Aspects Of Electronic Retailing.
Başlık:
Aspects Of Electronic Retailing.
Yazar:
Fernie, John.
ISBN:
9781845446543
Yazar Ek Girişi:
Fiziksel Tanımlama:
1 online resource (63 pages)
Seri:
International Journal of Retail & Distribution Management ; v.30
International Journal of Retail & Distribution Management
İçerik:
Contents -- Abstracts & keywords -- Editorial -- Consumer demand for online food retailing -- Switching to electronic stores -- The state of electronic customer relationship management in retailing -- Exploratory study into wireless application protocol shopping -- Increasing the cost efficiency of e-fulfilment using shared reception boxes.
Özet:
This is a themed issue on aspects of electronicretailing. Michelle Morganosky and BrendaCude published their first study of consumerresponses to online shopping in IJR&DM in2000. It recorded the most online ''hits'' ofany paper in the journal that year and was oneof the most downloaded papers in the MCBsuite of journals.
Notlar:
Electronic reproduction. Ann Arbor, Michigan : ProQuest Ebook Central, 2017. Available via World Wide Web. Access may be limited to ProQuest Ebook Central affiliated libraries.
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