Bottom of the pyramid marketing : making, shaping and developing BOP markets
Başlık:
Bottom of the pyramid marketing : making, shaping and developing BOP markets
Yazar:
Singh, Ramendra, editor.
ISBN:
9781787149748
Basım Bilgisi:
First edition.
Fiziksel Tanımlama:
1 online resource (234 pages).
Seri:
Marketing in emerging markets
Notlar:
Electronic reproduction. Ann Arbor, MI : ProQuest, 2018. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.
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