METAPHOR AND KNOWLEDGE -- Contents -- Foreword -- Acknowledgments -- 1. Introduction: The Problem with "Rules" and Why Words Will Not Sit Still -- HARMONICS: USING MUSIC THEORY TO EXPLAIN HOW METAPHOR WORKS IN SCIENCE -- STRUCTURE OF THE BOOK -- WHAT IS THE SANTA FE INSTITUTE? -- 2. A Technical Writer at the Think Tank -- ESTABLISHING ETHOS WITH AN "INITIAL IMPRESSIONS" REPORT -- A TECHNICAL WRITER'S BALANCING ACT: CAPTURE THE EXCITEMENT OF RESEARCH, BUT AVOID HYPE -- WRITING FOR THE INSTITUTE'S BULLETIN: WHAT HAPPENS WHEN TECHNICAL WRITERS CANNOT FIND THEIR BEARINGS TOWARD AN AUDIENCE -- 3. Metaphor: Constituting or Decorating Theory in Science -- RHETORIC AT THE SFI: A QUALIFIED ACCEPTANCE -- THE MEANING OF METAPHOR -- METAPHORS IN MOTION: HOW THEY WORK -- METAPHOR AND SCIENCE -- FEAR OF PERSUASION AND METAPHORIC HARMONICS -- RHETORICAL ALTERNATIVES TO METAPHOR IN SCIENCE -- 4. Metaphors and Mathematics: A Shared Tradition of Constituting Knowledge in Science -- THE METAPHORS OF INFORMATION AS THE NEW MATERIALITY -- REPRESENTING REALITY -- PLATONIC ARGUMENTS FOR THE SUPREMACY OF MATHEMATICS -- METAPHOR FOR UNDERSTANDING A NON-ALGORITHMIC WORLD -- MAKING SLOPPY IDEAS RIGOROUS -- NO RATIONAL METHOD OF HAVING GOOD IDEAS -- SFI METAPHORS AS THEORY CONSTITUTIVE OR LITERARY? A TALE OF TWO TERMS -- METAPHOR HARMONICS: WHO INTENDS THE BEE TO BE YELLOW? -- METAPHOR HARMONICS: EMERGENCE, THE BRAIN, AND NEURAL NETWORKS -- EQUILIBRIUM AND THE PRISONER'S DILEMMA -- 5. Science Writers Looking for Their Audience -- STYLE AND ELOQUENCE IN SFI WRITING -- A MATTER OF INVENTION: WRITING FOR SCIENTISTS AND THE GENERAL PUBLIC -- INCOMMENSURABILITY: TRYING TO CROSS DISCIPLINES -- 6. "Complexity": An Etymology Leading to a Discussion of Whether it is a Metaphor or Something Else -- THE WORD "COMPLEX" IN THE OXFORD ENGLISH DICTIONARY.

"COMPLEXITY" ARRIVES IN SANTA FE -- THE NEW "COMPLEXITY" RETURNS TO OLD HAUNTS -- IS "COMPLEXITY" A METAPHOR? -- 7. Managing Metaphor Harmonics and Other Challenges of Making Knowledge in Science -- SPEAK CAREFULLY AND CARRY A PARADIGM SHIFT -- Works Cited -- Index -- A -- B -- C -- D -- E -- F -- G -- H -- I -- J -- K -- L -- M -- N -- O -- P -- Q -- R -- S -- T -- U -- V -- W -- Y -- Z.