Front Cover -- Table of Contents -- Chapter 1 Why It Is Essential To Tour -- If You Don't Do It With Yours. -- Steve Blush -- Chapter 2 Building Blocks: Basic Concepts And Ideas -- Chapter 3 Planning And Routing: Saved By Geography -- America Is Big! -- Factors To Be Aware Of Before You Plan A Tour -- Secondary Markets -- Tools - Don't Be One, Use One -- Demographics -- Routing -- Mistakes To Avoid - Tamar Berk -- :Smart Tips -- Chapter 4 Transportation: Broken Down -- Tour Bus -- Tips For A Safe Ride -- Car -- Van -- A Few Words About Van Aesthetics - Mike Johnson -- Other Methods -- Planes - Katrina Atkins -- Public Transportation: Megabus - Nathan Koch -- Additional Considerations -- Martin Atkins Asks: Jolly Roger -- Top Ten Things To Avoid Doing When Trying To Lease A Coach - John Aikin -- Chapter 5 Stories From The Front Line #1 -- The Flaming TV Story - Jack Carson -- Never Skimp On A Tour Bus: 1998 Birthday Remembered - Dave Baker -- Road To Hell Well Traveled - Rev. John Wheeler -- Chapter 6 Good Advice From Baaad People -- Tips From Henry Rollins -- Contact With Law Enforcement While Touring - Chris Lee -- Myths About Touring - Mark Spybey -- Chapter 7 Promoters And Venues In Their Own Words -- Promoters - Joe Shanahan -- Martin Atkins Asks: Michael Yerke -- What A Promoter Wants To Hear To Book You - Dan Steinberg -- The Basics Are Missing - Kevin Lyman -- The Power Of Soup - John J. Chmiel -- All Local Bands/Artists - Ursula Rodriguez And Ramona Downey -- Lessons Learned - Steve McClellan -- :Smart Tips -- Chapter 8 Contracts -- Keep It Simple -- Some Extra Things We Put In The Contract -- Multi-band Performance Agreements -- Contracts/Settlements - Jolly Roger -- Inter-band Agreements - Greta Brinkman -- Chapter 9 Riders -- Part 1 Catering Riders -- Contract Riders - Jade Dellinger.

Smokinggun.com - Andrew Goldberg And William Bastone -- Rider Strategies -- Cuisine To Mangle Your Mind - Metal Chef - Adrian H. Merrill -- Part 2 Technical Riders: Writing A Tech Rider People Will Read Kathleen "Burt" Bramlett -- Things A House Production Manager Must Do To Make A Show Run Well Jim Darden -- :Smart Tips -- Chapter 10 Booking: Diy Vs. Agents -- Booking Yourself -- Agents -- When Your Agent Suggests An Opening Band -- Built-ins -- Five vs. Seven Shows Per Week. -- Buy-ons -- How Do I Go About Getting A Show At The Bottom Of The Hill For The First Time? Ramona Downey And Ursula Rodriguez -- :Smart Tips -- Chapter 11 Marketing I: Revenue Streams -- Traditional: From Ticket Sales To CDs To Shirts -- Non-traditional: Opportunities, Promotions, And More -- Reduce Your Expenses (Less Out = More In) -- Chapter 12 Merchandising: The Engine -- The Booth -- Problems -- Disorientation On The Road: Road Lag -- Merch % To Venues -- Package Tour -- Real-life Merchandise Strategies -- Merch Tips - Luke Stokes And Chris Ramos -- Merchandising: Credit Card Tips -- The Hot Topic Phenomenon - Michelle Yoon -- Merchandising - Ame -- Bodies! From Coventry To Cain's - Simon Mattock -- Heebeegeebeez Input - Jonathan Pust -- Chapter 13 Budgets: Do It On Paper -- Formatting Your Budget -- Hotels -- Additional Considerations -- Budget - Curse Mackey -- More Money Saving Tips - Katrina Atkins -- Dave Callens' Quick Budgets! - Dave Callens -- :Smart Tips -- Chapter 14 Press And Publicists: An Inside Perspective -- Press Kits -- Electronic Press Kits -- Publicists -- Ten Points To Consider When Dealing With The Press - Jason Pettigrew -- What Makes An Artist/Publicist Relationship Work - Maria Ferrero -- Pet Peeves And My Advice On How To Avoid Them - Gail Worley -- Hype -- Martin Atkins' How To Give Good Interview -- :Smart Tips.

Chapter 15 Street Teams -- I Wish I Could Do It Again Tomorrow - Michael Gallina -- You Can Be A Participant - David Nicholas -- Few Words From Street Teams -- :Smart Tips -- Chapter 16 Mailing List: Every Person Counts -- Creating And Expanding Your Mailing List -- Chapter 17 Marketing Ii: Using The Web -- eBay -- The Mainstream Strangle-hold On Alternative Culture Has Become Chillingly Omnipresent - Jean Encoule -- eBay - Chris Ramos -- eBay And Local H - Brian St. Clair -- :Smart Tips -- Chapter 18 Radio: Get Heard -- Marketing Services -- Radio Tips - Chris Payne -- Radio Promotion - Space 380 -- The Process Of Developing Media Exposure - Jeff McClusky -- :Smart Tips -- Chapter 19 Record Stores -- Independent Record Stores -- Larger Indie Chains And Coalitions -- Chain Stores -- Instores -- Co-op Advertising -- What Makes A Good Instore And More - Mike Johnson -- Chapter 20 Guest List -- Why Compiling A Multi-band Guest List Is A Pain In The Ass - Kamela Lise Koehler -- :Smart Tips -- Chapter 21 Marketing Iii: Creating Your Own Event -- Getting Traction For Your Band -- One-off Events - Curse Mackey -- Martin Atkins Asks: Jeffrey A. Swanson -- On Gothicfest - Cliff Sieloff -- U-35 - V. Mercy -- Chapter 22 Good Advice From Baaad People #2 -- The Problem With Music - Steve Albini -- Top Tips - Ken Lopez -- Top Tips For Touring - Geoff Smyth -- The Art Of Music Business - Curse Mackey -- Top Ten Things That I Have Learned From Being On Tour - Lacey Conner -- Chapter 23 What To Pack: Accessories And Attitude -- Top Items To Take With You - Steve Traxler -- Chapter 24 How To Get A Better Live Sound -- A Good Sound Starts With Good Gear - Lee Popa -- Doing Sound For Starters - Miguel Torres -- Tips For Touring - Don Byczynski -- Chapter 25 Crew And Production -- Soundmen -- Friends Don't Let Friends Do Monitors.

Martin Atkins Asks: Jolly Roger -- Roadies - Margot Olavarria, Ph.D. -- Tips On Being A Successful "Tech" - Chris Schleyer -- Excerpts From I Was An Ozzfest Roadie - Patrick Albertson -- Martin Atkins Asks: Jim Sochacki -- Chapter 26 Scenery And Stage Decoration -- Sheep On Drugs -- Test Department -- Pigface Shit Lights -- Killing Joke -- PiL -- Chapter 27 So You Want To Be A Tour Manager (You Crazy F*@#!) -- Tour Management - Curse Mackey -- Tour Manager Do's And Don't's - Mark O'shea -- Martin Atkins Asks: Jolly Roger -- Touring 101: Eric Perina -- Chapter 28 Stories From The Front Line #2 -- Children's Touring Group - Chris Tisone -- Tour Manager For The Dresden Dolls - Emily White -- Suicide Girls On The Road - Victoria Santino -- Chapter 29 Itineraries And Day Sheets -- The Itinerary As A Tool -- St. Crispin's Day Speech - William Shakespeare -- Mistake To Avoid -- Day Sheets -- :Smart Tips -- Chapter 30 Settlement: Getting Paid Is A Blood Sport -- Example -- Settlement - Don Byczynski -- Chapter 31 Accounting: Rust Never Sleeps -- 2+2=5 - Darren Guccione -- Accounting Software - Chris Ramos -- Accounting On The Road Tips - Dave Callens -- Accounting - Jolly Roger -- Chapter 32 Management: What Do I Get? -- Management - Susan Ferris -- Silent Partner Management - Wes Kidd -- Chapter 33 Soundscan, Pollstar, And Other Data -- Nielson Soundscan -- Pollstar -- Some Soundscan Facts - Chris Ramos -- Chapter 34 Excel Basics -- Using Excel To Schedule Showtimes -- Guest Lists -- Chapter 35 Software That's As Hard As Nails -- Map Point - Mike Johnson -- Chapter 36 Sex: Better, Safer Sex On The Road -- Tips For Safer (And Better) Sex On The Road - Dr. Debby Herbenick, Ph.D., M.P.H -- Be Nice To Groupies: A Word Of Advice To All You Rock Stars Of The Present And Future - Cynthia Plaster Caster -- Groupies.

Chapter 37 Drugs: Highs And Lows -- Time To Drop -- Music On Drugs - Lee Fraser -- Disclaimer - Martin Atkins -- Just Because You're A Rock Star Doesn't Mean You Have To Party Like One Matthew Lee Smith, M.P.H., C.H.E.S -- Illegal Drugs And The Music Industry - Chris Lee -- Chapter 38 Alcohol: Drugs Part Ii -- Alcohol -- Alcohol - Matthew Lee Smith, M.P.H., C.H.E.S -- Alcohol "Booze" - Lee Fraser -- Chapter 39 Health Tips -- Water -- Tour Managers -- Jet Lag -- Effects Of A Smoke-filled Environment -- Noise And Your Hearing -- Voice Tips - Chris Connelly -- A Horror Story -- :Smart Tips -- Chapter 40 Being A Grrrl On The Road -- Being A Girl On The Road - Sarah Dope -- Grrrrrrl's Guide To The Road - Margot Olavarria, Ph.D -- Martin Atkins Asks: Nixon Suicide -- Chapter 41 Personality, Ego, And Charisma -- Personalities And Ego -- Charisma -- The Code Of The Road -- Tuff Love -- Tips For Selecting New Band Members -- Chapter 42 Karma: What Goes Up -- Chapter 43 Murphy's Law -- Chapter 44 Touring As A Family Man -- Kids On The Road -- Exit Planet Bus -- Touring As A Family Man - Jason Novak -- Chapter 45 What To Do When Your Gear Gets Stolen -- Chapter 46 Marketing IV: Package Tours - A Religious Experience -- Economies Of Scale Work -- Package Tours Chronologically From 1996 -- Package Tours - V. Mercy (Apocalypse Theatre) -- :Smart Tips -- Chapter 47 Sponsorships And Endorsements -- Endorsements -- How To Be A Better Sponsored Band - Adam Grayer -- Ozzfest And Sponsorship Hell - Curse Mackey -- Chapter 48 Seminars And Festivals -- South By Southwest 2007 -- CMJ -- Chapter 49 Touring Internationally -- International Differences -- International Travel Tips - Mark Williams -- England -- U.K. - Jason Miller -- Belgium - Dee Generate -- Germany -- BS-HU 481 - Martin Bowes -- Japan -- Chapter 50 China -- General Information.

Why I Went To China.