Language of Popularization Die Sprache der Popularisierung : Theoretical and Descriptive Models Theoretische und deskriptive Modelle.
Başlık:
Language of Popularization Die Sprache der Popularisierung : Theoretical and Descriptive Models Theoretische und deskriptive Modelle.
Yazar:
Bongo, Giancarmine.
ISBN:
9783035106701
Yazar Ek Girişi:
Fiziksel Tanımlama:
1 online resource (300 pages)
Seri:
Sprache in Kommunikation und Medien ; v.6
Sprache in Kommunikation und Medien
İçerik:
Cover -- Table of Contents / Inhalt -- Giuditta Caliendo: Introduction 7 -- A comparative perspective / Eine vergleichende Perspektive -- Julia Bamford: Rendering the dismal science more lively: popularizing Economics in English and Italian 23 -- Marina Bondi: Connecting science. Organizational units in specialist and non-specialist discourse 51 -- Giuliana Garzone: News production and scientific knowledge: exploring popularization as a process 73 -- A media perspective / Eine medienbezogene Perspektive -- Giuditta Caliendo: The popularization of science in web-based genres 111 -- Christina Samson: From cultural islands to popular sites. Semantic sequences typifying museum descriptions on the Web 139 -- An institutional perspective / Eine institutionsbezogene Perspective -- Stefania Maci: Institutional popularization of medical knowledge: the case of pandemic influenza A (H1N1) 165 -- Vanda Polese / Stefania D'Avanzo: Popularization and dissemination of legal knowledge in EU Summaries of Directives on immigration and asylum 191 -- A theorectical and descriptive perspective / Eine theoretische und deskriptive Perspektive -- Giancarmine Bongo: Die Sprache der Popularisierung: eine Standortbestimmung 223 -- Sara Costa: Sprache in der Sprache der Popularisierung 247 -- Giancarmine Bongo: Nachwort. Die Sprache der Popularisierung: eine Umkehrung 289 -- Notes on Contributors / Zu den Autoren 293.
Özet:
In today's knowledge-based society, exploring the dynamics of communicating specialised contents to the lay public is an undoubtedly topical issue. However, popularization still remains a rather unexplored territory and recent contributions to the field seem to lack a consistent methodological orientation, with hesitations in terms of shared and codified definitions. The contributions to this volume constitute a step forward in the field of popularization studies. New scenarios have been explored with a view to providing shared theoretical and descriptive models from a linguistic perspective and investigating the way popularization is characterised and instantiated, also taking into account its intercultural dimension. The research methods and tools draw upon the analytical framework of discourse analysis, pragmatics, corpus linguistics and genre analysis. In der heutigen Wissensgesellschaft sind die Mechanismen des Transfers von Fachwissen an Laien von grosser Relevanz. Dennoch bleibt Popularisierung ein linguistisch noch relativ unbestimmtes und unerforschtes Phaenomen. Ziel des Bandes ist deshalb, neue Perspektiven zu eroeffnen und auf moegliche neue konsistente Modelle (sowohl theoretische als auch methodologische) hinzuweisen. Unterschiedliche Ansaetze kommen dabei ins Spiel, u.a. Diskursanalyse, Rhetorik, Pragmatik, Korpuslinguistik und genre analysis.
Notlar:
Electronic reproduction. Ann Arbor, Michigan : ProQuest Ebook Central, 2017. Available via World Wide Web. Access may be limited to ProQuest Ebook Central affiliated libraries.
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