Contents -- Foreword by Howard Balloch -- Preface -- Acknowledgments -- Introduction - China, the Land of Mystery: The Good, the Bad, and the Ugly -- Journey to the East -- Arriving on a jet plane, don't know if they'll go back again -- What keeps them here? -- Bamboo is Always Greener on the Other Side of the River -- China is the New Gray -- China's Dark Side -- Working in the coal mines -- Skilled-worker exploitation? -- China Bubbles -- Crisis is Opportunity -- The 21st Century's Biggest Economy -- When is the best time to invest in China? -- PART ONE: CHINA'S SEEDS OF GROWTH -- 1. China's Three Primary Growth Drivers -- Exports from AIGO to ZTE -- Shoes out, dollars in -- China's impact on the world -- Billion Dollars a Week: Foreign Investment -- Hungry Hippo: China's 1.3 Billion Consumers -- 2. The Drivers of the Drivers -- The Right Timing, the Right Place, the Right People -- Globalization's Poster Child -- Increasing openness to trade and investment -- Pro-Business Government Policy -- A brief history of Chinese economy policy -- This isn't your father's Communist Party -- Determination is the Ancient Chinese Secret -- 3. The Supertrends -- The Business Supertrends -- Jiazhi hua - Value-adding -- Gexin hua - Innovation growing in China -- Chengshi hua - Better city, better life -- Urbanization -- China's new cities -- Transportation infrastructure -- Subway and light rail -- High-speed rail -- High-tech and luxury rail travel -- Rail freight -- Roads and highways -- Fuwu hua - Serving the people -- The Social Supertrends -- Xiaofei hua, Baofu hua - Consuming and Aspiring -- Guanxi hua, Dianzi shangwu hua - Inter-networking and E-Commercializing -- Leaping tiger, .ying dragon -- Internet infrastructure -- The Wealth Supertrends -- Fanrong hua - Affluencing -- The rich get richer -- China's government gets richer -- GINI in the bottle.

Jieneng, Jianpai - Save energy, Reduce waste -- Government and business coordination -- Protecting the environment -- Suzhou Creek cleanup -- Eco-cities -- PART TWO: THE BUSINESS SUPERTRENDS -- 4. Value-Adding to Make Better Things, Innovating to Make Things Better -- Excuse Me, It's Not Made in China, It's Made by China -- Made (chic) in China -- HiPhone and Mini One: iPhone knock-offs, clones, or copies? -- The Ultimate Source for Everything -- Outsourcing Everything Including the Kitchen Sink -- Outsourcing R&D to China -- Virtual sweatshops -- Some of the Fastest-Growing Industries in China -- Flying Phoenix, Hidden Dragon -- Baby You Can Drive My Che -- Custom-Made for a Wholesale Price -- Quality Control in a Health-Conscious World -- High-Tech Manufacturing -- Going Global -- 5. Serving Me: Urbanizing and the Service Industry -- Legal, Business, and People Management -- Chinese law -- People people everywhere, but nobody to hire -- The head-hunting capital of the world -- Won't you please stay with me? -- Hot job sectors -- Competition with the West for talent -- Brand and Image -- If Only Every China Netizen Bought One Shirt Online… -- International purchasing by Chinese -- Sinofication -- Westernization -- PART THREE: THE SOCIAL SUPERTRENDS -- 6. Health, Education, and Leisure: Enjoying Life as a Market of One -- Health -- China's wellness revolution -- Senior care opportunities -- Need a massage? Health and relaxation industries -- Yummy: China's vitamins and organic foods -- Health and organic foods -- Leisure -- Gold-medal sports enthusiasm -- Stretch yourself -- Journey to the West: Leisure and Business Travel -- Chinese tourism abroad -- 7. Text Me: A Boundaryless Society with Instant Networking -- Mobile Phone Thumb -- QQ and MSN -- Madison Avenue Comes to Shanghai -- One Hundred Million Bloggers -- WoW! China Invaded by Video Games.

Buy My Guan'xi -- TaoBao: A Chinese e-Bay on Steroids -- PART FOUR: THE WEALTH SUPERTRENDS -- 8. Affluencing: China's Accumulation of Wealth and Influence -- Where is it Good to be in the Red? -- Stock Market and Land Bubbles - Dreams of Prosperity -- IPO Fever -- Chinese companies listing abroad -- But what about the burn rate? -- Sea Turtle Companies Come Home -- The Trillion Dollar Company -- The Opportunities -- Financial and wealth management services -- Stock market structural reform opportunities -- China's golden years -- Chinese M&A: Globalization is a two-way street -- RMB Revaluation Issue -- Making money from the RMB appreciation? -- The Chinese Government Goes Shopping -- China's Own Subprime Crisis? -- 9. Red China Goes Green: Saving Energy, Reducing Pollution -- Alternative Energy Generation, Products, and Services -- Cleaning up the Mess -- The Environment vs. Development Tradeoff - China's Environmental Gamble -- One Billion Roofs - China's Solar Initiative -- Green Energy Solution - Sun Power -- Coal Gasi.cation - More Than Just Hot Air -- Feng'Shui - Wind and Water -- Water pollution -- Water shortages -- Saving Money One Flush at a Time -- Air Pollution -- Wind Power -- Efficient Construction -- Alternative-Energy Vehicles -- Biofuels -- Efficient and Ecological Production -- Top Environmental Opportunities -- PART FIVE: CONCLUSIONS -- 10. Become a Gloriously Rich Businessperson -- Notes -- Preface -- Introduction -- Chapter 1 -- Chapter 2 -- Chapter 3 -- Chapter 4 -- Chapter 5 -- Chapter 6 -- Chapter 7 -- Chapter 8 -- Chapter 9 -- Index.