcastle Brown Ale -- Summary and conclusions -- Chapter Five 'National' Origination … Burberry -- Introduction -- Producing Britishness in Burberry -- Circulating Britishness in Burberry -- Consuming Britishness in Burberry -- Regulating Britishness in Burberry -- Summary and Conclusions -- Chapter Six 'Global' Origination … Apple -- Introduction -- Producing the 'global' in Apple -- Circulating the 'global' in Apple -- Consuming the 'global' in Apple -- Regulating the 'global' in Apple -- Summary and conclusions -- Chapter Seven Territorial Development -- Introduction.

Origination in territorial development -- The potential of origination in territorial development -- The limitations of origination in territorial development -- Summary and conclusions -- Chapter Eight Conclusions -- Introduction -- Origination in the political and cultural economy of the geographies of brands and branding -- The politics of origination -- Origination and geographically uneven development -- References -- Index -- EULA.