Title Page -- Copyright -- Contents -- Introduction -- The significance of animation -- Uses of animation -- A model for future communication -- The defining principles of animation -- Twelve principles of animation -- The animation pipeline -- Preproduction -- Production -- Postproduction -- About this book -- An animation timeline -- 1. Preproduction-Planning and Scriptwriting -- The animation pipeline in preproduction -- Scheduling a production -- Animation job roles -- Scriptwriting -- What is a script? -- The vocabulary and language of animation -- Animated language -- Approaches to scriptwriting -- Premise -- Story ladders and friezes -- Plot -- Animation plot themes -- Genre in animation -- Categories of animated genres -- Script development -- Prose brief -- Step outline -- Event analysis -- Synopsis -- Treatment -- Analyzing a script -- Conclusion -- 2. Preproduction-Concepts, Ideas, and Research -- Concepts and ideas -- The significance of ideas -- Investing in ideas -- Starting points -- Developing a conceptual framework -- The studio environment -- Capturing ideas -- Drawing and visualizing tools -- The animator's toolkit -- Idea development -- Flipbooks to test ideas -- Evaluating ideas -- Pitching concepts -- Research -- What is research? -- Collecting accurate reference material -- Identifying and formulating a research methodology -- A sample research methodology -- Collecting and appropriating research -- Reviewing the research -- Conclusion -- 3. Preproduction-Development -- Animation pipeline -- Storyboarding -- Storyboarding: from single to serial imagery -- The art of storyboarding -- Masters of their art -- The development of visual narrative in animation -- Creating a storyboard with a visual narrative -- Style guides -- Layouts and scenes -- Planning and formulation -- Types of camera shots -- Development drawings.

Imagination and observation -- Fundamental aspects of composition, placement, and emphasis -- Character design -- The bones of character design -- The art of character design -- The role and function of character -- Developing characteristics -- Narrative construction -- Conclusion -- 4. Preproduction-Sound -- Animation pipeline -- Understanding sound -- The anatomy of sound -- The principles of sound -- The importance and use of sound -- Audience perception of sound -- Sonic interpretations of space and time -- The grammar of sound -- Stems of sound -- Dialogue and narration -- Troubleshooting voice recordings -- Music -- Sound effects -- The working sound studio -- Collecting and processing data -- Mixing desks -- Conclusion -- 5. Production -- The animation pipeline in production -- Introduction to basic techniques -- Simple motion devices -- Cel animation and traditional 2D processes -- Drawn cel animation -- Rotoscoping -- 2D computer-generated images -- Stop-motion animation -- 2D stop motion -- 3D stop motion -- Sets and lighting -- Checking the filming of stop-motion animation -- 3D computer-generated Images -- Designing and modeling -- Rigs and texturing -- Animating and lighting -- Visual special effects, rendering, and compositing -- Unorthodox animation -- Pixilation -- Brick animation -- Auteur or artistic processes -- Performance animation and live-action hybrids -- Installations -- Machinema -- Augmented reality -- Sound in production -- Conclusion -- 6. Postproduction -- The animation pipeline in postproduction -- Preparing the production -- Managing postproduction -- Visuals -- Non-linear editing -- Synchronicity -- Color correction -- Understanding color -- Titling and credits -- Sound in postproduction -- Producing a soundtrack -- Digital mastering -- Formatting -- Release and distribution -- Video and digital video formats.

Marketing and publicity -- Film festivals -- Conclusion -- 7. Animated Futures -- Education, knowledge, and understanding -- Skills for future employment -- Skills and attributes -- Understanding and evaluating yourself -- Answering your critics -- What are employers looking for? -- Skills -- Promotion -- The portfolio -- The showreel -- Print-based promotion -- Websites -- Website checklist -- Social media platforms -- Gaining experience -- Opportunities, applications, and interviews -- Job advertisements and opportunities -- The application form -- The cover letter -- The résumé -- The interview -- Representation -- Making it! -- Conclusion -- Glossary -- Further reading -- Resources -- Index -- Picture credits -- Acknowledgments.