Food We Eat - A Range of Perspectives : A Range of Perspectives.
Başlık:
Food We Eat - A Range of Perspectives : A Range of Perspectives.
Yazar:
Vignali, Claudio.
ISBN:
9781846635519
Yazar Ek Girişi:
Fiziksel Tanımlama:
1 online resource (80 pages)
Seri:
British Food Journal - Issue 8, Volume 109
İçerik:
Cover -- CONTENTS -- Editorial advisory board -- Guest editorial -- Marketing and corporate social responsibility within food stores -- Exploring rhetoric: alcohol and Absolut Vodka advertisements -- Evolution and limitations of primary mathematical models in predictive microbiology -- Service quality and training: a pilot study -- In search of greener pastures -- Changes in family dynamics predict purchase and consumption.
Özet:
The articles in this e-book represent a variety of types covering topics related to the food we eat. The assortment of papers present perspectives ranging from Corporate Social Responsibility demonstrated by the UK's top ten food retailers, to mathematical models in predictive microbiology, and exploring the rhetoric used in alcohol advertising. The e-book also contains articles on service training in UK coffee shops, the marketing perspective of the Almarai Dairy Food Company, and how changes in family dynamics predict food buying and consumption.
Notlar:
Electronic reproduction. Ann Arbor, Michigan : ProQuest Ebook Central, 2017. Available via World Wide Web. Access may be limited to ProQuest Ebook Central affiliated libraries.
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