Earnings From Learning -- Contents -- Illustrations -- Introduction -- Part 1. Theory -- 1. The Contemporary Provision of For-Profit Higher Education: Mapping the Competitive Market -- 2. Higher Education, Markets, and the Preservation of the Public Good -- 3. For-Profit Colleges in the Context of the Market for Higher Education -- Part 2. Practice -- 4. The University of Phoenix: Icon of For-Profit Higher Education -- 5. Profit Centers in Service to the Academic Core -- 6. The Market for Higher Education at a Distance: Traditional Institutions and the Costs of Instructional Technology -- Part 3. Political Economy -- 7. Capital Romance: Why Wall Street Fell in Love With Higher Education -- 8. A Crowded Lobby: Nonprofit and For-Profit Universities and the Emerging Politics of Higher Education -- Contributors -- Index -- A -- B -- C -- D -- E -- F -- G -- H -- I -- J -- K -- L -- M -- N -- O -- P -- Q -- R -- S -- T -- U -- V -- W -- Y.